38 OKR examples for Managers
How you write your OKRs can make a huge difference on the impact that your team will have at the end of the quarter. But, it's not always easy to write a quarterly plan that focuses on outcomes instead of projects.
That's why we have created a list of OKRs examples for Managers to help. You can use any of the templates below as a starting point to write your own goals.
If you want to learn more about the framework, you can read more about the OKR meaning online.
Best practices for OKR
Your objectives should be ambitious, but achievable. Your key results should be measurable and time-bound. It can also be helfpul to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Building your own OKRs with AI
While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.
- Use our free OKRs generator
- Use Tability, a complete platform to set and track OKRs and initiatives – including a GPT-4 powered goal generator
How to track OKRs
Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework.
We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using a proper OKRs-tracking tool for it.
We recommend Tability for an easy way to set and track OKRs with your team.
Check out the 5 best OKR tracking templates to find the best way to monitor progress during the quarter.
Managers OKRs templates
The examples have Managers Objectives and Key Results, but they may also include the tasks that can help you get there.
OKRs to prepare a successful product launch
Be on track for a successful launch of next quarter
Build a mailing list of 1,0000 people
Find relevant Facebook and LinkedIn groups- List on Product Hunt as an upcoming product
- Create landing page with beta signup form
- Share on Reddit, HackerNews, etc...
- Enroll 5 influencers to boost our profile on social media on launch day
- Secure 10 press articles with known publications
- List 25 journalists that could be interested in writing about us
- Create PR kit
OKRs to strengthen relationships with key accounts and identifying opportunities for growth
- Increase revenue through strategic account management
- Develop and execute personalized account plans for top 3 accounts
- Conduct 5 in-person meetings with key accounts to strengthen relationships
- Identify 3 new growth opportunities within key accounts
- Increase key account revenue by 10% through cross-selling and upselling
OKRs to increase cost management efficiency for people and operations
- Increase cost management efficiency for people and operations
- Implement cost tracking system to monitor and analyze spend across departments
- Train department heads in cost tracking system usage
- Launch system and begin monitoring departmental expenses
- Select cost tracking software suitable for our business needs
- Train managers on cost management best practices to mitigate overspending
- Follow-up on training effectiveness and changes
- Identify experts to guide practice implementation
- Arrange cost management training seminars for managers
- Reduce operational costs by 10% through process optimization and automation
- Conduct a thorough assessment of current operational processes
- Implement process optimization and automation strategies
- Identify inefficiencies and areas for automation
OKRs to eliminate high-risk tech debt over the next year
- Reduce high-risk tech debt to improve system stability
- Conduct a thorough analysis to measure the impact of eliminating each high-risk tech debt item
- Outline and prioritize initiatives to eliminate each high-risk tech debt item
- Complete the elimination of at least 50% of high-risk tech debt items
- Identify top 10 high-risk tech debt items
OKRs to keep a long-running project on track
- The ACH Payment project is on track for next quarter
- We have achieve our 4 main development milestones
- Milestone 1: UX Design completed
- Milestone 4: We have enrolled 10 beta customers on ACH
- Milestone 2: Backend API is functional and tested
- Milestone 3: ACH payment is wired to the UI (internal)
- We have completed 25 transactions on the internal beta
- We have completed 20 UX testing sessions
OKRs to increase community engagement
- Ensure deep community engagement with existing members
- Attendance: 60% of members are attending our regular meetups
- Churn: no more than 10% churn rate of members cancelling their subscriptions
- Activity: 10 Slack posts per week from members
- Referrals: 3 new referrals coming from existing members each week
OKRs to increase the number of qualified leads generated by BDRs by 30%
- Improve BDR performance to generate more qualified leads
- Implement new outreach strategy to increase lead conversion by 10%
- Increase BDR call volume by 20%
- Increase email response rate by 25%
- Improve lead qualification accuracy by 15%
OKRs to increase account expansion by securing contract renewals for 90% of existing clients
- Achieve a high rate of contract renewals for existing clients
- Increase customer satisfaction rates by 15% via feedback surveys
- Improve account management processes to reduce churn by 10%
- Outperform monthly revenue targets by 20% to upsell and cross-sell
- Launch a customer referral program to generate 30% new business from existing clients
OKRs to improve leadership skills and knowledge
- Enhance Leadership Skills and Knowledge
- Apply leadership principles by successfully leading a high-impact project or team
- Delegate responsibilities based on individual strengths to optimize efficiency and productivity
- Set clear goals and objectives for the project or team
- Foster a positive and inclusive team culture, promoting collaboration and celebrating achievements
- Communicate effectively and regularly with the team to ensure alignment and progress
- Engage in regular mentoring or coaching sessions to receive guidance and feedback on leadership development
- Set up regular mentoring/coaching sessions with a trusted leader or professional coach
- Implement the advice and recommendations received during mentoring/coaching sessions into daily leadership practices
- Prepare questions or topics to discuss during mentoring/coaching sessions on leadership development
- Actively listen and take notes during mentoring/coaching sessions to absorb guidance and feedback
- Complete a leadership training course covering key leadership principles and strategies
- Enroll in the chosen leadership training course and schedule all required sessions
- Apply learned leadership principles and strategies in daily work and reflect on their effectiveness
- Research and find a suitable leadership training course with key principles
- Actively participate in the leadership training course, taking notes and engaging with instructors
- Acquire at least three new leadership books and read them to gain further insight
- Allocate dedicated time each day to read at least one chapter from the books
- Research and compile a list of highly recommended leadership books
- Purchase three leadership books from the compiled list
- Take notes and jot down key insights or lessons learned from each book
OKRs to improve self-serve onboarding
- Our users can onboard the product by themselves with success
- 70% of new leads complete their activation process on their first day
- Add sample data to customer instances on load
- Add in-product help to guide users through the onboarding
- 80% of our users are satisfied with the onboarding
- Add onboarding satisfaction survey to the drip feed
- We have 10 tutorials covering core parts of the product
OKRs to improve team collaboration and communication for increased productivity
- Enhance team productivity through better collaboration and communication
- Reduce response time on team chat by 50%
- Achieve 90% satisfaction rate with communication tools through surveys
- Launch and complete 2 cross-functional projects within the quarter
- Increase weekly team meetings attendance by 20%
OKRs to turn users into true fans
- Turn our users into true fans
- Increase usage rate per account from 40% to 70%
- Publish best practice guides to help onboard new users
- Interview 20 customers to understand what's missing for full rollout
- Create drip feed to keep users engage with the product
- Improve NPS score from 25 to 50
- Run UX debt sprint to polish the existing UI
- Schedule 20 customer interviews to understand gaps in features
- Increase our G2 Review score from 4.2 to 4.8
- Read existing reviews and summarize improvement requests
- Tackle top 5 issues mentioned by users
OKRs to improve development team productivity
- Increase development team productivity
- Reduce average time taken to complete development tasks by 20%
- Provide developers with necessary training and resources to enhance productivity
- Implement agile development methodologies and prioritize tasks based on importance
- Encourage open communication and collaboration among team members to expedite task completion
- Identify bottlenecks in the development process to streamline efficiency
- Improve unit test coverage by 10% for critical components
- Reduce the number of production bugs reported by customers by 25%
- Conduct regular code reviews to identify and fix potential bugs before deployment
- Implement automated unit testing for critical components and frequently executed code
- Increase the frequency of software releases to address and resolve issues more promptly
- Improve communication channels with customers to encourage reporting and capturing of bugs
- Increase code review completion rate by 15%
- Schedule regular team meetings to discuss and address code review concerns
- Provide comprehensive and concise code review guidelines for reviewers
- Encourage timely and constructive feedback during code review discussions
- Implement a clear and streamlined code review process
OKRs to enhance collaboration and performance in the marketing team
- Enhance collaboration and performance in the marketing team
- Increase the number of joint projects by 50% to promote collaboration
- Follow-up aggressively on project proposals until closure
- Identify potential partners for collaboration in shared fields
- Propose joint-venture ideas to potential partner organizations
- Improve overall project efficiency by 30% through streamlined team processes
- Implement a robust project management software for better task tracking
- Conduct workshops to enhance team collaboration and communication skills
- Regularly review and refine team processes to boost productivity
- Implement fortnightly team-building activities to enhance cooperation by 20%
- Schedule bi-weekly team-building sessions within work hours
- Monitor and measure cooperation progress post-activity
- Identify engaging team-building activities suitable for all team members
OKRs to improve indirect purchasing to support HR's talent strategies
- Improve indirect purchasing to support HR's talent strategies
- Negotiate 10% cost reduction in vendor contracts for HR tools and services
- Develop a negotiation strategy focusing on cost reduction
- Identify key vendors and analyze existing contracts for negotiation leverage
- Organize meetings with vendors to discuss contract renegotiations
- Establish long-term partnerships with 3 quality talent sourcing agencies
- Schedule meetings to discuss partnership opportunities
- Research and identify potential talent sourcing agencies
- Negotiate and finalize the agreements
- Implement benefits package appealing to 85% of potential talents by surveying industry standards
- Conduct a survey of industry standards for benefits packages
- Analyze survey results to identify popular benefits
- Design benefits package based on analyzed data
OKRs to increase sales and profitability for sellers in the next quarter
- Increase sales and profitability for sellers in the next quarter
- Increase the number of new customers acquired by sellers by 20%
- Enhance customer referral program to incentivize existing customers to refer new buyers
- Develop and implement targeted marketing campaigns to attract new potential customers
- Analyze and optimize online presence to increase visibility and attract new customers
- Improve sales training program to enhance sellers' prospecting and customer acquisition skills
- Achieve a 10% increase in average order value per customer
- Analyze customer preferences and identify potential products to upsell
- Train sales team to effectively communicate and emphasize the value of additional products
- Improve website design and layout to promote cross-selling and product bundling
- Implement targeted promotions and discounts to encourage higher order values
- Implement and optimize targeted marketing campaigns resulting in 15% higher conversion rates
- Continuously test and refine marketing strategies to achieve 15% higher conversion rates
- Conduct market research to identify target audience and their preferences
- Utilize data analytics to measure campaign effectiveness and make necessary adjustments
- Create personalized and tailored content for each target segment
- Improve seller satisfaction rating to an average of 4.5 out of 5
- Implement a feedback system to gather seller ratings and reviews regularly
- Provide comprehensive seller training programs to enhance product knowledge and customer service skills
- Analyze seller feedback data to identify recurring issues and proactively resolve them to improve satisfaction
- Assign dedicated account managers to build stronger relationships and address seller concerns promptly
OKRs to achieve Product-Market fit
- Achieve Product-Market fit
- 40% of new users are still active after 2 months
- Identify and build core missing features
- Talk to 20 leads and users
- Get a 40% score on Product-Market fit survey
- Send survey to existing beta users
- Create a product-market fit survey on Typeform
- Get 100 new leads every week
- Build a sustainable growth channel
- Establish referral program to turn successful users into advocates
OKRs to improve relationships and delivery results with internet customers and project managers
- Improve relationships and delivery results with internet customers and project managers
- Increase customer satisfaction ratings by 25% through improved communication protocols and response times
- Develop and enforce a timely customer response protocol
- Implement team training on effective communication and customer interaction
- Regularly review and adjust communication strategies based on customer feedback
- Boost customer retention rates by 15% through improved project management and after-sales follow-ups
- Track and analyze customer retention metrics regularly
- Develop an effective after-sales follow-up system
- Implement meticulous project management strategies for customer satisfaction
- Successfully complete 100% of projects within promised deadlines and budgets
- Streamline processes and eliminate unnecessary tasks
- Prioritize tasks based on urgency and available resources
- Regularly review and update budget and timeline
OKRs to streamline executive communication and decision-making
- Improve executive communications and decision-making processes
- Increase leadership accessibility and responsiveness to enhance communication flow
- Develop a standardized reporting system to increase clarity and reduce confusion
- Implement regular team meetings to keep decision-making streamlined and efficient
- Analyze successful decisions and identify areas of improvement for future decision-making
OKRs to grow revenue from existing accounts through upselling and cross-selling initiatives
- Increase revenue from existing accounts through upselling and cross-selling
- Achieve a 15% increase in revenue from cross-selling
- Conduct at least 3 effective cross-selling presentations per month
- Achieve a 10% increase in revenue from upselling
- Secure repeat business from 80% of existing clients
OKRs to increase the conversion rate of BDR-generated leads into sales opportunities by 25%
- Boost BDR-generated lead conversion rate by 25%
- Implement personalized and timely follow-up for all leads
- Increase the number of demos by BDRs for better lead nurturing
- Optimize landing pages to ensure an easy and quick conversion process
- Improve sales pitch training to increase lead engagement and closing rate
OKRs to increase community growth
- Sustainably increase our community growth through memberships
- 25 new leads per week
- 45% conversion rate of new leads into members
- 5 new membership subscriptions each week
OKRs to improve project delivery margins while keeping existing customers happy
- Increase profitability of project delivery while keeping customers happy
- Reduce operational costs associated with project delivery by 8%
- Implement cost saving measures
- Identify areas for potential cost savings
- Analyze current operational costs associated with project delivery
- Monitor and adjust cost saving measures as needed
- Reduce project delivery cycle time by 20%
- Increase customer satisfaction ratings on project delivery by 10%
OKRs to be on track for a long-running project
- Be on track to deliver <project> next quarter
- 100% of the core features have been delivered
- Ship <feature 2>
- Ship <feature 1>
- Identify all core features
- Run 20 UX tests session on <project>
- Analyze feedback and identify opportunities
- Create the UX test script
- 50 people are actively using the beta every week
OKRs to create a successful MVP
- Create a successful MVP
- Our NPS is above 40 with early adopters
- Identify and solve top 5 improvement requests
- Sign up for Wootric to get NPS feedback
- Our 8-week retention rate is above 30%
- 60% of users complete their onboarding process
OKRs to significantly improve the timeliness of projects
- Significantly improve the timeliness of projects
- Reduce the number of adjustments by 20%
- Achieve a customer satisfaction score of 90% or higher for timeliness of projects
- Increase the overall on-time project delivery rate to 95%
- Establish clear communication protocols
- Track and monitor progress against timeline
- Identify risks and proactively address any issues
- Implement a project management process
OKRs to deliver projects on time
- Timely Project Delivery
- Increase team productivity by 15% with time management techniques
- Reduce project turnaround time by 20%
- Implement Agile project management methodologies for better time tracking
- Successfully meet every project milestone
OKRs to enhance innovation and synergy within startup house ecosystem
- Enhance innovation and synergy within startup house ecosystem
- Achieve 25% increase in constructive feedback exchanges among members
- Offer training on how to give constructive feedback
- Encourage open communication and active listening
- Implement regular, structured team feedback sessions
- Initiate three cross-departmental projects to enhance collaborative efforts
- Organize a meeting with department leads to discuss plans
- Assign project teams and set clear communication channels
- Identify potential projects requiring cross-departmental collaboration
- Implement two new innovative systems or processes for startups to utilize
- Provide comprehensive training and support for startup utilization
- Research cutting-edge technologies suitable for startup business operations
- Design and develop two innovative systems or processes
OKRs to enhance project management processes for improved success rate
- Optimize project management for increased success
- Increase on-time and on-budget project delivery by 20%
- Conduct monthly project analysis and feedback sessions
- Train team on effective project management techniques
- Implement new project management software
OKRs to enhance client success and retention in North America
- Enhance client success and retention in North America
- Reduce client churn by 15% by improving customer service response time
- Implement quicker communication channels
- Train customer service representatives to respond more efficiently
- Regularly review and improve resolution times
- Increase client retention rate by 20% in Canada and USA
- Enhance customer service training for employees
- Implement robust customer loyalty programs in Canada and USA
- Regularly collect and analyze customer feedback
- Implement and track 2 client success initiatives resulting in higher customer satisfaction
- Implement those two initiatives for client enhancement
- Identify two key initiatives that will improve client success
- Regularly monitor and record the initiatives' impact on customer satisfaction
OKRs to enhance collaboration and stimulate thought leadership
- Enhance collaboration and stimulate thought leadership
- Conduct 4 leadership training workshops to foster thought leadership
- Identify topics and designing the content for the leadership workshops
- Coordinate with facilitators and arranging the necessary resources
- Send invitations and schedule the four leadership training workshops
- Implement 5 successful cross-functional projects to boost team collaborations
- Develop clear communication guidelines and timelines
- Identify and assign cross-functional team members for each project
- Establish metrics for success and regular progress checks
- Increase the average audience engagement rate on team discussions by 20%
- Implement interactive activities during team discussions
- Incorporate feedback sessions post-discussions
- Provide comprehensive training for engagement techniques
OKRs to enhance corporate effectiveness, culture, and performance
- Enhance corporate effectiveness, culture, and performance
- Increase employee engagement scores by 15%
- Implement regular team-building exercises and activities
- Provide consistent and constructive feedback to employees
- Increase recognition and reward for exceptional work
- Achieve 10% improvement in overall performance metrics
- Develop and implement effective strategies to boost performance
- Monitor, evaluate, and adjust strategies regularly for optimal results
- Identify key areas needing improvement through detailed performance analysis
- Implement 2 new operational efficiency measures
- Implement and monitor these new efficiency measures
- Identify areas in current operations needing efficiency improvement
- Develop two new efficiency measures addressing identified areas
OKRs to foster user-centric culture through stakeholder engagement
- Drive a user-centric culture by engaging stakeholders
- Increase user feedback submission rate by 20% through improved communication channels
- Conduct user surveys and incorporate findings in product development
- Increase user satisfaction score by 10% through better UX design
- Host 3 cross-functional stakeholder workshops to prioritize user needs
OKRs to reduce IT support response time by 20%
- Improve IT support response time
- Increase number of available support agents
- Monitor and optimize resolution time for all support tickets
- Enhance employee IT training to reduce basic inquiries
- Implement a new ticketing system for faster response
OKRs to enhance cross-functional collaboration and communication
- Improve cross-functional communication and collaboration
- Increase cross-functional team meeting attendance by 50%
- Decrease email response time by 25%
- Launch a company-wide collaboration platform with 100% adoption
- Conduct 3 cross-functional team building activities with a participation rate of 90%
OKRs to enhance customer service by reducing average response time
- Enhance customer service by reducing average response time
- Implement an automated response system to handle 35% of queries
- Select suitable software for automated response system
- Identify the most frequent queries for automation
- Train staff on managing and updating the system
- Decrease the average response time by 15%
- Provide advanced training for customer service staff
- Implement a streamlined process for responding to queries
- Invest in quicker, more efficient customer service software
- Train 70% of customer service staff in time-efficient response practices
- Develop a time-efficient response training program
- Implement the program and monitor progress
- Identify 70% customer service staff for training
OKRs to accelerate the delivery of consulting projects
- Accelerate the delivery of consulting projects
- Reduce project delays by 15% through enhanced resource allocation
- Assess and optimize team efficiency regularly
- Provide resource allocation training to project managers
- Implement a robust resource management software system
- Implement new project management tool and train all project members by week 6
- Schedule comprehensive tool training for all project members
- Implement the new tool and complete training by week 6
- Select suitable project management tool for our needs
- Achieve a 10% improvement in project completion speed by the end of the quarter
- Implement efficient project management tools and strategies
- Provide training for enhanced team productivity
- Regularly monitor and adjust timelines as needed
OKRs to reduce scope creep on critical projects
- Minimize scope creep on critical projects
- 100% of scope changes are documented and approved by the relevant stakeholders
- Run 3 training session on how to manage scope on long-term projects
- Achieve an 45% reduction in scope creep on critical projects
- Establish clear project objectives and scope before the project begins
- Set expectations with stakeholders and document any changes to scope
- Create a process for stakeholders to submit scope change requests
- Monitor progress regularly to ensure scope is being met
More OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to enhance skillset of 40% of the teams
- OKRs to create efficient service quality monitoring tools
- OKRs to enhance capability as an institutional research analyst in higher education
- OKRs to improve CX across the agency
- OKRs to enhance creative innovation prowess in apparel design
- OKRs to successfully transition all on-demand courses to the new LMS platform
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: Complete 2024 OKR cheat sheet
- Blog posts: ODT Blog
- Success metrics: KPIs examples