15 customisable OKR examples for Client Satisfaction

What are Client Satisfaction OKRs?

The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.

Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.

We've tailored a list of OKRs examples for Client Satisfaction to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Client Satisfaction OKRs with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.

Feel free to explore our tools:

Our customisable Client Satisfaction OKRs examples

You will find in the next section many different Client Satisfaction Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

1OKRs to increase client satisfaction and loyalty

  • ObjectiveIncrease client satisfaction and loyalty
  • Key ResultImprove client retention rate by 15%
  • TaskImplement a client feedback and resolution system
  • TaskIncrease the frequency of client contact
  • TaskDevelop a loyalty rewards program
  • Key ResultAchieve an average customer satisfaction rating of 90% or above
  • TaskTrain employees in customer service excellence
  • TaskImplement feedback-driven improvements promptly
  • TaskConduct consistent customer satisfaction surveys
  • Key ResultReduce client complaints by at least 30% compared to previous period
  • TaskImplement more rigorous quality control checks on all services
  • TaskRegularly gather and analyze customer feedback
  • TaskConduct comprehensive staff training on customer service

2OKRs to enhance overall client satisfaction and relationship

  • ObjectiveEnhance overall client satisfaction and relationship
  • Key ResultConduct client satisfaction surveys and achieve a minimum of 80% positive feedback
  • TaskStrategically implement feedback to improve services
  • TaskIdentify appropriate satisfaction survey tool
  • TaskDistribute satisfaction survey to all existing clients
  • Key ResultReduce client complaints by 25%
  • TaskIntroduce a quality control feedback system
  • TaskInitiate weekly reviews of client feedback
  • TaskImplement a training program to improve customer service skills
  • Key ResultIncrease client retention rate by 15%
  • TaskDevelop a loyalty rewards program to encourage retention
  • TaskEnhance product offerings based on customer feedback
  • TaskImplement regular follow-ups and personalized communication with clients

3OKRs to enhance customer engagement and satisfaction in the existing client base

  • ObjectiveEnhance customer engagement and satisfaction in the existing client base
  • Key ResultReduce negative feedback responses by 15% through improved support services
  • TaskTrain support staff on communication and problem-solving techniques
  • TaskImplement a responsive and user-friendly support system
  • TaskRegularly monitor and analyze feedback for improvement areas
  • Key ResultIncrease client satisfaction rate by 20% on post-service survey results
  • TaskInitiate immediate resolutions for client complaints
  • TaskImplement regular client feedback surveys post-service
  • TaskEnhance customer service training for all employees
  • Key ResultAchieve a 25% increase in customer interaction on all digital platforms
  • TaskIncrease promotional activities to boost online visibility of brand
  • TaskDeliver consistent, high-quality content tailored to customer interests
  • TaskImplement compelling engagement strategies across all digital platforms

4OKRs to increase client satisfaction for better retention rate

  • ObjectiveIncrease client satisfaction for better retention rate
  • Key ResultImprove product quality to bring customer complaints down by 5%
  • TaskIncorporate customer feedback to rectify recurring issues
  • TaskInitiate robust product testing protocols to identify flaws
  • TaskEnhance quality control measures during production
  • Key ResultImplement a feedback mechanism to address at least 80% customer concerns
  • TaskTrain personnel on handling customer feedback
  • TaskDevelop a customer feedback form addressing common issues
  • TaskImplement feedback form into customer service procedures
  • Key ResultIncrease engagement efforts to achieve a 10% lift in customer interaction
  • TaskDevelop and promote new, engaging loyalty programs
  • TaskEnhance the mobile app for customer-friendly usage and interaction
  • TaskImplement a personalized email campaign targeting existing customers

5OKRs to enhance the quality of client communication

  • ObjectiveEnhance the quality of client communication
  • Key ResultRespond to all client queries within a 24-hour period
  • TaskCheck emails and voicemails frequently throughout the day
  • TaskSet reminders to respond to all unanswered queries
  • TaskPrioritize responding to client inquiries immediately
  • Key ResultIncrease client satisfaction rate to over 90% through regular surveys
  • TaskMonitor survey results and make necessary adjustments
  • TaskCreate and implement regular client satisfaction surveys
  • TaskDevelop a feedback implementation strategy
  • Key ResultValidate client problems are resolved 95% of the time by feedback after issue resolution
  • TaskImplement a system to track resolution success rate
  • TaskCreate a post-resolution follow-up procedure
  • TaskInstruct team to collect feedback from clients

6OKRs to enhance client success and retention in North America

  • ObjectiveEnhance client success and retention in North America
  • Key ResultReduce client churn by 15% by improving customer service response time
  • TaskImplement quicker communication channels
  • TaskTrain customer service representatives to respond more efficiently
  • TaskRegularly review and improve resolution times
  • Key ResultIncrease client retention rate by 20% in Canada and USA
  • TaskEnhance customer service training for employees
  • TaskImplement robust customer loyalty programs in Canada and USA
  • TaskRegularly collect and analyze customer feedback
  • Key ResultImplement and track 2 client success initiatives resulting in higher customer satisfaction
  • TaskImplement those two initiatives for client enhancement
  • TaskIdentify two key initiatives that will improve client success
  • TaskRegularly monitor and record the initiatives' impact on customer satisfaction

7OKRs to increase client satisfaction by meeting project deliverables and expectations

  • ObjectiveEnhance satisfaction by meeting expectations
  • Key ResultAchieve 95% success rate in meeting project objectives
  • Key ResultReduce project delivery time by 15%
  • Key ResultImprove client feedback ratings by 20%
  • Key ResultIncrease project completion rate by 10%

8OKRs to improve efficiency in client and team management

  • ObjectiveImprove efficiency in client and team management
  • Key ResultIncrease client satisfaction by 10% as evidenced by quarterly survey responses
  • TaskImplement regular client follow-ups to address potential issues
  • TaskEvaluate and streamline communication processes for client efficiency
  • TaskProvide staff with customer service training to improve interactions
  • Key ResultEnhance team output by 15% through implementation of structured weekly check-ins
  • TaskTrain team on effective check-in strategies
  • TaskMonitor and measure output increase weekly
  • TaskEstablish a weekly check-ins system for the team
  • Key ResultAchieve a 20% decrease in resolution time for client-reported software issues
  • TaskProvide ongoing technical training for the customer service team
  • TaskEstablish a priority-based resolution system
  • TaskImplement more efficient issue-tracking software

9OKRs to ensure successful completion and delivery of client commitments

  • ObjectiveEnsure successful completion and delivery of client commitments
  • Key ResultMaintain 100% on-time delivery for 100% of client commitments
  • TaskRegularly monitor, track and report delivery performance metrics
  • TaskReview and optimize current delivery processes regularly
  • TaskProactively communicate with clients for order updates
  • Key ResultReduce project-related issues by 20% to secure client satisfaction and retention
  • TaskStrengthen quality assurance to proactively spot and fix issues
  • TaskImplement strategies for frequent and effective communication with clients
  • TaskEstablish regular review and feedback sessions for the project
  • Key ResultIncrease revenue by 15% through efficient project execution
  • TaskStreamline project execution processes to improve overall team productivity
  • TaskEliminate unnecessary expenses to increase net profits
  • TaskImplement regular project audits to ensure efficiency and effectiveness

10OKRs to implement service management for new work stream

  • ObjectiveImplement service management for new work stream
  • Key ResultIdentify and train a dedicated service management team by week 4
  • TaskBegin team training by week 4
  • TaskDevelop a comprehensive training plan for newly hired team
  • TaskHire service management professionals suitable for the team
  • Key ResultAchieve 95% satisfaction rate in client feedback for the new service management operation by week 12
  • TaskSolicit, analyze, and apply client feedback weekly
  • TaskImplement thorough employee training on service management
  • TaskRegularly assess and adjust client-communication strategies
  • Key ResultDevelop and implement a comprehensive service management plan by week 8
  • TaskDraft comprehensive service management plan
  • TaskIdentify current service management gaps
  • TaskImplement plan by week 8

11OKRs to improve the overall client experience

  • ObjectiveImprove the overall client experience
  • Key ResultIncrease client satisfaction score by 20% through effective communication strategies
  • TaskTrain staff on effective communication and people skills
  • TaskInitiate proactive and regular check-in calls with clients
  • TaskImplement regular client feedback and assessment systems
  • Key ResultImplement 3 new features based on client feedback to boost usability
  • TaskReview client feedback for feature suggestions
  • TaskDevelop 3 new features prioritizing usability
  • TaskTest and integrate the new features into the product
  • Key ResultDecrease support response time by 30% to enhance client interactions
  • TaskImplement a live chat feature for instant customer assistance
  • TaskProvide additional training to support staff
  • TaskUtilize automated responses for commonly asked questions

12OKRs to establish distinct service processes for every client

  • ObjectiveEstablish distinct service processes for every client
  • Key ResultImplement client-specific service processes for 50% of clients in portfolio
  • TaskIdentify 50% of clients needing specific service processes
  • TaskTrain the team to implement these custom service processes
  • TaskDevelop customized service processes for these identified clients
  • Key ResultTrack success of individualized processes with 85% client satisfaction reported
  • TaskImplement a client feedback survey after each completed process
  • TaskMaking necessary adjustments based on feedback results
  • TaskAnalyze data to identify areas of dissatisfaction
  • Key ResultDevelop bespoke service process templates for 70% of clients by the quarter-end
  • TaskImplement these templates within client workflows
  • TaskDesign custom service process templates
  • TaskIdentify 70% of clients needing bespoke service processes

13OKRs to strengthen sales representatives' client relationships

  • ObjectiveStrengthen sales representatives' client relationships
  • Key ResultRaise average client satisfaction score by 20% in customer surveys
  • TaskProvide enhanced training on customer service for all staff members
  • TaskImplement more frequent, personalized follow-ups for client feedback
  • TaskDevelop programs and incentives to boost client satisfaction
  • Key ResultConduct weekly training sessions on relationship-building strategies for sales reps
  • TaskEvaluate and adjust the training materials based on feedback
  • TaskSchedule weekly training sessions for sales reps
  • TaskDevelop curriculum focused on relationship-building strategies
  • Key ResultIncrease client retention rate by 15% through enhanced client engagement activities
  • TaskImprove personalized client communication efforts
  • TaskImplement a regular client feedback and response strategy
  • TaskDevelop upgraded loyalty or reward programs

14OKRs to enhance satisfaction of wealth management clients

  • ObjectiveEnhance satisfaction of wealth management clients
  • Key ResultIncrease client satisfaction scores by 20% through improved personalization
  • TaskRegularly seek client feedback for service improvements
  • TaskTrain staff for personalized customer interactions
  • TaskImplement customer relationship management software for tailored services
  • Key ResultDecrease client complaint rates by 15% via proactive communication
  • TaskImplement regular updates on service improvements to all clients
  • TaskEstablish a client feedback system for early issue detection
  • TaskTrain staff on proactive communication strategies
  • Key ResultLaunch 2 new features in the client portal based on client feedback analysis
  • TaskImplement new features in the client portal
  • TaskDevelop and test the new features
  • TaskIdentify desired features from client feedback analysis

15OKRs to enhance satisfaction levels of our clients

  • ObjectiveEnhance satisfaction levels of our clients
  • Key ResultIncrease Net Promoter Score (NPS) by 15 points by enhancing customer interaction
  • TaskImplement service training programs to improve customer interaction
  • TaskStreamline the feedback collection process for enhanced customer experience
  • TaskDevelop personalized customer engagement strategies
  • Key ResultAchieve a 30% improvement in Customer Satisfaction Score (CSAT) via feedback implementation
  • TaskPrioritize improvements based on feedback received
  • TaskCollect and analyze all customer feedback regularly
  • TaskImplement changes and measure their effects
  • Key ResultDecrease customer complaints by 20% through improving product quality and service deliverance
  • TaskRegularly solicit customer feedback to address issues promptly
  • TaskImplement rigorous quality control checks for product manufacturing
  • TaskEnhance customer service training for all representatives

Client Satisfaction OKR best practices to boost success

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to turn your Client Satisfaction OKRs in a strategy map

OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:

  • It brings the goals back to the top of the mind
  • It will highlight poorly set OKRs
  • It will surface execution risks
  • It improves transparency and accountability

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.

A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Client Satisfaction OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.

Create more examples in our app

You can use Tability to create OKRs with AI – and keep yourself accountable 👀

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