6 OKR examples for Community

Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.

We have curated a selection of OKR examples specifically for Community to assist you. Feel free to explore the templates below for inspiration in setting your own goals.

If you want to learn more about the framework, you can read more about the OKR meaning online.

Best practices for OKR

Your objectives should be ambitious, but achievable. Your key results should be measurable and time-bound. It can also be helfpul to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Building your own OKRs with AI

While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.

- Use our free OKRs generator
- Use Tability, a complete platform to set and track OKRs and initiatives – including a GPT-4 powered goal generator

How to track OKRs

Quarterly OKRs should have weekly updates to get all the benefits from the framework.

Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.

We recommend Tability for an easy way to set and track OKRs with your team.

Check out the 5 best OKR tracking templates to find the best way to monitor progress during the quarter.

Community OKRs templates

The examples have Community Objectives and Key Results, but they may also include the tasks that can help you get there.

OKRs to increase community engagement

  • ObjectiveEnsure deep community engagement with existing members
  • Key ResultAttendance: 60% of members are attending our regular meetups
  • Key ResultChurn: no more than 10% churn rate of members cancelling their subscriptions
  • Key ResultActivity: 10 Slack posts per week from members
  • Key ResultReferrals: 3 new referrals coming from existing members each week
Turn OKRs into a Strategy Map

OKRs to increase community growth

  • ObjectiveSustainably increase our community growth through memberships
  • Key Result25 new leads per week
  • Key Result45% conversion rate of new leads into members
  • Key Result5 new membership subscriptions each week

OKRs to boost community membership and customer conversion

  • ObjectiveBoost community membership and customer conversion
  • Key ResultInitiate a referral program and achieve 50% membership via referrals
  • TaskRegularly analyze and adjust strategy based on referral rates
  • TaskImplement a persuasive marketing campaign to promote referrals
  • TaskDevelop an enticing referral program centered on customer rewards
  • Key ResultConvert 15% of new members into customers through targeted email marketing
  • TaskDevelop personalized email marketing campaigns
  • TaskTrack and analyze customer conversion rates
  • TaskIdentify member preferences for targeted emails
  • Key ResultIncrease website traffic by 30% through optimized SEO techniques
  • TaskEnhance site's loading speed and mobile responsiveness
  • TaskImplement keyword optimization throughout the website's content
  • TaskCreate quality backlinks to boost page rankings

OKRs to improve responsiveness to residents' emails

  • ObjectiveImprove responsiveness to residents' emails
  • Key ResultCreate an organized system to track received and replied emails effectively
  • TaskRegularly update and maintain your email tracking system
  • TaskImplement a priority tagging system for urgent mails
  • TaskSetup categorization labels within your email client
  • Key ResultDecrease average email response time to under 24 hours for 90% of emails
  • TaskSchedule dedicated hours for responding to emails
  • TaskSet up notifications to alert on received emails
  • TaskImplement an email management system
  • Key ResultReceive positive feedback on communication from 80% of the residents
  • TaskDraft and distribute clear and concise communication to residents
  • TaskProvide response to feedback and adjust communication methods accordingly
  • TaskRegularly solicit feedback on communication methods

OKRs to increase online community subscriptions for startups

  • ObjectiveIncrease online community subscriptions for startups
  • Key ResultAchieve a 20% increase in the overall number of startups subscribed
  • TaskOffer incentives or discounts to existing customers for referring new startups to subscribe
  • TaskImprove and optimize the onboarding process to increase conversion rates for new subscriptions
  • TaskDevelop and implement targeted marketing campaigns to attract new startup subscribers
  • TaskConduct market research to identify potential target audience for startup subscriptions
  • Key ResultIncrease user engagement by 15% to encourage startups to stay subscribed
  • TaskImprove onboarding experience with a guided tutorial showcasing key features
  • TaskProvide regular surveys or feedback forms to gather insights on user needs and preferences
  • TaskSend personalized emails with helpful tips and success stories to inspire startups
  • TaskCreate an online community for startups to share experiences and network with peers
  • Key ResultGenerate 50% more leads through targeted marketing campaigns
  • TaskImplement lead nurturing campaigns using email marketing automation to engage and convert leads
  • TaskOptimize landing pages with clear call-to-actions and forms to capture leads effectively
  • TaskIdentify target audience demographics and develop personalized marketing messages for each segment
  • TaskAnalyze campaign performance data regularly to identify areas of improvement and adjust strategies
  • Key ResultImprove website conversion rate by 10% to attract more startups
  • TaskUtilize remarketing strategies to re-engage with potential startup customers and drive conversions
  • TaskImplement A/B testing for different call-to-action buttons and optimize based on performance
  • TaskOptimize landing page design and content to increase user engagement and conversion
  • TaskEnhance website loading speed to reduce bounce rate and improve user experience

OKRs to attract 400 new members to our community

  • ObjectiveAttract 400 new members to our community
  • Key ResultInitiate two referral programs leading to 100 more community members
  • TaskFollow up and onboard the new community members properly
  • TaskIdentify potential referral avenues and design two distinct programs
  • TaskPromote the referral programs via social media and email marketing
  • Key ResultImprove website conversion rate by 10% to encourage community sign-ups
  • TaskOptimize landing page design and layout for user engagement
  • TaskImplement clear, compelling calls-to-action towards community sign-up
  • TaskTest and improve website loading speed
  • Key ResultExecute 3 targeted marketing campaigns, each attracting a minimum of 100 new members
  • TaskAdjust strategies based on captured data to attract new members
  • TaskImplement campaigns, tracking their success and reach
  • TaskDevelop individual strategies for three targeted marketing campaigns

More OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.