52 OKR examples for Design
Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.
We have a collection of OKRs examples for Design to give you some inspiration. You can use any of the templates below as a starting point for your OKRs.
If you want to learn more about the framework, you can read more about the OKR meaning online.
Best practices for OKR
Your objectives should be ambitious, but achievable. Your key results should be measurable and time-bound. It can also be helfpul to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Building your own OKRs with AI
While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.
- Use our free OKRs generator
- Use Tability, a complete platform to set and track OKRs and initiatives – including a GPT-4 powered goal generator
How to track OKRs
Quarterly OKRs should have weekly updates to get all the benefits from the framework.
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.
We recommend Tability for an easy way to set and track OKRs with your team.
Check out the 5 best OKR tracking templates to find the best way to monitor progress during the quarter.
Design OKRs templates
You'll find below a list of Objectives and Key Results for Design.
OKRs to elevate the quality and impact of design solutions
- Elevate the quality and impact of design solutions
- Secure positive feedback on design improvements from 90% of project stakeholders
- Create a stakeholder survey to collect feedback on improvements
- Implement design improvements based on stakeholder feedback
- Discuss feedback results with stakeholders, making necessary adjustments
- Complete and apply comprehensive brand guidelines to at least 3 projects
- Develop comprehensive brand guidelines based on company values and aesthetics
- Incorporate and apply brand guidelines to each project
- Assign the guidelines to three specific projects
- Achieve a 15% improvement in user experience scores for all projects
- Train staff in advanced UX/UI design principles
- Implement user feedback for continuous product improvement
- Regularly test and optimize website speed and responsiveness
OKRs to achieve product consistency with our design system
- Ensure product consistency with our design system.
- Close 50% of all design inconsistency tickets
- 90% of our products are following the design system guidelines
- Establish a process for quickly and accurately identifying violations of design system guidelines
- Develop a system of rewards and recognition for those who adhere to design system guidelines
- Create an audit process to track adherence to design system guidelines
- Establish a comprehensive style guide that covers 100% of common components used by products
- Create a comprehensive list of all common components used by products
- Test the style guide against each component
- Develop a unified style guide for each component
- Implement the style guide into all products
OKRs to establish and optimize a QA design team for the mobile gaming division
- Establish and optimize a QA design team for the mobile gaming division
- Develop and implement a comprehensive QA design process to ensure efficient testing and bug detection
- Hire and onboard skilled QA designers to form a cohesive and proficient team
- Improve time-to-market by streamlining QA design procedures and optimizing testing efficiency
- Establish clear communication channels between QA and development teams for quick feedback and issue resolution
- Regularly evaluate and update testing strategies to ensure they align with the project's objectives
- Review current QA design procedures to identify areas for improvement and streamlining
- Implement automation tools and frameworks to increase testing efficiency
- Enhance customer satisfaction by reducing post-release issues and increasing positive user reviews
- Implement a streamlined feedback system to promptly address user concerns and provide solutions
- Consistently track and analyze user reviews to gain insights and prioritize areas for improvement
- Conduct thorough user testing before releasing products to identify and address potential issues
- Improve product documentation and provide user-friendly resources to assist customers in troubleshooting
OKRs to scale development with a design system
- Every team can build interfaces autonomously
- 80% of the teams are using the UI library to build new features
- Release UI kit MVP
- The Design System covers 100% of common UI components
- List required components
- Build library of components
OKRs to enhance creative innovation prowess in apparel design
- Enhance creative innovation prowess in apparel design
- Secure 3 partnerships with fashion-forward influencers for collaboration and promotion
- Draft personalized collaboration proposals for influencers
- Identify potential influencers who align with brand aesthetic
- Initiate outreach and negotiation with selected influencers
- Facilitate 5 design thinking and creative workshops for the design team
- Schedule dates for all five workshops
- Identify expert professionals to run the workshops
- Prepare content and materials needed for workshops
- Develop and launch 10 unique and trendsetting clothing line collections
- Conduct thorough research on current fashion trends and demands
- Design and produce sample pieces for each collection
- Plan and execute an engaging marketing and launch event
OKRs to enhance design skills and output
- Enhance design skills and output
- Complete 3 advanced design skill training courses with a final score of 85%
- Achieve a final score of 85% in each course
- Research and select 3 advanced design skill training courses
- Attend and complete all course material thoroughly
- Produce 12 innovative design projects meeting client satisfaction levels of 90%
- Gather client requirements and preferences for each design project
- Develop unique and innovative design concepts based on client needs
- Incorporate client feedback into final design revisions for approval
- Reduce design process time by 20% while maintaining quality metrics
- Train team in rapid prototyping techniques
- Implement efficient design software and tools
- Establish clear, streamlined design workflow
OKRs to streamline graphic design processes
- Develop a self-serve graphic assets library for internal use
- Decrease the number of one-off design tickets by 50%
- Make our entire brand guideline available
- Design a useable Keynote template and share
- Make brand colors accessible on our internal wiki
- Develop 12 templates Marketing can reuse to build targeted ads
- Build a knowledge base and roll out graphics library
- Run 3 workshops with other teams explaining new library and how to work with designers
- Create 2 knowledge base pages per week teaching team members how to work with our team
OKRs to improve app user experience through personalized design processes
- Improve app user experience through personalized design processes
- Achieve a customer satisfaction rating of 4.5+ out of 5 through personalized design improvements
- Regularly monitor customer satisfaction metrics to track progress towards achieving the target rating
- Implement personalized design changes based on individual customer preferences and needs
- Conduct a detailed analysis of customer feedback to identify specific design improvement areas
- Continuously analyze customer feedback and make necessary adjustments to further enhance customer satisfaction
- Reduce user churn rate by 15% by enhancing personalized interactions and features
- Implement a comprehensive user feedback system to identify pain points and areas of improvement
- Regularly analyze user data to identify patterns and preferences for targeted personalized interactions
- Continuously optimize and update features based on user feedback and behavior analysis
- Develop and incorporate personalized recommendations to enhance user experience and engagement
- Increase average user session duration by 10% via tailored and intuitive app experiences
- Increase user engagement by 20% through personalized app experiences
OKRs to enhance app experience through the implementation of product design best practices
- Enhance app experience through the implementation of product design best practices
- Reduce app bounce rate by 15% by optimizing loading speeds and intuitive navigation
- Increase user satisfaction rating by 10% through UI/UX improvements
- Analyze user satisfaction data regularly to identify trends and prioritize future UI/UX enhancements
- Conduct user research to identify pain points and areas for improvement
- Implement user feedback loop to continuously gather insights and address user concerns promptly
- Collaborate with UI/UX designers to enhance visual appeal and streamline navigation
- Achieve 20% increase in daily active users by simplifying onboarding and feature accessibility
- Enhance conversion rate by 10% through A/B testing and iterative design iterations
OKRs to improve software system design and logging framework expertise
- Improve software system design and logging framework expertise
- Collaborate with senior engineers on at least two software design reviews and provide valuable insights
- Prepare for software design reviews by doing research and gathering relevant information
- Actively participate in software design reviews by asking questions and offering suggestions
- Schedule meetings with senior engineers to discuss software design reviews
- Document and share valuable insights and suggestions with senior engineers after the reviews
- Conduct research on best practices and emerging trends in software system design
- Engage in discussions with industry experts and peers to gather insights on software system design best practices
- Review industry publications and online resources for current best practices in software system design
- Attend relevant conferences and webinars to stay updated on emerging trends in software system design
- Set up alerts and notifications for research papers and articles on software system design
- Implement logging framework in one project and analyze its effectiveness
- Define and implement the desired log messages and their respective levels
- Integrate the chosen logging framework into the project's codebase
- Research and choose a suitable logging framework for the project
- Analyze and measure the impact of the logging framework on project performance and debugging processes
- Successfully complete online course on software system design with a passing grade
OKRs to develop a compelling game that engages and captivates players
- Develop a compelling game that engages and captivates players
- Develop a functional prototype of the game with polished graphics and intuitive controls
- Implement and refine intuitive controls based on user experience and usability testing
- Iterate on the game design based on user feedback and playtesting results
- Conduct user testing to identify any issues with the game controls
- Collaborate with an artist to create high-quality graphics for the game prototype
- Conduct user research to identify target audience preferences and game themes
- Develop a survey to gather user feedback on preferred game themes
- Use findings to inform game theme selection and prioritize target audience preferences
- Conduct interviews with target audience members to understand their preferences
- Analyze user research data to identify common themes and preferences
- Conduct playtesting sessions to gather feedback and iterate on the game design
- Create a detailed game design document outlining gameplay mechanics, levels, and objectives
- Outline basic gameplay mechanics that will define the core experience of the game
- Create clear and specific objectives for each level, ensuring they align with gameplay mechanics
- Design a series of diverse levels that challenge and engage players
- Research popular gameplay mechanics, level design techniques, and objective structures
OKRs to increase Ad Ranks by Optimizing User Intent Matching
- Increase Ad Ranks by Optimizing User Intent Matching
- Reduce bounce rate by 20% through landing page optimization and improved user experience
- Conduct A/B testing to identify and refine compelling headlines, copy, and call-to-action elements
- Optimize landing page loading speed by compressing images and enabling browser caching
- Implement user feedback surveys and heatmap analysis to identify usability issues and areas for improvement
- Analyze landing page design and simplify layout to enhance user navigation
- Achieve a conversion rate uplift of 12% by aligning landing page content with user intent
- Enhance visual elements and layout of the landing page to improve user experience
- Revise landing page headlines and copy to clearly address user needs and desires
- Implement A/B testing to evaluate the impact of content adjustments on conversion rate
- Conduct a thorough analysis of user intent and behavior on the landing page
- Increase click-through rate (CTR) by 10% through compelling ad copy and call-to-action
- Improve relevance score of ads by 15% through keyword analysis and optimization
OKRs to reduce app loading time by 20%
- Improve app loading time
- Identify key performance bottlenecks
- Conduct app performance analysis
- Implement code optimization techniques
- Test app performance after optimizations
OKRs to mobile and QR code integration
OKRs to improve search results page functionality based on device id
- Improve search results page functionality based on device id
- Reduce the number of broken links on the search results page by 50%
- Implement responsive design for the search page to ensure optimal display across all device ids
- Identify and address any design elements that are not responsive
- Modify the search page layout to adapt to different screen sizes
- Test and validate the responsive design on various devices for optimal display
- Conduct a thorough analysis of the current search page design
- Increase search page loading speed by 30% for all device ids
- Optimize image sizes and formats to reduce loading time
- Enable browser caching to store and retrieve frequently accessed resources
- Implement lazy loading for non-critical resources to prioritize initial page rendering
- Minify CSS and JS files to decrease page load size
- Achieve a user satisfaction score of at least 4 out of 5 on the fixed search results page
OKRs to launch a fully functional React Native application
- Launch a fully functional React Native application
- Publish the application on relevant platforms (e.g., App Store, Google Play) and achieve a high user rating and positive feedback
- Implement necessary features and functionalities such as authentication, data storage, and push notifications
- Set up a secure and scalable data storage solution for storing user data
- Research and choose an authentication method suitable for the project requirements
- Test and validate all implemented features and ensure smooth functionality before deployment
- Integrate push notification service to deliver real-time updates and improve user engagement
- Conduct thorough and successful testing to ensure the application is robust and bug-free
- Collaborate with developers to resolve bugs promptly and retest fixed components
- Create a comprehensive test plan with clear objectives and test cases
- Conduct regression testing to ensure stability and functionality after bug fixes
- Execute test cases meticulously and document any bugs or issues discovered
- Develop and deliver a user-friendly and visually appealing interface for the application
- Conduct user testing to ensure the interface is intuitive and visually appealing
- Conduct user research to identify design preferences and pain points
- Collaborate with UX/UI designers to refine and enhance the visual elements
- Create wireframes and prototypes to visualize the interface design
OKRs to enhance performance of clients' paid campaigns
- Enhance performance of clients' paid campaigns
- Increase average click-through rate by 15%
- Segment email lists for a more personalized approach
- Implement A/B testing to optimize email subject lines
- Enhance CTA button design to draw attention
- Boost campaign conversion rate by 20%
- Improve targeting efforts for more relevant user engagement
- Tailor ad copy to better resonate with audience needs
- Implement A/B testing to optimize landing page design
- Reduce cost per acquisition by 10%
- Improve website conversion rates with UX optimization
- Launch targeted marketing campaigns to attract desired customers
- Analyze current customer acquisition strategies for inefficiencies
OKRs to reduce the number of UX issues found in production
- Reduce the number of UX issues found in production
- Enroll 100 users to our early-access program
- UX issues represent fewer than 10% of new bug reports
- At least 20 design tests are run every month
OKRs to develop a voice-of-the-customer program
- Put customer feedback at the center of our projects
- Recruit 100 users for our UX lab
- Conduct 5 UX tests per week
- Achieve 70%+ open rate on our customer feedback newsletter
OKRs to develop an AI application
- Develop an AI application
- Improve accuracy by achieving an average precision rate of at least 90% on test data
- Increase adoption by acquiring at least 1000 active users within the target market segment
- Implement targeted social media advertising campaigns and track user acquisition metrics
- Offer exclusive promotions and incentives to current users for referring new users
- Collaborate with influential industry bloggers and request product reviews and endorsements
- Conduct market research to identify untapped customer needs and optimize product offering
- Enhance performance by reducing AI response time to under 500 milliseconds for real-time processing
- Optimize algorithms and models to reduce AI response time below 500 milliseconds
- Utilize distributed computing to parallelize AI tasks and accelerate real-time processing
- Continuously monitor and fine-tune system parameters to achieve optimal performance benchmarks
- Improve hardware infrastructure to support faster processing and minimize latency
- Increase user engagement by implementing a user-friendly interface with intuitive navigation
- Collaborate with UX designers to create wireframes and prototypes for the new user-friendly interface
- Conduct usability testing to gather feedback on the intuitiveness of the new interface design
- Implement the finalized user-friendly interface with intuitive navigation based on user feedback
- Conduct user research to identify pain points and areas for improvement in current interface
OKRs to define a clear design direction for the upcoming application
- Define a clear design direction for the upcoming application
- Finalize the chosen design and complete a detailed blueprint by week 12
- Complete and finalize blueprint by end of week 12
- Review and confirm preferred design by end of week 10
- Begin creating detailed blueprint of chosen design in week 11
- Develop and present 3 unique application design concepts by week 8
- Prepare a presentation showcasing the designs
- Research and brainstorm unique application design concepts
- Develop three distinct design prototypes
- Conduct 10 stakeholder interviews to understand application requirements by week 4
OKRs to enhance application design by solution architect review
- Enhance application design by solution architect review
- Conduct in-depth analysis of current application design flaws
- Analyze identified flaws and their impacts on user experience
- Identify potential areas of improvement in the application design
- Develop a plan to address and fix noted design flaws
- Collaborate with development team to propose and implement design improvements
- Draft proposed design improvements for team review
- Oversee implementation of agreed-upon design changes
- Organize meeting with development team to discuss design enhancements
- Track and evaluate impact of design changes on overall system performance
- Analyze and document performance variations tied to design changes
- Monitor system performance before and after design changes implementation
- Run system testing for evaluating design modifications' effectiveness
OKRs to boost website performance
- Boost landing page performance through UX/UI
- Watch 5 user sessions/week and record findings
- Install Hotjar on our site to get user recordings
- Double conversions on pricing page by 12%
- Decrease bounce rate by 15%
- Increase homepage CTA conversion by 16%
- Redesign hero to bring more info above the fold
OKRs to improve teaching and design methodology
- Enhance teaching and design methodology
- Increase student satisfaction ratings by 25%
- Increase teaching effectiveness ratings by 20%
- Decrease course development time by 15%
- Increase student knowledge retention by 20%
OKRs to launch and redesign our website
- Testing and knowledge sourcing
- User-test page prototypes on 12 people
- Conduct interviews with 10 people from sales and marketing
- Identify target personas
- Identify key objectives from a marketing perspective
- Identify key stakeholders
- Design and implement new rebrand
- Updated rebrand designs for all 42 current pages
- Updated components library
- Align with brand team on new rebrand assets
OKRs to achieve a 20% upsurge in organic traffic for designated categories
- Achieve a 20% upsurge in organic traffic for designated categories
- Upscale social media marketing to attract 15% more visitors to the website
- Collaborate with influencers relevant to the brand for wider reach
- Increase frequency of engaging posts on popular social media platforms
- Implement targeted advertising campaigns using platform-specific metrics
- Develop and implement a search engine optimization strategy for increasing site visibility
- Create a comprehensive strategy utilizing identified SEO methods
- Implement and monitor the effectiveness of the SEO strategy
- Research current SEO trends and best practices
- Amplify engagement through sharing informative, unique blog posts bi-weekly
- Develop engaging, educational blog content twice a week
- Promote posts through various social media platforms
- Encourage readers to share posts across their networks
OKRs to increase revenue and lead generation
- Increase revenue and lead generation
- Increase conversion rate by 15% through better website optimization and UX
- Improve website navigation and user flow for a seamless user experience
- Conduct a thorough website audit to identify areas for optimization
- A/B test different landing page designs to identify the most effective layout
- Streamline the checkout process to reduce friction and increase conversions
- Improve lead response time to an average of less than 1 hour
- Assign dedicated staff members to monitor and respond to leads promptly
- Provide regular training to employees on effective and timely lead communication techniques
- Streamline lead routing and distribution process to reduce response time
- Implement an automated lead email notification system for immediate response
- Increase monthly revenue by 10% compared to previous quarter
- Launch targeted marketing campaign to attract new customers
- Improve product pricing strategy to increase customer spend
- Offer discounts or promotions to incentivize repeat purchases
- Enhance customer experience to encourage higher customer satisfaction and retention
- Generate 50% more qualified leads through targeted marketing campaigns
- Create compelling and personalized content to engage target audience and drive conversions
- Implement a data-driven approach to optimize marketing channels and increase lead generation
- Conduct market research to identify target audience's preferences and pain points
- Continuously analyze campaign performance and make necessary adjustments to maximize qualified leads
OKRs to enhance app personalization and customization
- Improve app personalization and customization
- Implement personalized push notifications, resulting in a 30% increase in click-through rates
- Increase user engagement by 25% through tailored content and recommendations
- Achieve a 20% increase in app ratings and reviews through personalized messaging and in-app surveys
- Offer customizable user interfaces, resulting in a 15% increase in user satisfaction
OKRs to increase platform onboarding efficiency
- Increase platform onboarding efficiency
- Increase user satisfaction rating for onboarding process to 4.5 out of 5
- Achieve 95% completion rate for onboarding tasks
- Decrease average onboarding time by 10%
- Reduce onboarding support tickets by 20% through improved self-service resources
- Implement a user-friendly FAQ page addressing common onboarding queries and concerns
- Develop video tutorials to visually guide users through the onboarding process
- Revamp knowledge base content with clear and detailed instructions for onboarding steps
- Conduct regular surveys to gather feedback and identify areas for further improvement
OKRs to improve user satisfaction through comprehensive training
- Enhance user satisfaction through upgraded training
- Increase user satisfaction score by 15%
- Decrease average response time to support tickets by 30%
- Improve user retention rate by 10%
- Increase completion rate of comprehensive training by 20%
OKRs to enhance audience nurturing for improved policy acquisition
- Enhance audience nurturing for improved policy acquisition
- Increase the quote-to-policy conversion rate by 20% through audience nurturing efforts
- Enhance user experience on conversion platforms
- Implement a personalized email follow-up strategy
- Develop a targeted content marketing plan
- Develop and implement at least two new nurturing strategies or campaigns
- Devise two unique nurturing campaign plans
- Launch and monitor campaign effectiveness regularly
- Research current market trends and effective nurturing strategies
- Reduce the time from quote to policy purchase by 15% with nurturing touchpoints
- Develop quick, user-friendly online purchasing system
- Implement automated follow-up emails after quote
- Provide informational content about policies regularly
OKRs to integrate UX testing insights into decision-making
- Improve decision-making with UX testing insights
- Increase user satisfaction rating by 10%
- Train 3 non-UX team members on conducting and interpreting UX tests
- Implement changes based on user feedback in 100% of cases
- Conduct 10 user tests for at least 2 features
OKRs to design a comprehensive solution architecture for in-house projects
- Design a comprehensive solution architecture for in-house projects
- Present and gain approval for solution architecture from key stakeholders, including management and IT teams
- Prepare comprehensive presentation detailing solution architecture
- Schedule meeting with stakeholders and IT team
- Present solution architecture, seeking approval
- Develop detailed solution architecture that aligns with business objectives and enables scalability
- Design a detailed solution architecture blueprint
- Ensure alignment between architecture and business goals
- Identify business objectives and scalability requirements
- Conduct thorough analysis of current systems and requirements to identify gaps and needs
- Review current systems and requirements for accuracy and efficiency
- Identify gaps within existing systems and requirements
- Determine future needs based on identified gaps
OKRs to enhance product value and user discovery speed
- Enhance product value and user discovery speed
- Increase customer satisfaction rate by 20% through product enhancements
- Conduct regular quality checks for product enhancements
- Implement customer feedback into product improvement plans
- Train customer service to address product-related queries effectively
- Increase product conversion rate by 10% through user-centric design improvements
- Research market trends and consumer preferences in product design
- Implement design changes based on research data
- Test and analyze results for design improvements
- Lower average time-to-value for new users by 15% with improved onboarding process
- Implement a well-structured induction program for new users
- Create engaging, user-friendly tutorial videos for swift learning
- Simplify the initial login process for user convenience
OKRs to develop a comprehensive observability platform that exceeds industry standards
- Develop a comprehensive observability platform that exceeds industry standards
- Increase data collection efficiency by 30% through optimized instrumentation and monitoring agents
- Increase user satisfaction by 20% through an intuitive and user-friendly interface
- Streamline navigation by simplifying menus and reducing the number of clicks
- Provide clear and concise instructions to guide users through the interface effectively
- Revise interface design based on user feedback and usability best practices
- Conduct user testing to identify pain points and areas for improvement
- Improve system reliability by reducing incidents and downtime by 25%
- Enhance employee training on system operations and troubleshooting techniques
- Implement proactive monitoring to detect and fix issues before they cause incidents
- Conduct regular system maintenance and updates to prevent potential downtime
- Establish backup and disaster recovery protocols for quick restoration in case of incidents
- Achieve 95% platform uptime to ensure continuous real-time observability for users
OKRs to enhance usability of our product
- Enhance usability of our product
- Increase user activity duration by 10% indicating improved product usability
- Offer tutorials or guides to help users understand product functionality better
- Implement user-friendly features based on customer feedback and suggestions
- Regularly update user interface for easier navigation and accessibility
- Improve in-app guidance to achieve 25% reduction in support queries
- Update frequently asked questions within the app
- Implement more comprehensive in-app tutorials
- Simplify app navigation and instructions
- Reduce user reported usability issues by 15%
- Implement regular user experience testing
- Develop system for feedback collection and resolution
- Train team on best UI/UX practices
OKRs to establish consistent branding across all company platforms
- Establish consistent branding across all company platforms
- Implement branding guidelines for all marketing materials by 40% within Q1
- Apply branding guidelines to 40% of marketing materials
- Train marketing team on new branding principles
- Develop comprehensive branding guidelines playbook
- Train 100% of designers on standardized branding guidelines by Q1
- Schedule all designers for training sessions
- Monitor and track completion of trainings
- Identify available branding guideline training programs
- Ensure 85% of existing digital content aligns with new branding standards by Q1 end
- Update unaligned content to meet new standards
- Review existing digital content for branding alignment
- Verify alignment level reaches 85%
OKRs to get first 10 users
OKRs to increase in-app purchases by 15%
- Boost in-app purchases
- Implement personalized recommendations to increase add-to-cart rate by 20%
- A/B test different pricing strategies to increase revenue per purchase by 15%
- Increase conversion rate on product page to 30%
- Increase retention rate by 10% through targeted email campaigns
OKRs to enhance architectural vision and delivery quality
- Enhance architectural vision and delivery quality
- Achieve 90% client satisfaction rating for completed architectural projects
- Foster open communication for client queries
- Regularly monitor and evaluate client satisfaction
- Implement client feedback in final project designs
- Increase departmental collaboration on innovative design concepts
- Create shared online platform for design ideas discussion
- Establish interdisciplinary project teams for innovation design
- Implement regular brainstorming sessions across different departments
- Implement 2 new quality control measures to optimize project delivery
- Research effective quality control methods to address deficiencies
- Identify two deficiencies in the current project delivery process
- Develop and implement quality control measures based on research
OKRs to enhance the User Experience (UX) for our digital products
- Enhance the User Experience (UX) for our digital products
- Increase user session duration by 20% signalling improved engagement
- Enhance website content for improved user interest and interaction
- Implement engaging, interactive features on the platform
- Optimize website speed and functionality for user convenience
- Conduct 10 user testing sessions to gather feedback for UX improvements
- Identify 10 users for testing the current UX
- Schedule and conduct user testing sessions
- Analyze feedback and compile UX improvement suggestions
- Improve user interface friendliness by 30% based on user experience surveys
- Validate improvements with targeted user feedback sessions
- Implement suggested changes to enhance interface friendliness
- Analyze user experience surveys to identify improvement areas
- Reduce UX design-related customer complaints by 15%
- Improve the onboarding process for better user understanding
- Conduct frequent usability tests for early bug identification
- Implement a system for regular user feedback collection
OKRs to increase website traffic by 30% through SEO and content marketing
- Boost website traffic
- Achieve 50% higher engagement on social media posts
- Improve website ranking on targeted keywords
- Increase organic traffic by 20%
- Increase backlinks by 15%
OKRs to improve efficiency and effectiveness of our CRM system
- Improve efficiency and effectiveness of our CRM system
- Increase sales productivity by 25% through better CRM system integration with sales processes
- Implement necessary upgrades and modifications to CRM system for seamless integration
- Analyze current CRM system and identify areas for improvement and integration
- Monitor and measure sales productivity regularly to track progress and make further adjustments
- Train sales team on effective utilization of CRM system and integrated sales processes
- Improve customer satisfaction by achieving a 15% increase in CRM system usability
- Regularly monitor user feedback and make incremental adjustments to enhance CRM system usability
- Collaborate with UX designers to redesign the user interface based on user feedback
- Conduct user research to identify pain points and areas for improving CRM system usability
- Implement training sessions to educate employees on how to effectively utilize CRM features
- Reduce time spent on data entry by 30% through automation and streamlined processes
- Implement data entry automation tools and software
- Analyze data entry processes and identify bottlenecks for streamlining
- Train employees on efficient data entry techniques and tools
- Regularly monitor and evaluate data entry processes for ongoing improvements
- Increase user adoption rate of the new CRM system by 20%
- Implement regular communication channels to share success stories and benefits of the CRM system
- Assign CRM system ambassadors who can provide ongoing support and guidance to users
- Provide comprehensive training sessions for all employees on using the new CRM system
- Offer incentives and rewards for employees who actively use and promote the CRM system
OKRs to enhance user login experience and integration with Auth0
- Enhance user login experience and integration with Auth0
- Increase UI uplift completion by 50% to align with Auth0 standards
- Provide comprehensive training on UI uplift process to relevant teams
- Revise UI uplift process documentation to incorporate Auth0 standards
- Implement regular feedback loops and quality checks for UI uplift completion
- Collaborate with UI designers to optimize UI uplift workflows and streamline processes
- Reduce average login time by 20% through optimized UI and API assets
- Conduct a UI/UX audit to identify bottlenecks and improve login flow
- Optimize API assets to reduce response time for faster login experience
- Regularly monitor and analyze login metrics to track progress and identify further optimizations
- Implement streamlined authentication process with simplified user interface design
- Increase user satisfaction by achieving a minimum rating of 4.5 out of 5 in login experience feedback
- Improve API integration with Auth0 by achieving a 95% success rate in authentication requests
- Implement appropriate error handling mechanisms to provide clear feedback to users
- Regularly monitor authentication success rates and analyze data to identify areas for improvement
- Conduct thorough testing of API integration with Auth0 to identify and resolve any issues
- Investigate and address common error messages encountered during authentication requests
OKRs to launch user-friendly and engaging new B2B website
- Launch user-friendly and engaging new B2B website
- Secure 1,000+ active user accounts within the first two weeks post-launch
- Organize an attractive launch event for potential users
- Offer incentives for early sign-ups and referrals
- Implement a targeted online advertising campaign
- Guarantee 98% uptime throughout the post-launch stabilization period
- Establish a dedicated team for quick issue resolution
- Implement continuous system monitoring and issue detection tools
- Regularly verify and update disaster recovery plans
- Achieve a user satisfaction score of 90% in usability testing
- Implement improvements based on user feedback swiftly
- Regularly conduct and analyze user testing feedback
- Train staff in user-centered design principles and practices
OKRs to improve conversion rate by 20% with landing page optimization and A/B testing
- Increase website conversion rate with page optimization and testing
- Create at least one new compelling CTA to test, resulting in 25% higher clicks
- Increase page clarity with simplified copy, resulting in 15% higher engagement
- Increase website traffic by 10% through targeted SEO and paid advertising
- Improve landing page load time by 10%
OKRs to develop AI chat GPT for convention
- Develop AI chat GPT for convention
- Implement GPT into chat platform for real-time interactions during convention
- Test and troubleshoot for user experience improvement
- Research suitable GPT models for the chat platform
- Integrate chosen GPT model into the chat system
- Train GPT model with relevant data from previous conversations
- Initiate the GPT model training process
- Gather and organize previous conversational data
- Preprocess data for GPT model training
- Analyze user feedback to improve AI chat GPT performance
- Implement changes to enhance chatbot responses based on feedback analysis
- Review collected user feedback on AI chat GPT performance
- Identify common issues and potential improvement areas
OKRs to enhance product functionality by adding three new features based on user feedback
- Improve product functionality through user feedback
- Achieve a 90% satisfaction rate in user testing for new features
- Reduce customer support interactions related to functionality by 25%
- Implement three new features based on user feedback
- Increase daily active user rate by 15% after feature implementation
OKRs to enhance user satisfaction and engagement with our app
- Enhance user satisfaction and engagement with our app
- Reduce average response time to user inquiries to under 24 hours through streamlined customer support
- Regularly analyze response time data to identify bottlenecks and implement process improvements
- Establish clear guidelines and documentation for resolving common user inquiries
- Train customer support agents to handle inquiries effectively and efficiently
- Implement a ticketing system for efficient tracking and prioritization of user inquiries
- Increase user retention rate by 15% through personalized push notifications and enhanced features
- Continuously monitor and optimize push notification campaigns and feature updates for maximum effectiveness
- Develop and implement a comprehensive push notification strategy based on user insights
- Analyze user behavior to identify key preferences and interests for personalized push notifications
- Enhance user experience by adding new features and improving existing functionalities
- Increase user reviews by 20% through targeted campaigns and incentivized prompts
- Use social media platforms to highlight positive user reviews and encourage others to share their experiences
- Create personalized email campaigns to request user reviews with compelling copy and visuals
- Offer exclusive incentives, such as discounts or freebies, for users who leave reviews
- Implement in-app prompts at strategic moments to remind and encourage users to submit reviews
- Increase average app rating to 4.5 stars through user feedback and app improvements
OKRs to qR code integration
- Successfully integrate QR code technology into our product offering
- Test and ensure 99% accurate scanning of integrated QR codes
- Develop rigorous testing protocols for QR code accuracy
- Review and analyse test results to identify improvements
- Conduct repeated accuracy tests on integrated QR codes
- Train 100% of our team on QR code product feature updates and functionalities
- Identify required updates and functionalities for QR code product training
- Develop comprehensive training materials for team members
- Schedule and conduct training sessions for all team members
- Implement QR code functionality on at least 90% of our products
- Design QR codes for each eligible product
- Research and select a suitable QR code generation system
- Integrate QR codes with product packaging design
More OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to enhance design skills and output OKRs to tackle technical debt OKRs to successfully implement a coherent MYEO Theory of Change Framework OKRs to improve content conversion rates through A/B testing OKRs to generate quality leads via data mining OKRs to improve IT Service Management process efficiency and efficacy
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: Complete 2024 OKR cheat sheet
- Blog posts: ODT Blog
- Success metrics: KPIs examples