Social Media OKRs
OKRs are quickly gaining popularity as a goal-setting framework. But, it's not always easy to know how to write your goals, especially if it's your first time using OKRs.
We've tailored a list of OKRs examples for Social Media to help you. You can look at any of the templates below to get some inspiration for your own goals.
Examples of OKRs for Social Media
The examples have Social Media Objectives and Key Results, but they may also include the tasks that can help you get there.
You'll find 2 OKRs examples for Social Media below, and some extra tips to write better quarterly plans at the end.
- Triple the growth of our social media
- LinkedIn total impressions 30k per month
- Increase LinkedIn followers to 30K
- Promote content on other social media platforms
- Create an engaging profile and regularly update content
- Connect with relevant professionals and actively engage
- Utilize LinkedIn Ads for targeted campaigns
- Twitter total impressions 15k per month
- Analyze current performance metrics to identify areas of improvement
- Increase follower base to maximize potential reach
- Implement targeted Twitter advertising campaigns
- Optimize content to ensure maximum engagement
- Build a significant social media presence for the brand
- Get 250 positive mentions on Twitter and Linkedin
- Reach a total audience of 10k across all channels
- 2.5% average engagement on promoted posts
- Run 10 collaborations with relevant content creators
- Build a detailed project brief
- Create a list of relevant content creators
Not seeing what you need?
You can get a free custom-made template in 24h (no sign-up required).
How to track your OKRs?
It's important to establish a cadence of check-ins for your Social Media OKRs.
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework.
We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using a proper OKRs-tracking tool for it.
Here are a list of resources to help you adopt the Objectives and Key Results framework.