15 customisable OKR examples for Company
What are Company OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.
We have curated a selection of OKR examples specifically for Company to assist you. Feel free to explore the templates below for inspiration in setting your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Company OKRs with AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.
Feel free to explore our tools:
- Use our free OKR generator
- Use Tability, a complete platform to set and track OKRs and initiatives, including a GPT-4 powered goal generator
Our customisable Company OKRs examples
You will find in the next section many different Company Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
1. OKRs to boost Odoo CRM utilization and proficiency company-wide
Boost Odoo CRM utilization and proficiency company-wide
Decrease data input errors in Odoo CRM by 40%
Regularly audit data entries for errors and inaccuracies- Integrate automated data validation tools in Odoo CRM
- Implement comprehensive data input training for all CRM users
- Accomplish 80% attendance in Odoo CRM training sessions
- Schedule training times that are suitable for majority of employees
- Implement company-wide incentives for attending the training
- Send regular reminders about upcoming Odoo CRM sessions
- Increase Odoo CRM user login frequency by 30%
- Implement incentive program for frequent login users
- Improve user interface for enhanced accessibility
- Implement regular user training sessions
2. OKRs to increase company-wide revenue
- Increase company-wide revenue
- Elevate product revenue by 15% via new customer acquisition initiatives
- Implement robust promotional outreach specifically targeting potential customers
- Fine-tune product features based on market research data
- Develop and launch new customer focused marketing strategies
- Enhance service revenue by 12% through cross-selling and up-selling activities
- Implement incentives encouraging team's cross-selling activities
- Train staff in effective up-selling and cross-selling tactics
- Develop new bundled product and service offers
- Boost gross margin by 10% through systematic cost reduction strategies
- Streamline product development to reduce associated costs
- Negotiate better terms with suppliers to decrease material costs
- Implement more efficient operational processes to reduce wasted resources
3. OKRs to elevate company growth through improving technical interview processes
- Elevate company growth through improving technical interview processes
- Improve interview feedback response rate by 30%
- Implement an automated reminder system for feedback
- Train interviewers on the importance of prompt feedback
- Simplify the feedback submission process
- Achieve a 75% successful hire rate from conducted interviews
- Refine candidate screening process for alignment with job requirements
- Enhance interview techniques to assess skills and fit
- Implement thorough post-interview evaluations
- Conduct 50+ technical interviews for potential new hires
- Evaluate and document each candidate's performance
- Create comprehensive interview script for technical evaluations
- Schedule interviews with potential hires
4. OKRs to increase company profitability
- Increase company profitability
- Achieve a 10% reduction in operating costs through efficiency improvements
- Identify wasteful practices in the current operational process
- Implement new efficiency-enhancing technologies
- Train staff on cost-saving practices and procedures
- Increase net revenue by 15% via new customer acquisition strategies
- Conduct market research to identify potential customer segments
- Offer incentives for referrals to generate new clients
- Develop and implement a targeted digital marketing campaign
- Implement cost-saving measures to decrease overhead expenses by 8%
- Develop strategies to reduce miscellaneous office expenditures
- Review and analyze current overhead expenses in detail
- Optimize energy usage to minimize utility bills
5. OKRs to accelerate the company's hiring process
- Accelerate the company's hiring process
- Increase the hired candidates by 30%
- Enhance recruitment strategies to attract more potential candidates
- Implement incentives for employee referrals
- Invest in further recruiter training and resources
- Improve job postings to attract 20% more candidate applications
- Increase job posting visibility across multiple platforms
- Highlight benefits, company culture, and growth opportunities
- Revise job descriptions to include clear and detailed responsibilities
- Shorten the interview process to a maximum of two weeks
- Schedule back-to-back interviews to hasten decision-making
- Implement preliminary screening calls to weed out unsuitable candidates
- Streamline interview questions, focusing on crucial ones only
6. OKRs to optimize the company's financial ratio
- Optimize the company's financial ratio
- Improve return on investment ratio by 15% through innovative, profit-focused business strategies
- Research successful innovative profit-focused strategies in similar businesses
- Implement selected profit-focused strategies firm-wide
- Routinely monitor and adjust strategies to maximize profit
- Increase current ratio by 20% through improved asset management and liability reduction
- Optimize cash flow by collecting receivables swiftly
- Improve inventory turnover rate through efficient management
- Implement stringent budget controls to reduce unnecessary spending
- Decrease debt-to-equity ratio by 25% by consolidating and repaying outstanding loans
- Evaluate all outstanding loans and identify for consolidation
- Arrange for a convenient debt consolidation plan
- Regularly repay consolidated debt to decrease ratio
7. OKRs to double weekly leads through SEO
- Increase weekly leads growth by double through SEO efforts
- Improve organic click-through rate by 10%
- Optimize page titles and meta descriptions for target keywords
- Monitor competitor activities and adjust accordingly
- Increase the visibility of organic content through social media
- Identify top-performing organic keywords
- Increase organic leads by 40%
- Increase organic search traffic by 20%
- Optimize website content for SEO
- Implement a social media strategy
- Create backlinks to the website
- Submit website to search engines
- Increase organic keyword coverage by 50%
- Monitor website performance metrics to measure keyword success
- Research high-value keyword opportunities in the industry
- Update website content to include newly identified keywords
- Adjust keyword strategy based on performance metrics
8. OKRs to improve customer sastisfaction
- Increase customer satisfaction
- Increase customer satisfaction feedback by 20%
- Reduce customer complaints by 25%
- Increase customer retention rate by 5%
- Increase customer NPS score by 10 points
9. OKRs to ascend to a prominent leadership position within the company
- Ascend to a prominent leadership position within the company
- Lead a cross-functional project showcasing collaboration and leadership acumen
- Foster teamwork through regular meetings and progress updates
- Identify and assign responsibilities to cross-functional project team members
- Develop and communicate project goals and timelines to all stakeholders
- Complete advanced management training course to enhance leadership skills
- Enroll in a suitable advanced management training course
- Diligently participate in all course sessions and activities
- Implement learned leadership strategies in daily management practices
- Exceed current KPIs by 20% to showcase potential for greater responsibility
- Implement and track progressive success of strategy
- Review and analyze current KPIs performance
- Develop a strategy to boost efficiency by 20%
10. OKRs to boost our company's corporate social responsibility (CSR) involvement and visibility
- Boost our company's corporate social responsibility (CSR) involvement and visibility
- Increase the number of CSR projects by 20%
- Get executive approval for CSR expansion
- Allocate resources to support an increased CSR project
- Identify potential partners and causes for new CSR projects
- Involve 70% of staff in volunteering activities related to CSR
- Set up regular volunteer opportunities with local charities
- Publicize volunteering events through internal communication channels
- Identify interests of staff for suitable CSR activities
- Decrease carbon footprint by 15% through energy-efficient initiatives
- Install energy-efficient appliances and lighting
- Establish company-wide recycling program
- Implement solar panels to generate renewable power
11. OKRs to secure a leadership role within the company
- Secure a leadership role within the company
- Successfully lead three major projects to completion with positive feedback
- Identify key objectives for each of the three major projects
- Monitor progress, address issues and ensure all projects meet/exceed expectations
- Assign responsibilities and establish timelines for project completion
- Achieve a score of 90% or above in internal leadership competency assessment
- Practice situational leadership through role play activities
- Review past assessment feedback and identify areas for improvement
- Attend relevant training workshops for boosting leadership skills
- Attend and actively participate in at least four leadership training workshops
- Complete post-workshop assignments or takeaways for review
- Schedule time for active participation in each workshop
- Research and register for four relevant leadership training workshops
12. OKRs to establish comprehensive food safety training across the company
- Establish comprehensive food safety training across the company
- Achieve an average post-training test score of 85% across all departments
- Establish post-training mini-tests to measure understanding
- Develop comprehensive, detailed training materials for all departments
- Implement regular training sessions throughout all departments
- Develop interactive food safety training curriculum by consulting 3+ industry experts
- Draft interactive curriculum based on expert feedback
- Review current food safety training material
- Identify and reach out to 3+ industry experts for consultation
- Ensure 100% of company staff completes the training within the quarter
- Implement a mandatory policy for staff training completion
- Remind staff weekly about required training
- Regularly monitor and update training progress
13. OKRs to acquire the company award for exceptional teamwork
- Acquire the company award for exceptional teamwork
- Improve overall team performance by 35% compared to last quarter's productivity
- Enhance project management strategies
- Implement weekly performance review and feedback sessions
- Increase training and skill development sessions
- Lead a collaborative project successfully involving at least four different departments
- Encourage regular communication among teams
- Implement project management tools for coordination
- Arrange cross-departmental meetings to discuss project goals
- Conduct bi-weekly team-building activities resulting in higher engagement scores
- Analyze results to continually enhance team-building approaches
- Implement measures to evaluate engagement during activities
- Outline and schedule varied bi-weekly team-building activities
14. OKRs to enhance the effectiveness and impact of the company newsletter
- Enhance the effectiveness and impact of the company newsletter
- Achieve a 10% click-through rate, reflecting enhanced user interaction
- Optimize website UI/UX for seamless navigation
- Develop engaging content to increase user interest
- Implement A/B testing for effective CTA buttons
- Increase newsletter open rate by 20% through engaging content and subject lines
- Research popular trends to integrate into the newsletter content
- Enhance subject lines with compelling keywords or phrases
- Test various email formats for optimal user engagement
- Grow subscriber count by 15% via targeted promotion and referral program
- Implement a beneficial referral program for members
- Design engaging tailored promotions for existing subscribers
- Regularly analyze and optimize campaign effectiveness
15. OKRs to expand the company's market presence
- Expand the company's market presence
- Secure 15 productive meetings with potential strategic partners
- Schedule 15 productive meetings
- Identify and research 30 potential strategic partners
- Develop and execute personalized outreach strategies
- Close deals worth $1M in new business sales
- Negotiate and finalize sales contracts
- Develop and present personalized sales pitches
- Identify and reach out to potential high-value clients
- Increase lead generation rate by 25%
- Optimize website's landing page for conversions
- Improve SEO strategy for higher online visibility
- Initiate a targeted email marketing campaign
Company OKR best practices to boost success
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tability's audit dashboard will highlight opportunities to improve OKRsTip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tability's check-ins will save you hours and increase transparencyTip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to turn your Company OKRs in a strategy map
The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.
Tability's Strategy Map makes it easy to see all your org's OKRsIf you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Company OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to enhance knowledge and understanding through qualitative research
- OKRs to increase SEO by addressing all broken links
- OKRs to enhance staff productivity in the hybrid work model
- OKRs to improve accuracy and timeliness in invoice processing
- OKRs to enhance company security standards to safeguard against potential threats
- OKRs to improve indirect purchasing to support HR's talent strategies
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: What is the meaning of OKRs
- Blog posts: ODT Blog
- Success metrics: KPIs examples
Create more examples in our app
You can use Tability to create OKRs with AI – and keep yourself accountable 👀
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