OKRs examples for Content

Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.

We have curated a selection of OKR examples specifically for Content to assist you. Feel free to explore the templates below for inspiration in setting your own goals.

If you want to learn more about the framework, you can read more about the meaning of OKRs online.

How to use these templates?

The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly.

We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using a proper OKRs-tracking tool for it.

We recommend Tability for an easy way to set and track OKRs with your team.

Check out the 5 best OKR tracking templates to find the best way to monitor progress during the quarter.

Content OKRs templates

The examples have Content Objectives and Key Results, but they may also include the tasks that can help you get there.

OKRs to expand content distribution through podcasts or videos

  • ObjectiveIncrease content reach through multimedia channels
  • Key ResultIncrease podcast listener retention rate by 20%
  • Key ResultCreate and publish four high-quality videos per month
  • Key ResultLaunch two new podcast episodes per month
  • Key ResultBoost video engagement rate on YouTube by 15%
Reclaim your productivity with AI-powered OKR trackingAutomate the boring part of OKRs to cut the waste and spend more time doing what really matters.
Tability drawing a chart

OKRs to generate significant growth through Content Marketing

  • ObjectiveIncrease brand awareness through engagement with industry thought leaders
  • Key ResultSecure five published interviews on industry websites
  • Key ResultCo-publish a thought leadership white paper with leading analyst
  • ObjectiveImprove blog readership
  • Key ResultIncrease the number of shared blogs across platforms by 25%
  • TaskIdentify CTA sharing placements on all websites
  • Key ResultBoost blog subscribers by 30%

OKRs to use Content Marketing for growth

  • ObjectiveContent is a significant driver for growth
  • Key Result20 partners have joined our content partner program
  • Key ResultIncrease traffic to our blog to 3k visits/week
  • TaskCreate a new microsite optimised on targeted keywords
  • TaskCheck Ahrefs report and fix SEO issues
  • TaskHire writer to post every week
  • Key ResultIncrease content-to-lead conversion to 9%
  • TaskAdd CTAs on all content websites

Need more OKR examples?

Option 1: Use AI to generate OKRs

Try our OKRs generator, or use a goal-setting AI to generate great OKRs for you based on a description of your objectives.

Option 2: Check out other examples

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.