15 customisable OKR examples for Product Design Team
What are Product Design Team OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.
We've tailored a list of OKRs examples for Product Design Team to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Product Design Team OKRs with AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.
Feel free to explore our tools:
- Use our free OKR generator
- Use Tability, a complete platform to set and track OKRs and initiatives, including a GPT-4 powered goal generator
Our customisable Product Design Team OKRs examples
We've added many examples of Product Design Team Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.
Hope you'll find this helpful!
1. OKRs to achieve targeted design goals next quarter
Achieve targeted design goals next quarter
Increase design productivity by 20% using time management strategies
Prioritize design tasks based on urgency and importance- Minimize distractions during high productivity hours
- Implement a strict schedule for design tasks with time limits
- Improve client satisfaction rate by 15%with enhanced design quality
- Train design team in best satisfaction practices
- Regularly ask clients for design feedback
- Implement rigorous quality checks for design enhancements
- Complete 100% of design projects before scheduled deadlines
- Prioritize projects based on due dates and complexity
- Regularly monitor progress and adjust schedule if needed
- Allocate sufficient time daily to work on designs
2. OKRs to qR code integration
- Successfully integrate QR code technology into our product offering
- Test and ensure 99% accurate scanning of integrated QR codes
- Develop rigorous testing protocols for QR code accuracy
- Review and analyse test results to identify improvements
- Conduct repeated accuracy tests on integrated QR codes
- Train 100% of our team on QR code product feature updates and functionalities
- Identify required updates and functionalities for QR code product training
- Develop comprehensive training materials for team members
- Schedule and conduct training sessions for all team members
- Implement QR code functionality on at least 90% of our products
- Design QR codes for each eligible product
- Research and select a suitable QR code generation system
- Integrate QR codes with product packaging design
3. OKRs to decrease average product impact across categories annually
- Decrease average product impact across categories annually
- Increase reusability/recyclability of products by 15%
- Implement design for recyclability guidelines
- Develop reusable product line
- Explore partnerships with recycling organizations
- Implement 5 eco-friendly modifications in product design and packaging
- Investigate biodegradable or recyclable packaging options
- Research eco-friendly materials for product design improvement
- Organize training on sustainability for product design team
- Reduce product waste by 10% through improved production processes
- Train staff on lean manufacturing principles
- Implement regular equipment maintenance for optimal efficiency
- Review and improve current production procedures
4. OKRs to enhance usability of our product
- Enhance usability of our product
- Increase user activity duration by 10% indicating improved product usability
- Offer tutorials or guides to help users understand product functionality better
- Implement user-friendly features based on customer feedback and suggestions
- Regularly update user interface for easier navigation and accessibility
- Improve in-app guidance to achieve 25% reduction in support queries
- Update frequently asked questions within the app
- Implement more comprehensive in-app tutorials
- Simplify app navigation and instructions
- Reduce user reported usability issues by 15%
- Implement regular user experience testing
- Develop system for feedback collection and resolution
- Train team on best UI/UX practices
5. OKRs to elevate Design Through Balanced Innovation and Practicality
- Elevate Design Through Balanced Innovation and Practicality
- Achieve 30% increase in client satisfaction score relating to functionality and aesthetics
- Hire design consultant to improve aesthetic appeal
- Implement user-feedback system to understand client functionality needs
- Conduct regular usability testing to identify issues
- Implement 3 innovative design concepts into our existing product line
- Execute and evaluate the implementation of these innovative designs
- Identify 3 innovative design concepts relevant to our product line
- Collaboratively brainstorm the integration approach for each design concept
- Conduct 5 practicality-focus group discussions to incorporate user feedback into design
- Analyze feedback and incorporate into design
- Identify subjects for 5 practicality-focus group discussions
- Organize and conduct the focus group discussions
6. OKRs to amplify our product's feature set
- Amplify our product's feature set
- Develop and deploy five new user-requested features by the end of the period
- Design, develop and test each new feature
- Incorporate feedback and deploy new features
- Prioritize the top five user-requested features from feedback
- Achieve at least 90% user satisfaction ratings for all newly developed features
- Implement user feedback into feature improvements
- Develop comprehensive user testing for new features
- Regularly track and evaluate user satisfaction
- Improve feature implementation rate by 30% through workflow optimizations
- Provide team training on efficient workflow processes
- Implement automation for repetitive manual tasks
- Identify and eliminate unproductive tasks from the workflow
7. OKRs to enhance wire harnesses through prototyping and continuous improvement
- Enhance wire harnesses through prototyping and continuous improvement
- Prototype 3 new designs of automotive wire harnesses for testing
- Arrange testing and data collection process on prototypes
- Sketch initial concepts for 3 different automotive wire harness designs
- Develop physical prototypes based on finalized design sketches
- Reduce wire harness production defects by 20%
- Provide comprehensive training on wire harness assembly
- Implement routine quality checks during production
- Purchase upgraded, precision manufacturing equipment
- Increase process efficiency to reduce production time by 15%
- Optimize workflow by identifying and removing unnecessary steps
- Train staff in lean manufacturing techniques
- Implement time-tracking software for accurate productivity assessment
8. OKRs to successfully develop a functional Figma prototype
- Successfully develop a functional Figma prototype
- Implement feedback and finalize the prototype by week 12
- Finalize prototype by week 12
- Incorporate received feedback into the prototype
- Conduct final tests on the adjusted prototype
- Design a full user-interface mockup in Figma by week 4
- Finalize mockup with interactive features
- Develop the initial design layout in Figma
- Outline the specific interface components needed
- Validate the prototype with 10 user tests by week 8
- Document and analyze user feedback for validation
- Identify and recruit 10 users for prototype testing
- Coordinate and conduct user testing sessions
9. OKRs to deepen understanding of customer needs
- Deepen understanding of customer needs
- Implement changes in 2 products based on customer feedback for improved user experience
- Design alterations in 2 products based on feedback
- Review customer feedback for the specific product changes
- Roll out changes for users and monitor feedback
- Conduct 20 customer feedback surveys each week to gather data on customer preferences
- Draft and finalize a comprehensive customer feedback survey
- Analyze and record feedback data weekly
- Assign team members to conduct four surveys daily
- Analyze sales reports weekly to identify top selling products and user behavior
- Identify top selling products from weekly reports
- Review sales reports every week
- Track user behavior trends from weekly sales data
10. OKRs to successfully launch the MVP of our e-commerce platform
- Successfully launch the MVP of our e-commerce platform
- Implement user testing and ship the final product with adjustments by next quarter
- Develop a comprehensive user testing plan
- Conduct user testing and gather feedback
- Adjust product based on feedback and ship
- Define the necessary functions and features of the platform within two weeks
- Outline desired features for user interface
- Identify key functions required for the platform
- finalize functions and features list in two weeks
- Finish designing the platform and begin development by month's end
- Initiate the development process
- Finalize all design elements for the platform
- Establish a clear development timeline
11. OKRs to develop an extensive asset library for product and merchandise designs
- Develop an extensive asset library for product and merchandise designs
- Create 50 inventive and digitally-rendered merchandise design templates
- Sketch these designs into draft templates
- Brainstorm 50 unique ideas for digital merchandise designs
- Digitally render final drafts using graphic design software
- Obtain and digitize 200 unique high-quality product images for the asset library
- Source high-quality images of the listed products
- Digitize and upload images to asset library
- Identify and compile list of 200 unique products for digitization
- Organize and categorize all images and designs efficiently in the asset library
- Create categories based on content, style, or project
- Input items into the asset library under respective categories
- Gather all digital and physical images and designs
12. OKRs to build a high-quality MVP product for the targeted market segment
- Build a high-quality MVP product for the targeted market segment
- Complete robust product design involving the critical feature set by week 6
- Develop and refine design mock-ups integrating critical features by week 4
- Identify and outline critical features for product design by week 2
- Finalize and complete robust product design by week 6
- Obtain positive feedback on the MVP from at least 80% of our beta testers
- Reach out to beta testers for feedback
- Implement suggestions to improve MVP
- Follow up for positive feedback confirmation
- Finalize MVP development and resolve all identified bugs by week 10
- Organize team to address bugs sequentially
- Review and sort identified bugs by priority
- Finalize development of MVP by week 10
13. OKRs to improve product designs to enhance user-experience and boost engagements
- Improve product designs to enhance user-experience and boost engagements
- Increase average user session time on product by 15%
- Improve site speed and functionality to enhance user experience
- Implement personalized user recommendations and notifications
- Create engaging, original content to retain users
- Achieve a satisfaction score of 85% in UX surveys
- Organize UX workshops for staff to enhance user understanding
- Conduct regular UX surveys to measure current satisfaction levels
- Implement user feedback for continual UX improvement
- Design and test 3 new user interface concepts for approval
- Develop three distinct user interface concepts
- Implement prototypes for usability tests
- Conduct testing and gather feedback for approval
14. OKRs to enhance product value and user discovery speed
- Enhance product value and user discovery speed
- Increase customer satisfaction rate by 20% through product enhancements
- Conduct regular quality checks for product enhancements
- Implement customer feedback into product improvement plans
- Train customer service to address product-related queries effectively
- Increase product conversion rate by 10% through user-centric design improvements
- Research market trends and consumer preferences in product design
- Implement design changes based on research data
- Test and analyze results for design improvements
- Lower average time-to-value for new users by 15% with improved onboarding process
- Implement a well-structured induction program for new users
- Create engaging, user-friendly tutorial videos for swift learning
- Simplify the initial login process for user convenience
15. OKRs to increase design competency and productivity for high-quality outputs
- Increase design competency and productivity for high-quality outputs
- Attain and maintain a 90% satisfaction rating from internal teams for all design projects
- Conduct regular feedback surveys with internal teams after each project
- Implement suggested improvements from feedback promptly and efficiently
- Provide continuous training and development for the design team
- Complete a comprehensive graphic design course with 85% or higher score
- Schedule regular study hours for course materials
- Enroll in a reputable graphic design course
- Complete all assignments and exams timely
- Produce 15% more design projects as compared to last quarter
- Increase weekly design output through efficient time management strategies
- Invest in new design software to streamline workflow
- Delegate smaller tasks to free up design production time
Product Design Team OKR best practices to boost success
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Having too many OKRs is the #1 mistake that teams make when adopting the framework. The problem with tracking too many competing goals is that it will be hard for your team to know what really matters.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tability's audit dashboard will highlight opportunities to improve OKRsTip #2: Commit to weekly OKR check-ins
Setting good goals can be challenging, but without regular check-ins, your team will struggle to make progress. We recommend that you track your OKRs weekly to get the full benefits from the framework.
Being able to see trends for your key results will also keep yourself honest.
Tability's check-ins will save you hours and increase transparencyTip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to turn your Product Design Team OKRs in a strategy map
Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
Tability's Strategy Map makes it easy to see all your org's OKRsIf you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Product Design Team OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to ensure all product lines attain organic certification
- OKRs to mitigate the risk associated with software maintenance
- OKRs to elevate overall operational efficiency
- OKRs to reduce the number of UX issues found in production
- OKRs to ensure up-to-date server infrastructure
- OKRs to optimize server capacity planning
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: What is the meaning of OKRs
- Blog posts: ODT Blog
- Success metrics: KPIs examples
Create more examples in our app
You can use Tability to create OKRs with AI – and keep yourself accountable 👀
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