15 customisable OKR examples for Ux Designer

What are Ux Designer OKRs?

The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.

Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.

We've tailored a list of OKRs examples for Ux Designer to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Ux Designer OKRs with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.

Feel free to explore our tools:

Our customisable Ux Designer OKRs examples

You will find in the next section many different Ux Designer Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

1OKRs to improve user navigation and orientation on the website

  • ObjectiveImprove user navigation and orientation on the website
  • Key ResultAchieve 95% positive feedback on user interface and navigation ease
  • TaskImplement user feedback for interface improvements
  • TaskOffer in-app guidance for simplified navigation
  • TaskConduct a detailed usability testing of the interface
  • Key ResultReduce website bounce rate by 15%
  • TaskEnsure website content is relevant and engaging
  • TaskOptimize website layout for easy navigation
  • TaskImprove website loading speed to reduce visitor impatience
  • Key ResultIncrease average session duration by 10%
  • TaskOptimize page load times to reduce bounce rates
  • TaskImprove website interface for more user-friendly navigation
  • TaskIntroduce engaging content to retain visitors longer

2OKRs to increase revenue and lead generation

  • ObjectiveIncrease revenue and lead generation
  • Key ResultIncrease conversion rate by 15% through better website optimization and UX
  • TaskImprove website navigation and user flow for a seamless user experience
  • TaskConduct a thorough website audit to identify areas for optimization
  • TaskA/B test different landing page designs to identify the most effective layout
  • TaskStreamline the checkout process to reduce friction and increase conversions
  • Key ResultImprove lead response time to an average of less than 1 hour
  • TaskAssign dedicated staff members to monitor and respond to leads promptly
  • TaskProvide regular training to employees on effective and timely lead communication techniques
  • TaskStreamline lead routing and distribution process to reduce response time
  • TaskImplement an automated lead email notification system for immediate response
  • Key ResultIncrease monthly revenue by 10% compared to previous quarter
  • TaskLaunch targeted marketing campaign to attract new customers
  • TaskImprove product pricing strategy to increase customer spend
  • TaskOffer discounts or promotions to incentivize repeat purchases
  • TaskEnhance customer experience to encourage higher customer satisfaction and retention
  • Key ResultGenerate 50% more qualified leads through targeted marketing campaigns
  • TaskCreate compelling and personalized content to engage target audience and drive conversions
  • TaskImplement a data-driven approach to optimize marketing channels and increase lead generation
  • TaskConduct market research to identify target audience's preferences and pain points
  • TaskContinuously analyze campaign performance and make necessary adjustments to maximize qualified leads

3OKRs to reduce app loading time by 20%

  • ObjectiveImprove app loading time
  • Key ResultIdentify key performance bottlenecks
  • Key ResultConduct app performance analysis
  • Key ResultImplement code optimization techniques
  • Key ResultTest app performance after optimizations

4OKRs to successfully launch the MVP of our e-commerce platform

  • ObjectiveSuccessfully launch the MVP of our e-commerce platform
  • Key ResultImplement user testing and ship the final product with adjustments by next quarter
  • TaskDevelop a comprehensive user testing plan
  • TaskConduct user testing and gather feedback
  • TaskAdjust product based on feedback and ship
  • Key ResultDefine the necessary functions and features of the platform within two weeks
  • TaskOutline desired features for user interface
  • TaskIdentify key functions required for the platform
  • Taskfinalize functions and features list in two weeks
  • Key ResultFinish designing the platform and begin development by month's end
  • TaskInitiate the development process
  • TaskFinalize all design elements for the platform
  • TaskEstablish a clear development timeline

5OKRs to enhance intuitive feature navigation and findability

  • ObjectiveEnhance intuitive feature navigation and findability
  • Key ResultIncrease customer satisfaction rate by 20% via enhanced feature findability
  • TaskConduct user research to understand feature usage problems
  • TaskImplement UX training for customer support team
  • TaskUpdate product design for improved feature accessibility
  • Key ResultAchieve 15% less customer queries relating to feature discovery and navigation
  • TaskImplement intuitive user interfaces for easier feature discovery
  • TaskInitiate customer training sessions for navigation assistance
  • TaskImprove feature-related content in user manuals and FAQs
  • Key ResultReduce user navigation time by 30% through improved design usability
  • TaskConduct usability tests to identify current site navigation issues
  • TaskImplement A/B testing to refine navigation elements
  • TaskDevelop a more intuitive, user-friendly interface layout

6OKRs to develop an AI application

  • ObjectiveDevelop an AI application
  • Key ResultImprove accuracy by achieving an average precision rate of at least 90% on test data
  • Key ResultIncrease adoption by acquiring at least 1000 active users within the target market segment
  • TaskImplement targeted social media advertising campaigns and track user acquisition metrics
  • TaskOffer exclusive promotions and incentives to current users for referring new users
  • TaskCollaborate with influential industry bloggers and request product reviews and endorsements
  • TaskConduct market research to identify untapped customer needs and optimize product offering
  • Key ResultEnhance performance by reducing AI response time to under 500 milliseconds for real-time processing
  • TaskOptimize algorithms and models to reduce AI response time below 500 milliseconds
  • TaskUtilize distributed computing to parallelize AI tasks and accelerate real-time processing
  • TaskContinuously monitor and fine-tune system parameters to achieve optimal performance benchmarks
  • TaskImprove hardware infrastructure to support faster processing and minimize latency
  • Key ResultIncrease user engagement by implementing a user-friendly interface with intuitive navigation
  • TaskCollaborate with UX designers to create wireframes and prototypes for the new user-friendly interface
  • TaskConduct usability testing to gather feedback on the intuitiveness of the new interface design
  • TaskImplement the finalized user-friendly interface with intuitive navigation based on user feedback
  • TaskConduct user research to identify pain points and areas for improvement in current interface

7OKRs to enhance web usability to boost conversions and lead quality

  • ObjectiveEnhance web usability to boost conversions and lead quality
  • Key ResultDecrease bounce rate by 15% via improving website navigation
  • TaskImplement intuitive, clear, and user-friendly navigation menus
  • TaskOptimize page loading speed to decrease visitor frustration
  • TaskPerform user experience testing and make necessary adjustments
  • Key ResultReduce page load time by 20% to improve user experience
  • TaskOptimize image sizes to improve webpage loading speeds
  • TaskRemove unused scripts and unnecessary plugins
  • TaskImplement Lazy-loading for content elements
  • Key ResultIncrease conversion rate by 10% through refining call-to-actions
  • TaskImplement successful changes site-wide
  • TaskConduct A/B testing on revised call-to-actions
  • TaskReview existing call-to-actions for clarity and attraction

8OKRs to improve product designs to enhance user-experience and boost engagements

  • ObjectiveImprove product designs to enhance user-experience and boost engagements
  • Key ResultIncrease average user session time on product by 15%
  • TaskImprove site speed and functionality to enhance user experience
  • TaskImplement personalized user recommendations and notifications
  • TaskCreate engaging, original content to retain users
  • Key ResultAchieve a satisfaction score of 85% in UX surveys
  • TaskOrganize UX workshops for staff to enhance user understanding
  • TaskConduct regular UX surveys to measure current satisfaction levels
  • TaskImplement user feedback for continual UX improvement
  • Key ResultDesign and test 3 new user interface concepts for approval
  • TaskDevelop three distinct user interface concepts
  • TaskImplement prototypes for usability tests
  • TaskConduct testing and gather feedback for approval

9OKRs to reduce the number of UX issues found in production

  • ObjectiveReduce the number of UX issues found in production
  • Key ResultEnroll 100 users to our early-access program
  • Key ResultUX issues represent fewer than 10% of new bug reports
  • Key ResultAt least 20 design tests are run every month

10OKRs to enhance the User Experience (UX) for our digital products

  • ObjectiveEnhance the User Experience (UX) for our digital products
  • Key ResultIncrease user session duration by 20% signalling improved engagement
  • TaskEnhance website content for improved user interest and interaction
  • TaskImplement engaging, interactive features on the platform
  • TaskOptimize website speed and functionality for user convenience
  • Key ResultConduct 10 user testing sessions to gather feedback for UX improvements
  • TaskIdentify 10 users for testing the current UX
  • TaskSchedule and conduct user testing sessions
  • TaskAnalyze feedback and compile UX improvement suggestions
  • Key ResultImprove user interface friendliness by 30% based on user experience surveys
  • TaskValidate improvements with targeted user feedback sessions
  • TaskImplement suggested changes to enhance interface friendliness
  • TaskAnalyze user experience surveys to identify improvement areas
  • Key ResultReduce UX design-related customer complaints by 15%
  • TaskImprove the onboarding process for better user understanding
  • TaskConduct frequent usability tests for early bug identification
  • TaskImplement a system for regular user feedback collection

11OKRs to enhance the accessibility and utility of Customer Care Applications

  • ObjectiveEnhance the accessibility and utility of Customer Care Applications
  • Key ResultDecrease application error reports by 30%
  • TaskEstablish stronger error tracking and fixing systems
  • TaskTrain development team on advanced debugging methods
  • TaskImplement rigorous software testing before product launch
  • Key ResultIncrease app user engagement by adding two new customer-centric features
  • TaskImplement and promote the new features within the app
  • TaskIdentify customer needs through surveys or feedback tools
  • TaskDesign two new customer-centric features based on the identified needs
  • Key ResultImprove app user interface for 25% higher customer satisfaction rate
  • TaskConduct user testing to identify areas for interface improvement
  • TaskImplement design changes based on user testing feedback
  • TaskMonitor user reviews and satisfaction metrics post-update

12OKRs to boost IDV completion success for business clientele

  • ObjectiveBoost IDV completion success for business clientele
  • Key ResultAchieve a 20% increase in successful IDV attempts by end of next quarter
  • Key ResultImprove user experience leading to a 25% increase in client satisfaction survey scores
  • TaskEnhance customer service response times and quality
  • TaskInitiate regular customer feedback loops for continuous improvement
  • TaskRevamp website layout for easy navigation and quick access
  • Key ResultReduce by 15% the errors in the IDV process in the next quarter
  • TaskImplement targeted training to address identified issues
  • TaskReview and analyze errors in current IDV process
  • TaskMonitor and adjust the IDV process regularly

13OKRs to streamline onboard services for robust engagement environment

  • ObjectiveStreamline onboard services for robust engagement environment
  • Key ResultDecrease user churn rate by 15% via optimizing onboarding process
  • TaskIntegrate a user feedback system during onboarding process
  • TaskRegularly update onboarding materials based on metrics analysis
  • TaskRedesign onboarding tutorials to highlight software's key features
  • Key ResultIncrease customer engagement rates by 20% through enhanced onboard services
  • TaskConduct regular surveys to assess and improve onboard services
  • TaskImprove onboard service responsiveness to customer inquiries/requests
  • TaskDevelop new, engaging onboard activities for customers
  • Key ResultImplement 3 new features that improve onboarding experience, verified by user feedback
  • TaskIdentify pain points in the current onboarding process
  • TaskDevelop and integrate 3 user-centric features
  • TaskGather user feedback post-implementation

14OKRs to enhance app personalization and customization

  • ObjectiveImprove app personalization and customization
  • Key ResultImplement personalized push notifications, resulting in a 30% increase in click-through rates
  • Key ResultIncrease user engagement by 25% through tailored content and recommendations
  • Key ResultAchieve a 20% increase in app ratings and reviews through personalized messaging and in-app surveys
  • Key ResultOffer customizable user interfaces, resulting in a 15% increase in user satisfaction

15OKRs to elevate the quality and impact of design solutions

  • ObjectiveElevate the quality and impact of design solutions
  • Key ResultSecure positive feedback on design improvements from 90% of project stakeholders
  • TaskCreate a stakeholder survey to collect feedback on improvements
  • TaskImplement design improvements based on stakeholder feedback
  • TaskDiscuss feedback results with stakeholders, making necessary adjustments
  • Key ResultComplete and apply comprehensive brand guidelines to at least 3 projects
  • TaskDevelop comprehensive brand guidelines based on company values and aesthetics
  • TaskIncorporate and apply brand guidelines to each project
  • TaskAssign the guidelines to three specific projects
  • Key ResultAchieve a 15% improvement in user experience scores for all projects
  • TaskTrain staff in advanced UX/UI design principles
  • TaskImplement user feedback for continuous product improvement
  • TaskRegularly test and optimize website speed and responsiveness

Ux Designer OKR best practices to boost success

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to turn your Ux Designer OKRs in a strategy map

Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:

  • It brings the goals back to the top of the mind
  • It will highlight poorly set OKRs
  • It will surface execution risks
  • It improves transparency and accountability

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.

A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Ux Designer OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.

Create more examples in our app

You can use Tability to create OKRs with AI – and keep yourself accountable 👀

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