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What are Relationship Development OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.
We've tailored a list of OKRs examples for Relationship Development to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect Relationship Development OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
Relationship Development OKRs examples
You'll find below a list of Objectives and Key Results templates for Relationship Development. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
OKRs to strengthen professional relationships and increase network reach
ObjectiveStrengthen professional relationships and increase network reach
KRInitiate contact with 30 potential collaborations or networking opportunities by end of period
Send out the initiation messages/emails
Draft personalized initiation messages or emails
Identify 30 potent networking opportunities or collaborations
KRConduct 10 relationship building sessions with current contacts to strengthen bonds
Prepare relevant topics and questions for each session
Identify 10 current contacts for relationship building sessions
Schedule meetings with each contact for a session
KRHost 4 professional networking events to enhance communication
Identify suitable venues for hosting networking events
Secure guest speakers or facilitators
Design and distribute event invitations
OKRs to develop a deep and meaningful relationship with her
ObjectiveDevelop a deep and meaningful relationship with her
KRInitiate thoughtful conversations daily to understand her deeply
Ask about her feelings, dreams and experiences daily
Initiate discussions about her views and interests
Reflect deeply on her responses and respond empathetically
KRPlan two surprise romantic gestures to express interest
KRGain trust by consistently showcasing reliability over the next four instances
Maintain transparent communication in all professional interactions
Always meet set deadlines for upcoming work responsibilities
Deliver high-quality results in the next four projects assigned
OKRs to secure new clientele from three distinct sectors
ObjectiveSecure new clientele from three distinct sectors
KRIdentify and establish contacts with 50 potential clients from different industries
Research diverse industries to identify 50 potential clients
Initiate contact with potential clients via email or phone
Arrange and conduct initial client meetings or presentations
KRSuccessfully pitch services to at least 30% of the identified potential clients
Schedule and conduct efficient, persuasive pitch meetings
Develop and refine customized service pitch for each client
Identify and research potential clients' needs and interests
KRConvert 15% of pitched potential clients into signed contracts
Train team in negotiation techniques to secure contracts
Enhance proposals with detailed, customized solutions for each client
Improve follow-up strategies to maintain contact post-pitch
OKRs to secure substantial donations from major givers
ObjectiveSecure substantial donations from major givers
KRImprove relationships with existing major donors, increasing gifts by 30%
Provide personalized expressions of gratitude to major donors
Schedule regular, personal check-ins with existing major donors
Develop tailored donation projects to engage existing donors
KRSecure commitments of at least $1M in donations from at least 3 verified donors
Identify potential donors and assess their donation capacity
Create personalized proposals highlighting benefits for each donor
Initiate communication and negotiate the donation terms
KRIdentify and engage with 20 potential major donors by the end of the quarter
Research 20 promising individuals for potential major donations
Tailor personalized engagement strategies for each prospect
Initiate contact and cultivate relationships with each individual
OKRs to strengthen relationships with key accounts and identifying opportunities for growth
ObjectiveIncrease revenue through strategic account management
KRDevelop and execute personalized account plans for top 3 accounts
KRConduct 5 in-person meetings with key accounts to strengthen relationships
KRIdentify 3 new growth opportunities within key accounts
KRIncrease key account revenue by 10% through cross-selling and upselling
OKRs to contribute proactively to three Atlassian Services proposals
ObjectiveContribute proactively to three Atlassian Services proposals
KRGain customer acceptance on at least two proposals by the end of the quarter
Schedule and conduct presentations of the proposals to customers
Secure formal acceptance from at least two customers
Develop clear and persuasive proposals for customer presentation
KRDraft and submit one compelling proposal each month for client consideration
Develop a compelling and concise proposal outline
Identify desirable project proposals for the client
Submit the completed proposal to the client
KRIdentify and finalize five potential clients needing Atlassian Services by Week 2
OKRs to deliver personalized customer experience and satisfaction
ObjectiveDeliver personalized customer experience and satisfaction
KRDecrease customer complaint rates by 15% through streamlined product/service delivery
Develop and optimize efficient delivery mechanisms
Implement comprehensive staff training for improved customer service
Regularly gather customer feedback to identify improvement areas
KRIncrease customer satisfaction score by 20% through improved customer relationship management
Implement regular, personalized follow-ups with customers
Provide staff with comprehensive CRM training
Develop a responsive and efficient complaint resolution process
KRImplement 2 new unique features based on customer feedback to enhance user engagement
Analyze customer feedback to identify potential new features
Roll out new features and monitor user engagement
Develop and test 2 new features based on findings
OKRs to improve job prospects, personal relationships, and health this summer
ObjectiveImprove job prospects, personal relationships, and health this summer
KRSecure 3 job interviews in related fields
Reach out to industry connections for potential leads
Update and tailor resume for related field positions
Apply for at least 10 jobs in related fields
KRInvest a minimum of 3 hours weekly into meaningful relationships
Attend social events or community functions regularly
Schedule weekly catch-ups with close friends or family
Initiate meaningful conversations with loved ones
KRSpend at least 30 minutes daily in physical exercise
Start and maintain consistency in your daily exercise routine
Choose preferred exercise types like running, yoga, or strength training
Schedule 30 minutes daily for physical activity in your planner
OKRs to engage with customers on their most requested features
ObjectiveEngage with customers on their most requested features
KRDocument and categorize all discussed feature requests
Compile a list of all discussed feature requests
Categorize each feature request by importance
Document the categorized requests in a shared file
KRDevelop a post-meeting feedback mechanism for continued customer engagement
Analyze feedback data for customer engagement improvements
Design a customer survey focusing on post-meeting feedback
Implement a follow-up email system for survey distribution
KRSchedule meetings with at least 25 unique customers
OKRs to strengthen sales representatives' client relationships
ObjectiveStrengthen sales representatives' client relationships
KRRaise average client satisfaction score by 20% in customer surveys
Provide enhanced training on customer service for all staff members
Implement more frequent, personalized follow-ups for client feedback
Develop programs and incentives to boost client satisfaction
KRConduct weekly training sessions on relationship-building strategies for sales reps
Evaluate and adjust the training materials based on feedback
Schedule weekly training sessions for sales reps
Develop curriculum focused on relationship-building strategies
KRIncrease client retention rate by 15% through enhanced client engagement activities
Improve personalized client communication efforts
Implement a regular client feedback and response strategy
Develop upgraded loyalty or reward programs
Relationship Development OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated OKR dashboards

Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More Relationship Development OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to conduct thorough analysis of two main competitors
OKRs to enhance the compliance of HR practices within the company
OKRs to improve efficiency in raw material procurement for Bikanerwala FMCG
OKRs to enhance technical proficiency and efficiency as a Cloud Architect
OKRs to enable smooth first country's rollout through comprehensive hypercare
OKRs to improve self-serve onboarding