15 customisable OKR examples for Partnerships
What are Partnerships OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.
To aid you in setting your goals, we have compiled a collection of OKR examples customized for Partnerships. Take a look at the templates below for inspiration and guidance.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Partnerships OKRs with AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.
Feel free to explore our tools:
- Use our free OKR generator
- Use Tability, a complete platform to set and track OKRs and initiatives, including a GPT-4 powered goal generator
Our customisable Partnerships OKRs examples
We've added many examples of Partnerships Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.
Hope you'll find this helpful!
1. OKRs to boost revenue by fostering lucrative partnerships with OOH agencies
Boost revenue by fostering lucrative partnerships with OOH agencies
Implement 3 new sales initiatives specifically aimed at improving OOH partnership revenues
Develop strategies tailored to selected partners to increase sale revenues- Identify potential partners for out-of-home (OOH) advertising initiatives
- Review and refine these initiatives based on feedback and performance data
- Increase average deal size with existing OOH agencies by 20%
- Strengthen relationships with agencies through tailored services
- Implement upselling strategies with current advertising packages
- Develop and pitch higher-value proposition packages
- Secure 10 new partnerships with top-tier OOH advertising agencies
- Develop personal pitches tailored to each agency
- Facilitate partnership meetings with agency representatives
- Research potential top-tier OOH advertising agencies
2. OKRs to secure partnerships with strategic industry leaders to drive business growth
- Establish key partnerships to drive growth
- Identify and prioritize potential partners based on revenue and market share
- Track the success of each partnership by setting clear KPIs and regularly measuring progress
- Develop a compelling pitch deck and present to at least 10 potential partners
- Sign partnership agreements with at least 3 of the identified partners
3. OKRs to enhance strategic partnerships through relationship management
- Enhance strategic partnerships through relationship management
- Forge 3 beneficial partnerships with new industry leaders
- Negotiate terms of partnership agreements
- Identify potential industry leaders for partnership opportunities
- Initiate outreach to discuss potential collaboration
- Increase client satisfaction score by 20% through frequent engagement and feedback
- Implement weekly check-ins with clients for feedback
- Launch a monthly satisfaction survey for clients
- Enhance communication response time with clients
- Reduce client conflicts by 15% by improving conflict management strategies
- Assign a dedicated conflict resolution team within client service department
- Develop a standardized conflict resolution protocol
- Implement regular conflict resolution training for client-facing employees
4. OKRs to optimize financial operations for strategic partnerships and alliances
- Optimize financial operations for strategic partnerships and alliances
- Improve financial reporting accuracy for partnerships and alliances by 20%
- Regularly review and adjust the reporting process
- Implement robust data verification systems for financial records
- Offer refresher training on financial reporting standards
- Implement collaborative tools and processes to increase efficiency by 25%
- Research and select collaborative tools suited for our operations
- Monitor usage and productivity weekly for improvements
- Develop and deliver thorough training on chosen tools
- Reduce processing cost of partnership transactions by 15%
- Implement automated systems for streamlined partnership transactions
- Negotiate lower fee rates with third-party payment processors
- Optimize operational processes to increase transactional efficiency
5. OKRs to position Nordstrom as the ultimate hub for brand discovery
- Position Nordstrom as the ultimate hub for brand discovery
- Achieve 15% more customer inquiries on new brands introduced
- Offer special promotions for inquiries on new brands
- Increase social media advertising for new brands
- Improve SEO for new products to boost visibility
- Launch at least two customer interactive brand exploration events
- Create and distribute invitations to customers
- Identify suitable venues for hosting the brand exploration events
- Develop engaging interactive activities involving the brand
- Increase brands featured on Nordstrom website by 20%
- Implement brand introductions and promotional strategies on website
- Identify new brands aligned with Nordstrom's customer base and quality standard
- Negotiate partnership agreements with targeted brands for website placement
6. OKRs to build strategic partnerships to reach new audiences and drive customer acquisition
- Expand customer acquisition through strategic partnerships
- Achieve a 20% increase in revenue from converted partnership leads
- Establish 5 new partnerships with relevant brands in our industry
- Increase website traffic by 30% through partnership-driven promotions
- Generate 100 new leads by leveraging partner networks and referrals
7. OKRs to expand market reach by establishing partnerships with five new distributors or resellers
- Increase distribution partnerships to expand market reach
- Secure agreements with 5 new distributors
- Increase brand visibility in new markets through joint marketing efforts with distribution partners
- Develop and implement a comprehensive onboarding plan for new distribution partners
- Increase sales revenue from new distribution partnerships by 30%
8. OKRs to boost brand recognition and engagement on all social media platforms
- Boost brand recognition and engagement on all social media platforms
- Enhance brand exposure by launching 2 influencer partnerships
- Negotiate contract terms with chosen influencers
- Identify potential influencers relevant to our brand and audience
- Plan and execute influencer marketing campaigns
- Achieve a 10% increase in user interactions (likes, shares, comments)
- Establish regular posting schedule for consistent user engagement
- Develop engaging content that encourages audience interaction
- Implement promotions that incentivize likes, shares, comments
- Increase overall social media following by 30%
- Produce engaging content consistently across all social media platforms
- Collaborate with popular influencers in the industry
- Implement targeted ad campaigns to attract potential followers
9. OKRs to successfully organize 75 engaging tour groups
- Successfully organize 75 engaging tour groups
- Partner with 80 local businesses for food, transportation, and attraction packages
- Formalize agreements and prepare package details
- Identify and list potential local businesses for partnership
- Develop and pitch partnership proposals to each business
- Onboard and train at least 10 dedicated tour guides for improved tour quality
- Carry out in-depth training for selected individuals
- Interview possible candidates for tour guide positions
- Assign each guide to specific tour routes
- Finalize 78 diverse and engaging itineraries to attract a broad audience
- Confirm all itinerary dates and destinations
- Review and update activities within each itinerary
- Finalize and approve all itinerary descriptions
10. OKRs to boost overall brand visibility
- Boost overall brand visibility
- Launch 2 advertising campaigns to boost customer engagement by 50%
- Implement campaigns across chosen digital platforms
- Monitor and analyze campaign performance regularly
- Develop two creative, targeted advertising campaigns
- Increase social media followers by 30% to widen online presence
- Generate engaging content regularly to foster audience interaction
- Utilize hashtags effectively to increase discoverability
- Collaborate with influencers to expand reach
- Facilitate 3 strategic partnerships for cross promotions enhancing reach by 20%
- Identify potential partners that align with the company's market and values
- Negotiate and finalize partnership agreements and launch campaigns
- Initiate discussions with these partners about cross-promotion opportunities
11. OKRs to robustly improve the industrial sector's market strategy
- Robustly improve the industrial sector's market strategy
- Identify and establish strategic partnerships with at least 3 relevant companies
- Research companies that align with our strategic goals
- Formalize partnerships through agreements or contracts
- Initiate contact and discuss partnership opportunities
- Successfully implement 2 market strategies improving sector growth by 15%
- Identify and analyze two potential market growth strategies
- Develop clear implementation plans for chosen strategies
- Track and measure the implemented strategies' growth regularly
- Increase the industrial sector's market share by 10%
- Develop and implement robust industrial marketing strategies
- Conduct a comprehensive market analysis and competitor research
- Improve existing product offerings and assess potential innovations
12. OKRs to enhance collaboration and engagement with global organizations
- Enhance collaboration and engagement with global organizations
- Increase number of joint projects with international organizations by 20%
- Establish regular communication with partner organizations
- Identify potential international organizations for collaboration
- Create and send project proposals to targeted organizations
- Establish connections with at least 5 potential international project partners
- Identify potential international project partners
- Initiate contact and introduce your project
- Schedule virtual meetings for thorough discussions
- Implement 2 major cooperation frameworks agreed with global partners
- Organize training sessions for involved staff members
- Identify core responsibilities for each cooperation framework
- Launch the implemented frameworks and monitor progress
13. OKRs to drive US commercial opportunities expansion
- Drive US commercial opportunities expansion
- Boost product awareness via promotional activities to achieve a 15% sales increase
- Organize product-focused events or webinars for potential customers
- Collaborate with influencers for a social media product promotion
- Develop targeted digital advertising campaigns across multiple platforms
- Increase outbound sales contacts by 20% to open new markets
- Develop a more aggressive outbound sales strategy
- Train sales team in advanced outreach techniques
- Identify and analyze potential new markets for our products/services
- Secure at least 7 commercial partnerships for enhanced distribution
- Initiate contact and negotiate terms with selected businesses
- Identify and list potential partnerships suitable for our services
- Develop tailored pitches highlighting mutual benefits
14. OKRs to enhance outreach with effective marketing strategies and brand visibility
- Enhance outreach with effective marketing strategies and brand visibility
- Increase social media organic engagement by 30%
- Encourage audience interaction through quizzes and contests
- Develop and share high-quality, relevant content regularly
- Boost posts visibility using suitable hashtags and keywords
- Secure 5 new partnerships with relevant businesses for brand cross-promotion
- Implement marketing campaign that results in 20% increase in website traffic
- Develop engaging content and visuals for digital marketing materials
- Implement SEO strategy for improved online visibility
- Conduct targeted social media advertising campaigns
15. OKRs to implement strategies to enhance sustainable revenue growth
- Implement strategies to enhance sustainable revenue growth
- Secure at least 10 new B2B partnerships for an expected sales increase of 20%
- Negotiate partnership terms and finalize agreements
- Identify and list potential B2B partnership targets
- Initiate contact and set meetings with the targets
- Increase customer retention rate by 15% through customer satisfaction strategies
- Boost market penetration in untapped regions by 25% to grow brand presence
- Perform market research to identify potential untapped regions
- Develop tailored marketing strategies for these regions
- Implement intensive promotional campaigns in targeted regions
Partnerships OKR best practices to boost success
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tability's audit dashboard will highlight opportunities to improve OKRsTip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tability's check-ins will save you hours and increase transparencyTip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to turn your Partnerships OKRs in a strategy map
The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
Tability's Strategy Map makes it easy to see all your org's OKRsIf you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Partnerships OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to successfully migrate all applications to a secure DevOps pipeline
- OKRs to improve the quality of the data
- OKRs to boost financial performance through technological advancement
- OKRs to ensure successful integration and deployment of Productiv SaaS application
- OKRs to strengthen communication effectiveness
- OKRs to ensure consistent project progress
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: What is the meaning of OKRs
- Blog posts: ODT Blog
- Success metrics: KPIs examples
Create more examples in our app
You can use Tability to create OKRs with AI – and keep yourself accountable 👀
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