15 customisable OKR examples for Partnership Development

What are Partnership Development OKRs?

The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.

Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.

To aid you in setting your goals, we have compiled a collection of OKR examples customized for Partnership Development. Take a look at the templates below for inspiration and guidance.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Partnership Development OKRs with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.

Feel free to explore our tools:

Our customisable Partnership Development OKRs examples

You will find in the next section many different Partnership Development Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

1OKRs to become a core collaborator in the local innovation ecosystem

  • ObjectiveBecome a core collaborator in the local innovation ecosystem
  • Key ResultLaunch targeted outreach marketing campaign to increase agency visibility in the ecosystem
  • TaskImplement and monitor the marketing campaign
  • TaskIdentify potential target audience for the marketing campaign
  • TaskDevelop a strategic, tailored marketing outreach plan
  • Key ResultBuild partnerships with 5 local tech-based startups for collaborative initiatives
  • Key ResultOrganize 3 interactive workshops/seminars to facilitate knowledge sharing in the ecosystem
  • TaskPromote events through email blasts, social media, and networking sites
  • TaskIdentify relevant topics and design 3 engaging workshop/seminar curriculums
  • TaskArrange logistic elements such as venue, audio/visual equipment, refreshments

2OKRs to successfully manage strategic partnership

    3OKRs to strengthen collaboration and maximize the impact of public and private partnerships

    • ObjectiveStrengthen collaboration and maximize the impact of public and private partnerships
    • Key ResultIncrease the number of public and private partnership agreements by 20%
    • TaskInitiate targeted outreach and networking efforts to engage potential public and private partners
    • TaskDevelop a compelling proposal highlighting the benefits of collaboration to potential partners
    • TaskStreamline negotiation and agreement processes to ensure efficient and timely partnership agreements
    • TaskResearch potential public and private partners aligned with our mission and values
    • Key ResultFoster trust and deepen relationships with partners through regular communication and engagement
    • TaskSchedule bi-weekly check-ins with partners to share updates and gather feedback
    • TaskPlan and host quarterly virtual events or webinars to facilitate networking and collaboration
    • TaskOffer regular performance reviews and acknowledgments to show partners their value and importance
    • TaskShare relevant industry news and resources with partners to foster knowledge exchange
    • Key ResultMeasure and enhance the effectiveness of partnerships by conducting quarterly evaluations and feedback sessions
    • TaskAnalyze evaluation data and identify areas for improvement to enhance partnership effectiveness
    • TaskImplement action plans based on feedback and evaluation results to optimize partnerships
    • TaskSchedule and conduct quarterly feedback sessions with partners to gather their insights
    • TaskDevelop a comprehensive evaluation framework to measure partnership effectiveness accurately
    • Key ResultSecure additional funding opportunities by leveraging existing partnerships and identifying new potential collaborators
    • TaskReview existing partnerships and identify any untapped funding opportunities
    • TaskDevelop a strategic plan to leverage existing partnerships for securing additional funding
    • TaskConduct research to identify potential new collaborators with relevant funding resources
    • TaskBuild relationships with potential collaborators through networking events and communication channels

    4OKRs to boost revenue by fostering lucrative partnerships with OOH agencies

    • ObjectiveBoost revenue by fostering lucrative partnerships with OOH agencies
    • Key ResultImplement 3 new sales initiatives specifically aimed at improving OOH partnership revenues
    • TaskDevelop strategies tailored to selected partners to increase sale revenues
    • TaskIdentify potential partners for out-of-home (OOH) advertising initiatives
    • TaskReview and refine these initiatives based on feedback and performance data
    • Key ResultIncrease average deal size with existing OOH agencies by 20%
    • TaskStrengthen relationships with agencies through tailored services
    • TaskImplement upselling strategies with current advertising packages
    • TaskDevelop and pitch higher-value proposition packages
    • Key ResultSecure 10 new partnerships with top-tier OOH advertising agencies
    • TaskDevelop personal pitches tailored to each agency
    • TaskFacilitate partnership meetings with agency representatives
    • TaskResearch potential top-tier OOH advertising agencies

    5OKRs to secure partnerships with strategic industry leaders to drive business growth

    • ObjectiveEstablish key partnerships to drive growth
    • Key ResultIdentify and prioritize potential partners based on revenue and market share
    • Key ResultTrack the success of each partnership by setting clear KPIs and regularly measuring progress
    • Key ResultDevelop a compelling pitch deck and present to at least 10 potential partners
    • Key ResultSign partnership agreements with at least 3 of the identified partners

    6OKRs to establish a successful partnership with Meta

    • ObjectiveEstablish a successful partnership with Meta
    • Key ResultSecure a meeting with Meta's key decision-makers within the first month
    • TaskIdentify and research Meta's main decision-makers
    • TaskFollow up until a meeting is secured
    • TaskCraft personalized outreach messages to each individual
    • Key ResultDevelop a value-driven partnership proposal for Meta by the second month
    • TaskArrange a proposal presentation with Meta
    • TaskDraft a proposal outlining mutual value growth
    • TaskIdentify potential areas of synergy between our company and Meta
    • Key ResultSecure a signed partnership agreement with Meta by the end of the quarter
    • TaskInitiate a meeting to discuss partnership with Meta representatives
    • TaskFinalize and receive signed partnership agreement from Meta
    • TaskPresent a compelling proposal detailing mutual benefits

    7OKRs to boost profitability of innovative projects

    • ObjectiveBoost profitability of innovative projects
    • Key ResultAchieve 20% increase in revenue from innovative projects
    • TaskExecute innovative projects with high profitability potential
    • TaskDevelop unique, practical ideas for potential projects
    • TaskImplement research on trending market and customer needs
    • Key ResultSecure 10 high-value partnerships for collaborative innovation projects
    • TaskResearch and identify potential high-value partnership opportunities
    • TaskInitiate engagement and negotiation processes with potential partners
    • TaskCraft detailed and enticing partnership proposals
    • Key ResultEnhance project visibility by 50% through targeted marketing efforts
    • TaskAllocate resources for prominent online ad spaces
    • TaskDevelop compelling marketing content to attract audience
    • TaskIdentify key demographic for targeted marketing strategies

    8OKRs to build strategic partnerships to reach new audiences and drive customer acquisition

    • ObjectiveExpand customer acquisition through strategic partnerships
    • Key ResultAchieve a 20% increase in revenue from converted partnership leads
    • Key ResultEstablish 5 new partnerships with relevant brands in our industry
    • Key ResultIncrease website traffic by 30% through partnership-driven promotions
    • Key ResultGenerate 100 new leads by leveraging partner networks and referrals

    9OKRs to drive business expansion through innovative strategies

    • ObjectiveDrive business expansion through innovative strategies
    • Key ResultSecure two strategic partnerships for innovation collaboration
    • TaskReach out initiating discussions for collaboration
    • TaskNegotiate and finalize partnership agreements
    • TaskIdentify potential partners aligned with our innovation goals
    • Key ResultIncrease innovation portfolio returns by at least 20%
    • TaskExpand business partnerships for diverse insights
    • TaskInvest in research and employee training programs
    • TaskImplement new technologies to optimize processes
    • Key ResultDevelop and initiate 3 new high-impact innovative projects
    • TaskFormulate project plans detailing the execution strategy
    • TaskInitiate the projects by gathering necessary resources
    • TaskIdentify potential areas for high-impact innovative projects

    10OKRs to expand and excel in the Spanish Market

    • ObjectiveExpand and excel in the Spanish Market
    • Key ResultIncrease Spanish market share by 15%
    • TaskDevelop localized marketing strategies tailored to the Spanish audience
    • TaskImprove customer service with bilingual support staff
    • TaskPartner with popular Spanish influencers for product promotions
    • Key ResultLaunch effective marketing campaigns in at least 5 major Spanish cities
    • TaskDevelop unique marketing strategies tailored for each city
    • TaskIdentify top 5 Spanish cities with the largest target market
    • TaskAllocate budget for comprehensive marketing campaigns in each city
    • Key ResultSecure at least 3 strategic partnerships in Spain
    • TaskIdentify potential partnership opportunities in Spain
    • TaskNegotiate and finalize partnership agreements
    • TaskInitiate conversations with selected businesses

    11OKRs to successful Business Launch in Africa

    • ObjectiveSuccessful Business Launch in Africa
    • Key ResultAchieve product engagement from 10,000 unique African users
    • TaskOffer tailored user-support services in local languages
    • TaskPartner with African influencers for product endorsements
    • TaskDevelop user-centered, localized marketing strategies for African markets
    • Key ResultForge and establish 3 strategic local partnerships by quarter end
    • TaskIdentify potential local businesses for partnership opportunities
    • TaskArrange meetings to discuss potential collaborations
    • TaskNegotiate terms and finalize partnership agreements
    • Key ResultGain a 5% market share in the chosen African region
    • TaskEstablish relationships with local distribution channels for product accessibility
    • TaskDevelop a targeted marketing strategy focusing on the identified local interests
    • TaskConduct market research to understand local customer preferences and buying habits

    12OKRs to robustly improve the industrial sector's market strategy

    • ObjectiveRobustly improve the industrial sector's market strategy
    • Key ResultIdentify and establish strategic partnerships with at least 3 relevant companies
    • TaskResearch companies that align with our strategic goals
    • TaskFormalize partnerships through agreements or contracts
    • TaskInitiate contact and discuss partnership opportunities
    • Key ResultSuccessfully implement 2 market strategies improving sector growth by 15%
    • TaskIdentify and analyze two potential market growth strategies
    • TaskDevelop clear implementation plans for chosen strategies
    • TaskTrack and measure the implemented strategies' growth regularly
    • Key ResultIncrease the industrial sector's market share by 10%
    • TaskDevelop and implement robust industrial marketing strategies
    • TaskConduct a comprehensive market analysis and competitor research
    • TaskImprove existing product offerings and assess potential innovations

    13OKRs to secure leadership in POS and online payment solutions market

    • ObjectiveSecure leadership in POS and online payment solutions market
    • Key ResultIncrease total volume of digital payments processed by 40%
    • TaskDevelop promotional incentives for customers using digital payments
    • TaskImprove the website's UX for a seamless payment process
    • TaskImplement new digital payment methods such as mobile payments or cryptocurrencies
    • Key ResultBoost customer satisfaction with transaction process by achieving 85% positive feedback
    • TaskImplement a feedback system post-purchase for immediate customer response
    • TaskAddress customer complaints promptly to improve satisfaction rate
    • TaskStreamline checkout process for quicker, more efficient customer transactions
    • Key ResultExpand merchant partnerships by 25% for the broader POS ecosystem
    • TaskSchedule and conduct meetings with target merchants
    • TaskDevelop attractive partnership proposals for merchant contenders
    • TaskResearch and identify potential new merchant partners

    14OKRs to expand market reach by establishing partnerships with five new distributors or resellers

    • ObjectiveIncrease distribution partnerships to expand market reach
    • Key ResultSecure agreements with 5 new distributors
    • Key ResultIncrease brand visibility in new markets through joint marketing efforts with distribution partners
    • Key ResultDevelop and implement a comprehensive onboarding plan for new distribution partners
    • Key ResultIncrease sales revenue from new distribution partnerships by 30%

    15OKRs to achieve product-market fit and expand market reach

    • ObjectiveAchieve product-market fit and expand market reach
    • Key ResultIncrease customer satisfaction level by 30% through product improvements
    • TaskConduct surveys to identify areas of the product needing improvement
    • TaskImplement improvements and track customer satisfaction levels
    • TaskDevelop a roadmap for product enhancements based on customer feedback
    • Key ResultEstablish partnerships in two new markets and secure initial contracts
    • TaskInitiate business proposals with potential partners
    • TaskIdentify potential partners in target markets
    • TaskNegotiate and secure initial contracts
    • Key ResultIncrease product usage by 25% in the newly penetrated markets
    • TaskOffer promotional trials to entice initial usage
    • TaskImplement product training sessions for new consumers
    • TaskLaunch targeted marketing campaigns to promote product awareness

    Partnership Development OKR best practices to boost success

    Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

    Here are a couple of best practices extracted from our OKR implementation guide 👇

    Tip #1: Limit the number of key results

    Having too many OKRs is the #1 mistake that teams make when adopting the framework. The problem with tracking too many competing goals is that it will be hard for your team to know what really matters.

    We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

    Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

    Tip #2: Commit to weekly OKR check-ins

    Setting good goals can be challenging, but without regular check-ins, your team will struggle to make progress. We recommend that you track your OKRs weekly to get the full benefits from the framework.

    Being able to see trends for your key results will also keep yourself honest.

    Tability Insights DashboardTability's check-ins will save you hours and increase transparency

    Tip #3: No more than 2 yellow statuses in a row

    Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

    As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

    Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

    How to turn your Partnership Development OKRs in a strategy map

    OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:

    • It brings the goals back to the top of the mind
    • It will highlight poorly set OKRs
    • It will surface execution risks
    • It improves transparency and accountability

    We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using a proper OKR-tracking tool for it.

    A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

    If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

    More Partnership Development OKR templates

    We have more templates to help you draft your team goals and OKRs.

    OKRs resources

    Here are a list of resources to help you adopt the Objectives and Key Results framework.

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