15 customisable OKR examples for Partnership

What are Partnership OKRs?

The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.

Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.

To aid you in setting your goals, we have compiled a collection of OKR examples customized for Partnership. Take a look at the templates below for inspiration and guidance.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Partnership OKRs with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.

Feel free to explore our tools:

Our customisable Partnership OKRs examples

You will find in the next section many different Partnership Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

1. OKR to secure partnerships with strategic industry leaders to drive business growth

  • ObjectiveEstablish key partnerships to drive growth
  • Key ResultIdentify and prioritize potential partners based on revenue and market share
  • Key ResultTrack the success of each partnership by setting clear KPIs and regularly measuring progress
  • Key ResultDevelop a compelling pitch deck and present to at least 10 potential partners
  • Key ResultSign partnership agreements with at least 3 of the identified partners

2. OKR to strengthen collaboration and maximize the impact of public and private partnerships

  • ObjectiveStrengthen collaboration and maximize the impact of public and private partnerships
  • Key ResultIncrease the number of public and private partnership agreements by 20%
  • TaskInitiate targeted outreach and networking efforts to engage potential public and private partners
  • TaskDevelop a compelling proposal highlighting the benefits of collaboration to potential partners
  • TaskStreamline negotiation and agreement processes to ensure efficient and timely partnership agreements
  • TaskResearch potential public and private partners aligned with our mission and values
  • Key ResultFoster trust and deepen relationships with partners through regular communication and engagement
  • TaskSchedule bi-weekly check-ins with partners to share updates and gather feedback
  • TaskPlan and host quarterly virtual events or webinars to facilitate networking and collaboration
  • TaskOffer regular performance reviews and acknowledgments to show partners their value and importance
  • TaskShare relevant industry news and resources with partners to foster knowledge exchange
  • Key ResultMeasure and enhance the effectiveness of partnerships by conducting quarterly evaluations and feedback sessions
  • TaskAnalyze evaluation data and identify areas for improvement to enhance partnership effectiveness
  • TaskImplement action plans based on feedback and evaluation results to optimize partnerships
  • TaskSchedule and conduct quarterly feedback sessions with partners to gather their insights
  • TaskDevelop a comprehensive evaluation framework to measure partnership effectiveness accurately
  • Key ResultSecure additional funding opportunities by leveraging existing partnerships and identifying new potential collaborators
  • TaskReview existing partnerships and identify any untapped funding opportunities
  • TaskDevelop a strategic plan to leverage existing partnerships for securing additional funding
  • TaskConduct research to identify potential new collaborators with relevant funding resources
  • TaskBuild relationships with potential collaborators through networking events and communication channels

3. OKR to enhance synergy between startup house and startup ecosystem

  • ObjectiveEnhance synergy between startup house and startup ecosystem
  • Key ResultExpand network with 15 new startup ecosystem partners by end of next quarter
  • TaskReach out with partnership proposals to potential partners
  • TaskIdentify potential startup ecosystem partners for collaboration
  • TaskFollow up regularly and establish formal partnerships
  • Key ResultDevelop and organize 4 collaborative innovation workshops for startup house members
  • TaskCoordinate logistics, including location, materials, and guest speakers
  • TaskDetermine workshop topics and objectives tailored to startup house members
  • TaskCreate and distribute workshop schedules, invitations and promotional materials
  • Key ResultFacilitate 3 successful partnerships between startup house members and ecosystem players
  • TaskIdentify potential partners within startup house members and ecosystem players
  • TaskOrganize introductory meetings between identified parties
  • TaskSupport negotiations to formalize partnership agreements

4. OKR to build strategic partnerships to reach new audiences and drive customer acquisition

  • ObjectiveExpand customer acquisition through strategic partnerships
  • Key ResultAchieve a 20% increase in revenue from converted partnership leads
  • Key ResultEstablish 5 new partnerships with relevant brands in our industry
  • Key ResultIncrease website traffic by 30% through partnership-driven promotions
  • Key ResultGenerate 100 new leads by leveraging partner networks and referrals

5. OKR to successfully manage strategic partnership

  • ObjectiveDrive strategic partnership success
  • Key ResultSecure 3 new strategic partnerships by leveraging network and industry connections
  • TaskInitiate contact with potential partners to gauge interest in forming a strategic partnership
  • TaskIdentify potential strategic partners based on existing network and industry connections
  • TaskPresent the benefits and value of a strategic partnership and negotiate terms
  • TaskFinalize agreements and establish clear communication channels for ongoing collaboration
  • Key ResultMaintain a customer satisfaction score of 90+ for all strategic partnership accounts
  • TaskProvide ongoing training and support to ensure customers are maximizing value from the partnership
  • TaskRegularly conduct surveys to measure customer satisfaction for all strategic partnership accounts
  • TaskIdentify areas of improvement based on survey feedback and implement necessary changes
  • TaskKeep open lines of communication with strategic partnership accounts to address any concerns or issues promptly
  • Key ResultIncrease revenue from strategic partnerships by 15% through cross-selling and upselling
  • TaskTrain sales team on cross-selling techniques to effectively promote additional products/services
  • TaskImplement a referral program to incentivize existing clients to refer new customers to strategic partners
  • TaskIdentify complementary products/services and develop a cross-selling strategy to upsell existing clients
  • TaskConduct market research to identify potential strategic partners for joint marketing and sales efforts
  • Key ResultAchieve a renewal rate of 95% for strategic partnership contracts

6. OKR to enhance outreach with effective marketing strategies and brand visibility

  • ObjectiveEnhance outreach with effective marketing strategies and brand visibility
  • Key ResultIncrease social media organic engagement by 30%
  • TaskEncourage audience interaction through quizzes and contests
  • TaskDevelop and share high-quality, relevant content regularly
  • TaskBoost posts visibility using suitable hashtags and keywords
  • Key ResultSecure 5 new partnerships with relevant businesses for brand cross-promotion
  • Key ResultImplement marketing campaign that results in 20% increase in website traffic
  • TaskDevelop engaging content and visuals for digital marketing materials
  • TaskImplement SEO strategy for improved online visibility
  • TaskConduct targeted social media advertising campaigns

7. OKR to successfully launch a new B2B voice over IP platform

  • ObjectiveSuccessfully launch a new B2B voice over IP platform
  • Key ResultAchieve 90% bug-free functionality through extensive pre-launch testing
  • TaskContinuously monitor and record test results
  • TaskTrain dedicated team for debugging and error resolution
  • TaskDevelop a comprehensive pre-launch testing protocol
  • Key ResultDrive user sign-ups with initial target of acquiring 500 new businesses
  • TaskDesign promotional campaigns highlighting benefits of signing up
  • TaskInitiate strategic partnerships for user referrals
  • TaskOptimize website for seamless registration process
  • Key ResultSecure partnerships with at least three major B2B corporations for platform use
  • TaskArrange and conduct meetings to pitch proposals
  • TaskIdentify and research potential B2B corporate partners
  • TaskDevelop and tailor partnership proposals

8. OKR to strengthen partnerships with leading law firms

  • ObjectiveStrengthen partnerships with leading law firms
  • Key ResultSecure partnership agreements with 3 new top law firms
  • TaskNegotiate terms, finalize partnership agreements, and ensure proper legal documentation is in place
  • TaskInitiate contact with selected law firms and schedule introductory meetings
  • TaskDevelop tailored partnership proposals outlining mutual benefits and collaboration opportunities
  • TaskResearch and identify top law firms with complementary expertise and reputation
  • Key ResultAchieve an overall satisfaction rating of 9/10 from existing partner law firms
  • TaskIdentify areas for improvement based on survey feedback
  • TaskRegularly monitor and evaluate partner satisfaction levels to track progress
  • TaskConduct a satisfaction survey with partner law firms
  • TaskImplement changes based on feedback to increase partner satisfaction
  • Key ResultGenerate 15 qualified leads for potential partnerships with top law firms
  • TaskAttend networking events and industry conferences to connect with potential law firm partners
  • TaskConduct thorough research on top law firms to create a target list
  • TaskUtilize digital marketing strategies to create and distribute engaging content for lead generation
  • TaskDevelop a compelling and persuasive partnership pitch to present to law firms
  • Key ResultIncrease number of meetings with top law firms by 20%
  • TaskAllocate resources to prioritize scheduling meetings with top law firms
  • TaskImplement a targeted marketing campaign to reach top law firms
  • TaskRegularly review and refine strategies to increase meetings with top law firms
  • TaskIdentify the top law firms to target for increased meetings

9. OKR to successfully manage strategic partnership

    10. OKR to enhance proficiency as a Partnership Manager

    • ObjectiveEnhance proficiency as a Partnership Manager
    • Key ResultStrengthen relationship with 5 existing partners by enhancing engagement activities
    • TaskPropose and organize bi-monthly virtual events to foster interaction
    • TaskDevelop more interactive and personalized communication strategies for each partner
    • TaskImplement regular partnership satisfaction surveys and feedback loops
    • Key ResultClose 3 new strategic collaborations to extend business network
    • TaskDraft proposals outlining mutual business benefit
    • TaskArrange meetings to negotiate collaboration terms
    • TaskResearch potential companies for strategic collaborations
    • Key ResultImprove partner satisfaction rate by 20% through improved communication and support tactics
    • TaskInitiate training on effective communication for support teams
    • TaskOffer personalized support for their specific needs
    • TaskImplement regular, structured communication check-ins with partners

    11. OKR to strengthen strategic partnership for maximum business growth

    • ObjectiveStrengthen strategic partnership for maximum business growth
    • Key ResultIncrease partnership revenue by 20% through joint marketing campaigns and collaborative sales efforts
    • TaskIdentify potential partners with complementary products/services for joint marketing campaigns
    • TaskCollaborate with partners to create and implement effective sales strategies and tactics
    • TaskDevelop and execute a targeted marketing strategy to promote joint marketing campaigns
    • TaskRegularly analyze and evaluate the success of joint marketing campaigns and sales efforts
    • Key ResultEstablish three new strategic partnerships with key industry players to expand market reach
    • TaskExecute and implement the partnerships, focusing on expanding market reach and achieving growth objectives
    • TaskIdentify potential industry players that align with our strategic goals and market objectives
    • TaskNegotiate mutually beneficial terms and agreements with the selected strategic partners
    • TaskInitiate contact and engage in conversations to explore partnership opportunities with identified industry players
    • Key ResultImprove customer retention rate by 15% through enhanced partner engagement and support programs
    • TaskLaunch a partner feedback survey to gather insights and identify areas for improvement
    • TaskCreate a dedicated partner portal with resources to enhance collaboration and knowledge sharing
    • TaskEstablish a proactive communication channel to address partner concerns and promptly resolve issues
    • TaskImplement regular training sessions and workshops for partners to strengthen their product expertise
    • Key ResultAchieve a 95% satisfaction rate from partners through effective communication and timely resolution of issues
    • TaskDevelop a clear and concise communication plan to ensure all relevant information reaches partners
    • TaskImplement weekly check-ins with partners to address any concerns and provide updates
    • TaskConduct periodic surveys and feedback sessions to understand partner needs and improve satisfaction
    • TaskPrioritize issue resolution by promptly addressing partner queries and providing satisfactory solutions

    12. OKR to secure 6.5M for nonprofit

    • ObjectiveSecure 6.5M for nonprofit
    • Key ResultObtain 1.5M in grants from foundations
    • TaskPrepare compelling, detailed grant proposals
    • TaskIdentify suitable foundations for grant applications
    • TaskSubmit all proposals as per requirements
    • Key ResultRaise 2M through online fundraising campaigns
    • TaskLaunch and continuously monitor the campaign's performance
    • TaskDevelop a compelling marketing strategy
    • TaskIdentify key audiences to target during online fundraising
    • Key ResultSecure 3M through corporate partnerships
    • TaskInitiate negotiations and finalize partnership agreements
    • TaskIdentify potential corporate partners based on synergy and financial potential
    • TaskDevelop a compelling partnership proposal showcasing mutual benefits

    13. OKR to establish a go-to platform for leadership and niche hiring

    • ObjectiveEstablish a go-to platform for leadership and niche hiring
    • Key ResultAttract and onboard 1000 unique leadership profiles to the platform
    • TaskImplement referral incentives for current users
    • TaskDevelop marketing campaigns targeting potential leadership profile candidates
    • TaskCraft an engaging, user-friendly onboarding process
    • Key ResultSecure partnerships with 50 leading companies in relevant industries
    • TaskReach out and negotiate partnerships with targeted companies
    • TaskDevelop proposals outlining mutual benefits for potential partners
    • TaskResearch and identify 50 prospective industry leaders for partnerships
    • Key ResultAchieve a 20% conversion rate in hiring through the platform
    • TaskEnhance job description clarity to attract right candidates
    • TaskImplement comprehensive onboarding to increase acceptance rate
    • TaskImprove screening processes for more qualified candidate selection

    14. OKR to increase Atlassian partnership conditions by region

    • ObjectiveIncrease Atlassian partnership conditions by region
    • Key ResultAchieve a customer satisfaction rating of 4.5 or higher for Atlassian partnerships in each region
    • TaskImplement action plans to address client feedback and improve customer satisfaction scores
    • TaskConduct customer satisfaction surveys with Atlassian partnership clients in each region
    • TaskAnalyze survey results to identify areas for improvement and develop action plans
    • TaskMonitor and track customer satisfaction ratings regularly to ensure continuous improvement
    • Key ResultImprove partner enablement resources utilization rate by 20%
    • Key ResultIncrease revenue generated through Atlassian partnerships in each region by 10%
    • TaskConduct market research to identify potential untapped regions for Atlassian partnerships
    • TaskDevelop a targeted marketing strategy to attract new partners and expand reach
    • TaskStrengthen relationship with existing partners through regular communication and collaboration
    • TaskOffer incentives and discounts to encourage partners to increase sales and revenue
    • Key ResultIncrease the number of Atlassian partners in each region by 15%
    • TaskProvide incentives and benefits for current partners to refer new partners
    • TaskCollaborate with local business associations to identify and onboard potential Atlassian partners
    • TaskEnhance the partner onboarding process to facilitate easy and quick registration
    • TaskImprove marketing campaigns to attract new potential Atlassian partners in each region

    15. OKR to become a core collaborator in the local innovation ecosystem

    • ObjectiveBecome a core collaborator in the local innovation ecosystem
    • Key ResultLaunch targeted outreach marketing campaign to increase agency visibility in the ecosystem
    • TaskImplement and monitor the marketing campaign
    • TaskIdentify potential target audience for the marketing campaign
    • TaskDevelop a strategic, tailored marketing outreach plan
    • Key ResultBuild partnerships with 5 local tech-based startups for collaborative initiatives
    • Key ResultOrganize 3 interactive workshops/seminars to facilitate knowledge sharing in the ecosystem
    • TaskPromote events through email blasts, social media, and networking sites
    • TaskIdentify relevant topics and design 3 engaging workshop/seminar curriculums
    • TaskArrange logistic elements such as venue, audio/visual equipment, refreshments

    Best practices for managing your Partnership OKRs

    Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

    Here are a couple of best practices extracted from our OKR implementation guide 👇

    Tip #1: Limit the number of key results

    Having too many OKRs is the #1 mistake that teams make when adopting the framework. The problem with tracking too many competing goals is that it will be hard for your team to know what really matters.

    We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

    Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

    Tip #2: Commit to the weekly check-ins

    Setting good goals can be challenging, but without regular check-ins, your team will struggle to make progress. We recommend that you track your OKRs weekly to get the full benefits from the framework.

    Being able to see trends for your key results will also keep yourself honest.

    Tability Insights DashboardTability's check-ins will save you hours and increase transparency

    Tip #3: No more than 2 yellow statuses in a row

    Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

    As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

    Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

    Best way to track your Partnership OKRs

    OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:

    • It brings the goals back to the top of the mind
    • It will highlight poorly set OKRs
    • It will surface execution risks
    • It improves transparency and accountability

    We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using a proper OKR-tracking tool for it.

    A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

    If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

    More Partnership OKR templates

    We have more templates to help you draft your team goals and OKRs.

    OKRs resources

    Here are a list of resources to help you adopt the Objectives and Key Results framework.

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