10 OKR examples for Team Expansion
OKRs are quickly gaining popularity as a goal-setting framework. But, it's not always easy to know how to write your goals, especially if it's your first time using OKRs.
To aid you in setting your goals, we have compiled a collection of OKR examples customized for Team Expansion. Take a look at the templates below for inspiration and guidance.
If you want to learn more about the framework, you can read more about the OKR meaning online.
Best practices for OKR
Your objectives should be ambitious, but achievable. Your key results should be measurable and time-bound. It can also be helfpul to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Building your own OKRs with AI
While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.
- Use our free OKRs generator
- Use Tability, a complete platform to set and track OKRs and initiatives – including a GPT-4 powered goal generator
How to track OKRs
Quarterly OKRs should have weekly updates to get all the benefits from the framework.
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKRs-tracking platform to make things easier.
We recommend Tability for an easy way to set and track OKRs with your team.
Check out the 5 best OKR tracking templates to find the best way to monitor progress during the quarter.
Team Expansion OKRs templates
The examples have Team Expansion Objectives and Key Results, but they may also include the tasks that can help you get there.
OKRs to scale and ensure long-term success of the new team
Scale and ensure long-term success of the new team
Improve team performance by implementing at least 2 training programs to enhance skills
Implement the selected training programs and track progress through regular evaluations and updates- Research and select two training programs that align with the identified skill gaps
- Communicate the importance of the training programs and obtain buy-in from team members
- Identify key skill gaps within the team through assessments and evaluations
- Increase team size by hiring and onboarding 3 new members
- Conduct effective interviews and assessments to select the most qualified candidates for the team
- Advertise job openings through various channels to reach a wide pool of potential candidates
- Update job descriptions and qualifications to attract suitable candidates for new team members
- Implement a thorough onboarding process to ensure smooth integration and successful transition for new members
- Establish a sustainable workflow that consistently meets team's productivity goals
- Continuously analyze data and adjust workflow as needed to improve productivity and efficiency
- Identify productivity goals and define clear metrics for measuring success
- Streamline workflow processes to eliminate inefficiencies and reduce manual tasks
- Implement regular team meetings to discuss progress, challenges, and brainstorm solutions
- Achieve a 90% retention rate of existing team members through effective engagement efforts
OKRs to scale product offering with multi-tenant apps
- Scale product offering with multi-tenant apps
- Launch 3 new multi-tenant apps to diversify our offer
- Identify potential markets for multi-tenant app development
- Strategize a marketing plan for newly developed apps
- Assemble a dedicated project team for app creation
- Increase customer base using multi-tenant apps by 25%
- Implement referral programs to incentivize app sharing
- Launch marketing campaigns to promote new multi-tenant apps
- Develop multi-tenant apps targeting untapped audience segments
- Improve the usage rate of multi-tenant apps by 20%
- Implement user-friendly guided tours within the app
- Provide timely support and efficient problem resolution
- Launch marketing campaigns highlighting app benefits
OKRs to strengthen strategic partnership for maximum business growth
- Strengthen strategic partnership for maximum business growth
- Increase partnership revenue by 20% through joint marketing campaigns and collaborative sales efforts
- Identify potential partners with complementary products/services for joint marketing campaigns
- Collaborate with partners to create and implement effective sales strategies and tactics
- Develop and execute a targeted marketing strategy to promote joint marketing campaigns
- Regularly analyze and evaluate the success of joint marketing campaigns and sales efforts
- Establish three new strategic partnerships with key industry players to expand market reach
- Execute and implement the partnerships, focusing on expanding market reach and achieving growth objectives
- Identify potential industry players that align with our strategic goals and market objectives
- Negotiate mutually beneficial terms and agreements with the selected strategic partners
- Initiate contact and engage in conversations to explore partnership opportunities with identified industry players
- Improve customer retention rate by 15% through enhanced partner engagement and support programs
- Launch a partner feedback survey to gather insights and identify areas for improvement
- Create a dedicated partner portal with resources to enhance collaboration and knowledge sharing
- Establish a proactive communication channel to address partner concerns and promptly resolve issues
- Implement regular training sessions and workshops for partners to strengthen their product expertise
- Achieve a 95% satisfaction rate from partners through effective communication and timely resolution of issues
- Develop a clear and concise communication plan to ensure all relevant information reaches partners
- Implement weekly check-ins with partners to address any concerns and provide updates
- Conduct periodic surveys and feedback sessions to understand partner needs and improve satisfaction
- Prioritize issue resolution by promptly addressing partner queries and providing satisfactory solutions
OKRs to increase annual revenue to $30 million
- Increase annual revenue to $30 million
- Improve operating efficiency by reducing overhead costs by 10%
- Negotiate with vendors and suppliers to secure better pricing and/or discounts on necessary materials and services
- Implement technology solutions or automation tools to streamline operations and reduce manual effort
- Conduct a thorough review of all overhead expenses and identify areas for cost reduction
- Streamline processes and eliminate any unnecessary steps or redundancies in operations
- Increase sales volume by 15% compared to the previous quarter
- Train sales team on effective sales techniques and provide ongoing support and motivation
- Identify target market and create targeted marketing campaign to attract new customers
- Implement a customer loyalty program to encourage repeat purchases and increase customer retention
- Collaborate with suppliers to negotiate bulk discounts and lower costs to maximize profit margins
- Expand trading operations to three new markets
- Conduct market research to identify potential markets for expansion
- Establish partnerships or collaborations with local partners in the target markets
- Develop a strategic plan for entering new markets, including budgeting and resource allocation
- Implement marketing and advertising campaigns to raise awareness and attract customers in new markets
- Achieve a customer retention rate of 90% or higher
OKRs to achieve product-market fit and expand market reach
- Achieve product-market fit and expand market reach
- Increase customer satisfaction level by 30% through product improvements
- Conduct surveys to identify areas of the product needing improvement
- Implement improvements and track customer satisfaction levels
- Develop a roadmap for product enhancements based on customer feedback
- Establish partnerships in two new markets and secure initial contracts
- Initiate business proposals with potential partners
- Identify potential partners in target markets
- Negotiate and secure initial contracts
- Increase product usage by 25% in the newly penetrated markets
- Offer promotional trials to entice initial usage
- Implement product training sessions for new consumers
- Launch targeted marketing campaigns to promote product awareness
OKRs to increase Atlassian partnership conditions by region
- Increase Atlassian partnership conditions by region
- Achieve a customer satisfaction rating of 4.5 or higher for Atlassian partnerships in each region
- Implement action plans to address client feedback and improve customer satisfaction scores
- Conduct customer satisfaction surveys with Atlassian partnership clients in each region
- Analyze survey results to identify areas for improvement and develop action plans
- Monitor and track customer satisfaction ratings regularly to ensure continuous improvement
- Improve partner enablement resources utilization rate by 20%
- Increase revenue generated through Atlassian partnerships in each region by 10%
- Conduct market research to identify potential untapped regions for Atlassian partnerships
- Develop a targeted marketing strategy to attract new partners and expand reach
- Strengthen relationship with existing partners through regular communication and collaboration
- Offer incentives and discounts to encourage partners to increase sales and revenue
- Increase the number of Atlassian partners in each region by 15%
- Provide incentives and benefits for current partners to refer new partners
- Collaborate with local business associations to identify and onboard potential Atlassian partners
- Enhance the partner onboarding process to facilitate easy and quick registration
- Improve marketing campaigns to attract new potential Atlassian partners in each region
OKRs to expand Japanese market
- Increase market presence and sales in Japan
- Increase monthly revenue from Japanese customers by 20%
- Develop targeted marketing campaigns tailored to the Japanese market
- Conduct market research to identify specific needs and preferences of Japanese customers
- Enhance Japanese customer support and after-sales services to improve customer satisfaction
- Collaborate with local Japanese businesses to expand customer reach and increase sales opportunities
- Establish partnerships with three influential Japanese retailers to expand distribution network
- Negotiate mutually beneficial terms and agreements with selected Japanese retailers
- Identify and research three influential Japanese retailers for potential partnership opportunities
- Finalize partnerships and develop a plan for expanding our distribution network with each retailer
- Initiate contact and schedule meetings with identified retailers to discuss potential partnerships
- Improve customer satisfaction in Japan by achieving minimum of 90% positive feedback
- Launch targeted marketing campaigns to reach 10,000 potential Japanese customers
- Create compelling and localized marketing content that resonates with Japanese consumers
- Develop a comprehensive marketing strategy tailored specifically for the Japanese market
- Utilize various advertising channels to reach and engage 10,000 potential Japanese customers
- Conduct market research to define target audience and identify potential Japanese customers
OKRs to drive US commercial opportunities expansion
- Drive US commercial opportunities expansion
- Boost product awareness via promotional activities to achieve a 15% sales increase
- Organize product-focused events or webinars for potential customers
- Collaborate with influencers for a social media product promotion
- Develop targeted digital advertising campaigns across multiple platforms
- Increase outbound sales contacts by 20% to open new markets
- Develop a more aggressive outbound sales strategy
- Train sales team in advanced outreach techniques
- Identify and analyze potential new markets for our products/services
- Secure at least 7 commercial partnerships for enhanced distribution
- Initiate contact and negotiate terms with selected businesses
- Identify and list potential partnerships suitable for our services
- Develop tailored pitches highlighting mutual benefits
OKRs to expand network by acquiring 10 integrated networks with a minimum of 50 professionals each
- Expand network by acquiring 10 integrated networks with a minimum of 50 professionals each
- Increase professional count in acquired networks to at least 500
- Leverage social media platforms to connect with professionals in target industries and increase professional count
- Collaborate with internal teams to identify potential professional contacts and add them to acquired networks
- Join relevant professional associations and actively engage with members to grow acquired networks
- Attend industry networking events and conferences regularly to expand professional count
- Generate at least $1 million in revenue from the acquired networks within the quarter
- Develop a targeted marketing campaign to increase sales and drive revenue growth
- Implement cost optimization strategies to maximize profit margins and minimize expenses
- Collaborate with sales team to identify and pursue high-value opportunities for revenue generation
- Enhance customer retention and satisfaction through personalized services and proactive communication
- Achieve a retention rate of 80% among the professionals in the acquired networks
- Offer competitive compensation and benefits packages to attract and retain professionals
- Provide opportunities for training and upskilling to enhance job satisfaction and retention
- Implement a mentorship program to support professional growth and development
- Conduct regular feedback sessions to address concerns and improve overall satisfaction
- Ensure a minimum of 10,000 followers on each acquired network
- Implement targeted advertising campaigns to increase network visibility and attract new followers
- Regularly analyze and optimize network performance to identify and capitalize on growth opportunities
- Collaborate with influencers and industry leaders to cross-promote and expand network reach
- Create engaging and high-quality content to attract and retain followers
OKRs to scale the team by hiring and onboarding key talent to support business expansion
- Expand the business by scaling the team with quality personnel
- Hire and onboard 3 experienced sales executives
- Enhance team diversity by 20% via targeted recruitment strategy
- Reduce time-to-fill open positions by 50% through process improvement
- Recruit and integrate 2 seasoned marketing specialists
More OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to improve efficiency of QA triaging
- OKRs to accelerate user growth for SaaS product
- OKRs to develop an engaging and results-driven events strategy
- OKRs to improve project delivery margins while keeping existing customers happy
- OKRs to bolster customer loyalty and retention
- OKRs to improve lead generation with gated content for 20% more qualified leads
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: Complete 2024 OKR cheat sheet
- Blog posts: ODT Blog
- Success metrics: KPIs examples