Tability is a cheatcode for goal-driven teams. Set perfect OKRs with AI, stay focused on the work that matters.
What are Service Expansion OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.
We understand that setting OKRs can be challenging, so we have prepared a set of examples tailored for Service Expansion. Take a peek at the templates below to find inspiration and kickstart your goal-setting process.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect Service Expansion OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards
Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
Service Expansion OKRs examples
We've added many examples of Service Expansion Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.
Hope you'll find this helpful!
OKRs to accelerate the expansion of our service offering
- ObjectiveAccelerate the expansion of our service offering
- KRIncrease service offering sales by 25%
- Provide additional training for sales team
- Implement targeted marketing for our service offerings
- Enhance customer service for greater client satisfaction
- KRImprove customer satisfaction rate on the service offering to 90%
- Regularly review and improve service policies
- Implement a reliable customer feedback system
- Train staff in customer service skills
- KREnroll 50 new clients into the service offering
- Create a compelling marketing campaign to attract potential clients
- Offer incentives for referrals from current clients
- Conduct follow-ups with promising leads
OKRs to penetrate new regions to boost architecture service revenue
- ObjectivePenetrate new regions to boost architecture service revenue
- KRDevelop a localized business strategy for the chosen geography by week six
- Identify target market and relevant dynamics in chosen geography by week two
- Construct localized business strategy by week four
- Finalize and review strategy for implementation by week six
- KRIdentify and analyze 3 potential geographies for expansion within two weeks
- Compile list of potential geographic areas for expansion
- Analyze demographic data for each potential area
- Present findings and recommend best three locations
- KRAchieve 10% revenue increase from new geography by the end of the quarter
- Develop a strategic marketing plan for penetration
- Identify high potential markets within the new geography
- Implement sales and distribution channels effectively
Service Expansion OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated OKR dashboards
The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More Service Expansion OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to scale the team by hiring and onboarding key talent to support business expansion OKRs to develop a unified platform for third-party data delivery to mobile apps OKRs to drive strong revenue and margin growth OKRs to streamline and Automate UPI Backend Operations OKRs to foster inclusivity in the workplace OKRs to improve user satisfaction through comprehensive training