5 customisable OKR examples for Editorial Team

What are Editorial Team OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.

We have a collection of OKRs examples for Editorial Team to give you some inspiration. You can use any of the templates below as a starting point for your OKRs.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Editorial Team OKRs with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.

Feel free to explore our tools:

Our customisable Editorial Team OKRs examples

You'll find below a list of Objectives and Key Results templates for Editorial Team. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.

Hope you'll find this helpful!

1OKRs to implement efficient governance for internal communications and editorial

  • ObjectiveImplement efficient governance for internal communications and editorial
  • Key ResultMonitor and reduce communication or editorial inconsistencies by 50%
  • TaskProvide consistent editorial training to staff
  • TaskImplement a standardized communication style guide
  • TaskRegularly assess and correct content discrepancies
  • Key ResultDevelop a comprehensive communication governance guide by end of next quarter
  • TaskReview, refine and finalize the guide
  • TaskDesign and develop the preliminary guide draft
  • TaskGather necessary communication aspects and requirements
  • Key ResultTrain 80% of internal communication and editorial staff on new governance rules
  • TaskMonitor and confirm staff participation in sessions
  • TaskIdentify internal staff requiring training on new governance rules
  • TaskOrganize training sessions on new governance rules

2OKRs to improve risk management in the editorial department

  • ObjectiveImprove risk management in the editorial department
  • Key ResultConduct training on risk management for 100% of the editorial staff
  • TaskSchedule a suitable training date for editorial staff
  • TaskCommunicate training details and expectations to staff
  • TaskIdentify a risk management expert for training session
  • Key ResultReduce errors within outgoing pieces by 30% through stringent quality control measures
  • TaskRegularly review and improve quality control processes
  • TaskImplement comprehensive training in quality control techniques
  • TaskDevelop a detailed checklist to inspect outgoing pieces
  • Key ResultImplement a comprehensive risk assessment tool by end of the quarter
  • TaskAssign development team to create the tool
  • TaskPlan tests to evaluate tool efficacy
  • TaskIdentify necessary features for the risk assessment tool

3OKRs to increase revenue stream for the newspaper's Editorial department

  • ObjectiveIncrease revenue stream for the newspaper's Editorial department
  • Key ResultIncrease ad revenue by 20% through strategic placement and premium ad operations
  • TaskOptimize premium ad operations for improved visibility
  • TaskImplement A/B testing to maximize ad performance
  • TaskIdentify top-performing channels for strategic ad placement
  • Key ResultReduce department's operational overhead by 10% without compromising editorial quality
  • TaskUtilize automation tools to streamline routine tasks
  • TaskImplement efficient workflow to reduce time and resource wastage
  • TaskReview and renegotiate vendor contracts for cost-effectiveness
  • Key ResultAchieve a 15% increase in digital subscription sales by implementing targeted marketing strategies
  • TaskOptimize website for conversion rate
  • TaskImplement social media targeted ads
  • TaskDevelop personalized email marketing campaigns

4OKRs to generate twelve impactful news posts

  • ObjectiveGenerate twelve impactful news posts
  • Key ResultFinish five curated, proofread news posts through weeks 7 to 12
  • TaskDraft five curated news posts
  • TaskPublish finalized posts
  • TaskProofread and revise drafts
  • Key ResultPublish an additional four well-researched news posts by week 6
  • TaskWrite and edit each news story
  • TaskIdentify topics for the four additional news posts
  • TaskConduct thorough research on each topic
  • Key ResultWrite three engaging, high-quality news posts by week 3

5OKRs to launch a high-quality Real Estate focused newsletter

  • ObjectiveLaunch a high-quality Real Estate focused newsletter
  • Key ResultPublish 12 engaging, informative articles related to Real Estate
  • TaskResearch hot topics in real estate industry
  • TaskWrite drafts for 12 informative articles
  • TaskEdit, proofread, and publish articles
  • Key ResultGather 250 confirmed subscribers for the newsletter within the quarter
  • TaskDesign attractive subscription call-to-action buttons
  • TaskOffer exclusive content to newsletter subscribers
  • TaskRegularly promote the newsletter on social media
  • Key ResultAttract three sponsorships or advertisements specifically for this Real Estate newsletter
  • TaskIdentify potential sponsors relevant to the real estate industry
  • TaskReach out and pitch to the identified potential sponsors
  • TaskDevelop a compelling sponsorship proposal for the newsletter

Editorial Team OKR best practices to boost success

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to turn your Editorial Team OKRs in a strategy map

Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:

  • It brings the goals back to the top of the mind
  • It will highlight poorly set OKRs
  • It will surface execution risks
  • It improves transparency and accountability

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.

A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Editorial Team OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.

Create more examples in our app

You can use Tability to create OKRs with AI – and keep yourself accountable 👀

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