15 customisable OKR examples for Communications Manager
What are Communications Manager OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.
We have curated a selection of OKR examples specifically for Communications Manager to assist you. Feel free to explore the templates below for inspiration in setting your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Communications Manager OKRs with AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.
Feel free to explore our tools:
- Use our free OKR generator
- Use Tability, a complete platform to set and track OKRs and initiatives, including a GPT-4 powered goal generator
Our customisable Communications Manager OKRs examples
You will find in the next section many different Communications Manager Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
1. OKRs to enhance employee dedication via communication optimization
Enhance employee dedication via communication optimization
Reduce communication gap by achieving 85% timely response rate on internal chat platform
Implement automatic reminders for unanswered chats every two hours
Train employees on the importance of timely responses
Monitor response rates weekly and address lapses
Implement bi-weekly team meetings to increase interaction by 60%
Track and measure meeting interaction increase
Establish a bi-weekly team meeting schedule
Prepare relevant discussion points to stimulate interaction
Accomplish 90% positive feedback on anonymous communication satisfaction survey
2. OKRs to enhance efficiency and effectiveness of internal communications
Enhance efficiency and effectiveness of internal communications
Implement a collaborative tool to reduce email communication by 50%
Identify suitable collaborative tools for team communication
Monitor and measure reduction in email usage
Train team on the usage of the selected tool
Achieve a 25% increase in staff participation in internal communications feedback surveys
Implement staff incentives for survey participation
Regularly promote surveys through company-wide communications
Develop engaging, concise surveys for easier completion
Develop an internal communications strategy and get approval from all department heads
Schedule meetings with department heads for feedback
Revise and finalize strategy based on received approval
Draft an initial internal communications strategy proposal
3. OKRs to devise the optimal work environment in the firm
Devise the optimal work environment in the firm
Implement staff-chosen workplace improvements in at least 3 areas
Review and prioritize the improvement suggestions given
Survey staff for improvement suggestions in different areas
Carry out prioritized improvement plans
Reduce office complaints by 50% as per HR records
Implement regular team-building activities to improve rapport
Initiate open forums for addressing grievances
Enhance employee appraisal system transparency
Increase employee satisfaction by 25% measured by internal surveys
Enhance internal communication strategies
Implement regular feedback and recognition programs
Promote work-life balance initiatives
4. OKRs to foster a comprehensive feedback culture
Foster a comprehensive feedback culture
Decrease negative feedback issues by 30% through improvement interventions
Develop and implement a comprehensive customer service training program
Regularly analyze customer satisfaction surveys for improvement areas
Revise and optimize internal processes associated with customer complaints
Organize four constructive feedback workshops for all staff members
Outline the key goals and topics for each feedback workshop
Arrange for appropriate facilities and equipment to host workshops
Send invites and workshop agenda to all staff members
Implement confidential weekly team feedback surveys increasing participation by 60%
5. OKRs to boost internal outreach and enhance brand recognition
Boost internal outreach and enhance brand recognition
Achieve a 30% increase in employee engagement in company wide initiatives
Create engaging, inclusive intra-office communication channels
Implement regular employee feedback sessions on company initiatives
Recognize and reward active employee participation in initiatives
Gain 20% more followers on all company social media platforms
Create engaging and shareable content consistently
Foster collaboration with relevant influencers
Implement targeted ad campaigns on each platform
Execute 2 brand promotional activities leading to 40% increase in brand awareness
Implement, measure, and adjust the promotional strategies
Identify relevant platforms for brand promotion activities
Plan and develop engaging promotional content
6. OKRs to foster a motivational and engaging work environment
Foster a motivational and engaging work environment
Enhance internal communication channels improving employee satisfaction ratings by 25%
Conduct satisfaction surveys to identify improvement areas
Create an internal communication platform for real-time updates
Implement weekly team meetings to engage open communication
Implement a recognition scheme, appreciating 100% exceptional employee contributions
Communicate the scheme to all employees
Develop a structure for the recognition scheme
Draft criteria for identifying exceptional employee contributions
Conduct bi-weekly innovative team-building activities to boost morale by 30%
7. OKRs to launch a successful employee advocacy program
Launch a successful employee advocacy program
Measure and demonstrate a 15% improvement in brand impact due to advocacy
Implement customer advocacy strategies effectively
Identify key metrics for evaluating brand impact
Analyze and report increased brand impact
Train 75% of employees on advocacy program within quarter
Identify suitable advocacy program instructors
Schedule advocacy training sessions for employees
Monitor and document participation rates
Increase internal program adoption by 25%
Implement incentive schemes for program adoption
Develop engaging internal communication about program benefits
Provide comprehensive training for effective program usage
8. OKRs to to enhance and maximize business stakeholder engagement
To enhance and maximize business stakeholder engagement
Increase interaction rate on professional social networks by 30%
Increase frequency of timely and relevant posts
Initiate networking events and online discussions
Develop and implement engaging content strategy regularly
Secure 15% increase in returning clients through improved communication strategies
Implement weekly newsletters highlighting service benefits and company updates
Offer personalized follow-ups to assess client satisfaction post-service
Launch engaging client loyalty program with exclusive benefits
Arrange and execute two productive stakeholder meetings monthly
Develop and distribute agenda prior to meetings
Identify key stakeholders to include in monthly meetings
Schedule two monthly meetings accommodating stakeholders' availability
9. OKRs to uphold exceptional quality in 95% of response communications
Uphold exceptional quality in 95% of response communications
Enhance feedback loops for continuous evaluation and absolute adherence to quality standards
Conduct regular staff training on evaluation processes and quality standards
Implement real-time feedback mechanisms for immediate corrective action
Develop a robust system for tracking and reporting quality metrics
Implement and maintain robust quality control checks to catch errors pre-deployment
Conduct regular training on quality control procedures for the team
Establish a system to regularly review and update quality control measures
Develop a detailed checklist for pre-deployment quality control checks
Train customer service team on quality guidelines to decrease non-compliant replies by 30%
Develop a comprehensive training module on quality guidelines
Schedule regular training sessions for the service team
Implement a system to monitor and grade replies
10. OKRs to enhance benefits promotion for higher utilization rates
Enhance benefits promotion for higher utilization rates
Increase benefits awareness by 30% through targeted campaigns and communications
Create easily understandable informational materials about benefits
Implement direct communication to disseminate benefits information
Develop targeted campaigns highlighting benefits
Improve employee satisfaction with benefits by 20% based on feedback surveys
Conduct anonymous survey for employees to express benefit concerns
Implement improvements based on survey feedback
Analyze survey responses to identify dissatisfaction areas
Achieve 15% increase in benefits utilization among eligible employees
Regularly communicate individual benefit utilization rates
Implement a training program explaining different benefit options
Increase awareness through frequent benefits-related reminders
11. OKRs to enhance overall employee engagement across the organization
Enhance overall employee engagement across the organization
Increase survey response rates for engagement measures by 30%
Personalize survey invitation emails to increase interest
Implement incentives to motivate more survey participation
Simplify survey design for easier comprehension and completion
Achieve 15% uplift in off-duty voluntary corporate initiatives participation
Develop enticing incentives for participants in corporate initiatives
Organize engaging and accessible initiatives suitable for all staff
Promote off-duty voluntary initiatives through internal communication
Drive up positive responses to employee satisfaction items by 20%
Enhance communication channels for better transparency and understanding
Implement regular recognition and reward programs for staff achievements
Facilitate team building activities to improve team coherence
12. OKRs to craft an inspiring shared company mission, vision, and core values
Craft an inspiring shared company mission, vision, and core values
Successfully communicate new mission and values to 100% of the workforce
Distribute written copies of the mission/values to all employees for reference
Arrange an all-staff meeting to announce and explain the new vision
Create a clear, engaging presentation outlining the mission and values
Document and finalize mission, vision, and core values by week 8
Draft mission, vision, and core values statements
Revise and finalize documents by week 8
Gather team feedback on drafts
Conduct 10 brainstorming sessions with key stakeholders for idea generation
Arrange suitable times for 10 brainstorming sessions
Prepare materials needed for effective idea generation
Identify and contact key stakeholders for brainstorming sessions
13. OKRs to boost employees' understanding of corporate culture and core values
Boost employees' understanding of corporate culture and core values
Conduct three engaging workshops on firm's culture and values
Organize appropriate logistics and facilities for the workshops
Develop comprehensive, engaging content for each workshop
Choose relevant subjects pertaining to firm's culture and values
Implement a quarterly recognition program based on core values engagement
Develop criteria for recognising value engagement
Create a reward distribution plan for recognised employees
Identify and define company's core values clearly
Measure a 15% increase in correct answers on our cultural awareness quiz
Evaluate and compare new quiz results
Implement cultural awareness training sessions
Establish baseline data from current quiz results
14. OKRs to improve overall HR efficiency and employee satisfaction
Improve overall HR efficiency and employee satisfaction
Reduce time-to-hire by 20%
Implement streamlined, efficient hiring processes
Develop and provide virtual interview capabilities
Utilize AI for initial candidate screening
Increase employee engagement survey scores by 15%
Enhance internal communication about company goals and progress
Recognize and reward employee achievements regularly
Implement a team-building program to strengthen employee relationships
Implement at least two new employee well-being initiatives
Develop and launch the chosen initiatives
Research different types of employee well-being initiatives
Select two initiatives that will best support our team
15. OKRs to improve responsiveness to residents' emails
Improve responsiveness to residents' emails
Create an organized system to track received and replied emails effectively
Regularly update and maintain your email tracking system
Implement a priority tagging system for urgent mails
Setup categorization labels within your email client
Decrease average email response time to under 24 hours for 90% of emails
Schedule dedicated hours for responding to emails
Set up notifications to alert on received emails
Implement an email management system
Receive positive feedback on communication from 80% of the residents
Draft and distribute clear and concise communication to residents
Provide response to feedback and adjust communication methods accordingly
Regularly solicit feedback on communication methods
Communications Manager OKR best practices to boost success
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
![Tability Insights Dashboard](https://tability-templates-v2.vercel.app/_next/static/media/tability-insights-board.e70f9466.png)
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
![Tability Insights Dashboard](https://tability-templates-v2.vercel.app/_next/static/media/checkins-graph.b2aec458.png)
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to turn your Communications Manager OKRs in a strategy map
Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
![A strategy map in Tability](https://tability-templates-v2.vercel.app/_next/static/media/tability_strategy_map.2ad25843.png)
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Communications Manager OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to reduce overall shipping expenses
OKRs to enhance customer service by reducing average response time
OKRs to implement disaster recovery plan with RTO under one hour
OKRs to secure the buy-in from the leadership of the 5 MAYD clusters on our strategy
OKRs to optimize talent acquisition and management processes
OKRs to enhance overall customer satisfaction
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: What is the meaning of OKRs
- Blog posts: ODT Blog
- Success metrics: KPIs examples
Create more examples in our app
You can use Tability to create OKRs with AI – and keep yourself accountable 👀
Tability is a unique goal-tracking platform built to save hours at work and help teams stay on top of their goals.
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