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10 OKR examples for Strategies

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If you're here, you're probably looking for some inspiration to write your OKRs.

We've got you covered below, but you can draft and track perfectly tailored strategies in minutes with Tability.

AI feedback for OKRs in Tability

What are Strategies OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.

We have a collection of OKRs examples for Strategies to give you some inspiration. You can use any of the templates below as a starting point for your OKRs.

If you want to learn more about the framework, you can read our OKR guide online.

How to write your own Strategies OKRs

Option 1. Turn ideas into OKRs with Tability AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here.

You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.

Tability will then use your prompt to generate a fully editable OKR template.

Watch the video below to see it in action 👇

Option 2. Optimise existing OKRs with Tability Feedback tool

If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.

AI feedback for OKRs in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.

You can then decide to accept the suggestions or dismiss them if you don't agree.

Option 3. Use the free OKR generator

If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.

Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.

Strategies OKRs examples

You will find in the next section many different Strategies Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

OKRs to implement effective project risk management strategies

  • ObjectiveImprove project risk management
  • KRReduce overall project risk by 20% through early identification and mitigation
  • KRIncrease team's risk management maturity level by 2 points through training and coaching
  • KRImplement a risk management tracking tool with 100% team adoption and utilization
  • KRReduce project delay and budget overruns by 15% through proactive risk monitoring and response

OKRs to boost African tourism through innovative strategies

  • ObjectiveBoost African tourism through innovative strategies
  • KRForge 5 new partnerships with Africa-based tourism agencies
  • TaskReach out initially with partnership proposals
  • TaskResearch top Africa-based tourism agencies
  • TaskFollow up and finalize agreements
  • KRAchieve a 15% rise in social media engagement
  • TaskRun interactive promotions or contests
  • TaskRespond promptly to all comments and messages
  • TaskIncrease the frequency of posts with engaging content
  • KRIncrease website's monthly unique visitors by 20%
  • TaskUtilize social media platforms for website promotion
  • TaskDevelop engaging, relevant, and fresh content regularly
  • TaskImplement SEO strategies to enhance search engine visibility

OKRs to drive employee engagement through effective Compensation & Benefits strategies

  • ObjectiveDrive employee engagement through effective Compensation & Benefits strategies
  • KRReduce benefits-related inquiries by 20% through improving benefits communication
  • TaskDevelop clear, comprehensive benefits documentation for employees
  • TaskCreate a dedicated benefits FAQ section on internal portal
  • TaskImplement regular awareness sessions regarding benefits
  • KRImplement a reward system leading to 15% more positive employee feedback
  • TaskIdentify what truly motivates employees for suitable rewards
  • TaskImplement and communicate the new reward system companywide
  • TaskCreate a clear, attainable, reward-based performance metric
  • KRIncrease participation in compensation surveys by 25%
  • TaskProvide incentives for completing the survey
  • TaskDevelop engaging marketing materials to promote compensation surveys
  • TaskSimplify the process to fill out surveys

OKRs to execute practical strategies to recover project delay

  • ObjectiveExecute practical strategies to recover project delay
  • KRIdentify all major contributors to project delay within two weeks
  • TaskConduct team interviews to discern potential project bottlenecks
  • TaskReview relevant communication and documentation
  • TaskAnalyze project timeline and milestone deliverables
  • KRProvide weekly status updates of project progress to all stakeholders
  • TaskCreate weekly progress report for project
  • TaskSchedule weekly meetings for stakeholders
  • TaskSend weekly updates to every stakeholder
  • KRImplement effective recovery solutions to reduce delay by 30%
  • TaskAssess current recovery procedures for inefficiencies
  • TaskMonitor and adjust new recovery strategies regularly
  • TaskIdentify and implement faster recovery solutions

OKRs to improve academic performance through effective learning strategies

  • ObjectiveImprove academic performance through effective learning strategies
  • KRAttend 100% of revision classes and extra help sessions offered
  • TaskSchedule all revision classes and extra help sessions in your calendar
  • TaskPlan to minimize potential scheduling conflicts in advance
  • TaskRegularly check updates for any session changes or additions
  • KRComplete and submit all assignments at least 48 hours before the deadline
  • TaskList out all assignment deadlines
  • TaskStart the work at least 72 hours before due date
  • TaskSubmit all assignments 48 hours early
  • KRAchieve an average of 90% or higher in weekly comprehension quizzes
  • TaskStudy notes and course material daily for better understanding
  • TaskPractice with past quizzes to identify weak areas
  • TaskCreate a consistent study schedule to maintain focus

OKRs to drive business expansion through innovative strategies

  • ObjectiveDrive business expansion through innovative strategies
  • KRSecure two strategic partnerships for innovation collaboration
  • TaskReach out initiating discussions for collaboration
  • TaskNegotiate and finalize partnership agreements
  • TaskIdentify potential partners aligned with our innovation goals
  • KRIncrease innovation portfolio returns by at least 20%
  • TaskExpand business partnerships for diverse insights
  • TaskInvest in research and employee training programs
  • TaskImplement new technologies to optimize processes
  • KRDevelop and initiate 3 new high-impact innovative projects
  • TaskFormulate project plans detailing the execution strategy
  • TaskInitiate the projects by gathering necessary resources
  • TaskIdentify potential areas for high-impact innovative projects

OKRs to improve indirect purchasing to support HR's talent strategies

  • ObjectiveImprove indirect purchasing to support HR's talent strategies
  • KRNegotiate 10% cost reduction in vendor contracts for HR tools and services
  • TaskDevelop a negotiation strategy focusing on cost reduction
  • TaskIdentify key vendors and analyze existing contracts for negotiation leverage
  • TaskOrganize meetings with vendors to discuss contract renegotiations
  • KREstablish long-term partnerships with 3 quality talent sourcing agencies
  • TaskSchedule meetings to discuss partnership opportunities
  • TaskResearch and identify potential talent sourcing agencies
  • TaskNegotiate and finalize the agreements
  • KRImplement benefits package appealing to 85% of potential talents by surveying industry standards
  • TaskConduct a survey of industry standards for benefits packages
  • TaskAnalyze survey results to identify popular benefits
  • TaskDesign benefits package based on analyzed data

OKRs to increase revenue by optimizing sales strategies and processes

  • ObjectiveIncrease revenue by optimizing sales strategies and processes
  • KRImprove customer retention rate by 15% through targeted loyalty programs and personalized communication
  • TaskAnalyze customer data to identify preferences and develop personalized loyalty program offers
  • TaskConduct regular surveys to gather customer feedback and identify areas for improvement
  • TaskImplement automated system for personalized communication through email, SMS, and social media
  • TaskMonitor, track, and evaluate the effectiveness of loyalty programs and communication strategies
  • KRImplement a streamlined sales pipeline, reducing the time from lead to conversion by 20%
  • KRAcquire 100 new high-value customers through targeted marketing campaigns
  • KRIncrease average order value by 10% through upselling and cross-selling techniques
  • TaskCreate visually appealing and persuasive product displays to encourage add-on sales
  • TaskTrain sales team on effective upselling and cross-selling strategies
  • TaskOffer bundled discounts for purchasing complementary products together
  • TaskImplement personalized product recommendations based on customer browsing and purchase history

OKRs to identify future areas of primary effort and improvement

  • ObjectiveIdentify future areas of primary effort and improvement
  • KRInterview 20 team members to identify internal improvement opportunities
  • TaskPrepare open-ended questions on improvement opportunities
  • TaskCompile a list of 20 team members for interviews
  • TaskSchedule and conduct interviews with team members
  • KREvaluate five competitors' strategies for fresh market insights
  • TaskCompile a report compiling and comparing these strategies
  • TaskAnalyze their marketing and product strategies
  • TaskIdentify five main competitors in the market
  • KRConduct SWOT analysis to pinpoint operational strengths and weak spots
  • TaskDefine team members to conduct the SWOT analysis
  • TaskAnalyze and interpret data to identify strengths, weaknesses
  • TaskGather data on all operational aspects

OKRs to increase contract bookings significantly

  • ObjectiveIncrease contract bookings significantly
  • KRGenerate 10% more qualified leads through targeted marketing campaigns
  • TaskImplement targeted marketing strategies across various platforms
  • TaskIdentify customer demographics for highly personalized ads
  • TaskEvaluate and optimize campaigns based on lead generation metrics
  • KRSecure 15% more contract bookings compared to last quarter over the next quarter
  • TaskIncrease marketing efforts towards client acquisition
  • TaskImprove and promote contract discount incentives
  • TaskIdentify and target new potential clients for contract bookings
  • KRImprove contract completion rate to 85% with no escalation or issues
  • TaskImplement thorough contract review to find potential obstacles
  • TaskConduct continuous improvement training for better contract execution
  • TaskProvide timely support and guidance to the contracting team

Strategies OKR best practices

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to track your Strategies OKRs

OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:

Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Strategies OKR templates

We have more templates to help you draft your team goals and OKRs.

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