13 customisable OKR examples for Research And Development

What are Research And Development OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.

We've tailored a list of OKRs examples for Research And Development to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Research And Development OKRs with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.

Feel free to explore our tools:

Our customisable Research And Development OKRs examples

You'll find below a list of Objectives and Key Results templates for Research And Development. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.

Hope you'll find this helpful!

1. OKR to drive business expansion through innovative strategies

  • ObjectiveDrive business expansion through innovative strategies
  • Key ResultSecure two strategic partnerships for innovation collaboration
  • TaskReach out initiating discussions for collaboration
  • TaskNegotiate and finalize partnership agreements
  • TaskIdentify potential partners aligned with our innovation goals
  • Key ResultIncrease innovation portfolio returns by at least 20%
  • TaskExpand business partnerships for diverse insights
  • TaskInvest in research and employee training programs
  • TaskImplement new technologies to optimize processes
  • Key ResultDevelop and initiate 3 new high-impact innovative projects
  • TaskFormulate project plans detailing the execution strategy
  • TaskInitiate the projects by gathering necessary resources
  • TaskIdentify potential areas for high-impact innovative projects

2. OKR to improve understanding of OKRs

  • ObjectiveImprove understanding of OKRs
  • Key ResultRead at least two books or articles about OKRs to deepen understanding
  • TaskResearch top books on OKRs and make a list of two to read
  • TaskSet aside dedicated time every week to read and focus on OKR materials
  • TaskDiscuss key takeaways with colleagues or mentors to enhance comprehension
  • TaskTake notes while reading to summarize main concepts and ideas
  • Key ResultAttend a training session on OKRs to gain foundational knowledge
  • TaskAttend and actively participate in the OKR training session
  • TaskPrepare a notebook or document to take notes during the training session
  • TaskResearch online for a reputable training session on OKRs
  • TaskRegister for the chosen training session on OKRs
  • Key ResultCreate and successfully implement a personal OKR to apply knowledge gained
  • Key ResultDiscuss OKRs with at least three colleagues to gather different perspectives
  • TaskEngage actively in conversations with colleagues to understand their perspectives
  • TaskTake notes during discussions to capture different insights on OKRs
  • TaskSchedule a meeting with colleagues to discuss OKRs
  • TaskPrepare a list of questions to prompt discussion on OKRs

3. OKR to evaluate ozonation's effect on biofiltration process

  • ObjectiveEvaluate ozonation's effect on biofiltration process
  • Key ResultEstablish a link between ozonation levels and biofiltration effectiveness in 75% of tests
  • TaskDevelop a standardized testing method
  • TaskConduct and analyze tests on biofiltration effectiveness
  • TaskStudy previous research on ozonation and biofiltration
  • Key ResultConduct 10 experiments to identify specific ozonation impacts on biofilter microbiomes
  • TaskDefine parameters for specific ozonation impacts
  • TaskAnalyze and record the results after ozonation
  • TaskSet up 10 different biofilter microbiome experiments
  • Key ResultPublish a comprehensive report analyzing and proposing enhancements to the ozonation-biofiltration setup
  • TaskConduct research on existing ozonation-biofiltration technologies
  • TaskAnalyze and draft improvements for current setup
  • TaskCompile and publish comprehensive final report

4. OKR to enhance product-market fit by conducting customer research and implementing user feedback

  • ObjectiveImprove product-market fit by leveraging customer research and user feedback
  • Key ResultMeasure the impact of the improvements on product-market fit by tracking user metrics
  • Key ResultConduct in-depth interviews with 50 potential and existing customers
  • Key ResultImplement the top 3 product improvements within 3 weeks
  • Key ResultAnalyze user feedback and identify the top 3 product improvements

5. OKR to elevate understanding in Monitoring and Evaluation (M&E)

  • ObjectiveElevate understanding in Monitoring and Evaluation (M&E)
  • Key ResultComplete an advanced M&E online certification course with a final score of 85+%
  • TaskDedicate time daily for course content and study
  • TaskEnroll in an advanced M&E online certification course
  • TaskScore 85%+ on all assessments and the final exam
  • Key ResultOrganize and lead a knowledge-sharing session in M&E for colleagues
  • TaskIdentify relevant M&E topics to cover in the session
  • TaskSchedule a meeting date, time, and location
  • TaskPrepare and distribute informative materials for the session
  • Key ResultConduct two insightful case studies related to M&E methods by end of quarter
  • TaskConduct research and data collection for both case studies
  • TaskAnalyze data and write up both case studies
  • TaskIdentify relevant research topics for M&E methods case studies

6. OKR to become an expert in large language models

  • ObjectiveBecome an expert in large language models
  • Key ResultDemonstrate proficiency in implementing and fine-tuning large language models through practical projects
  • TaskContinuously update and optimize large language models based on feedback and results obtained
  • TaskComplete practical projects that showcase your proficiency in working with large language models
  • TaskCreate a large language model implementation plan and execute it efficiently
  • TaskIdentify areas of improvement in large language models and implement necessary fine-tuning
  • Key ResultComplete online courses on large language models with a score of 90% or above
  • Key ResultEngage in weekly discussions or collaborations with experts in the field of large language models
  • TaskSchedule a weekly video conference with language model experts
  • TaskDocument key insights and lessons learned from each discussion or collaboration
  • TaskShare the findings and new knowledge with the team after each engagement
  • TaskPrepare a list of discussion topics to cover during the collaborations
  • Key ResultPublish two blog posts sharing insights and lessons learned about large language models

7. OKR to enhance strategic decision-making skills

  • ObjectiveEnhance strategic decision-making skills
  • Key ResultGather and analyze feedback on decision efficiency from 5 colleagues
  • TaskCollect and analyze the returned surveys
  • TaskIdentify five colleagues to provide feedback
  • TaskDevelop and distribute an efficiency feedback survey
  • Key ResultImplement learned strategies in 3 real-life scenarios successfully
  • TaskUtilize learned strategy in first identified scenario
  • TaskIdentify 3 real-life scenarios where strategies can be applied
  • TaskDocument the success of each strategy implementation
  • Key ResultComplete a decision-making course with at least 85% score
  • TaskConsistently attend classes and complete all assignments
  • TaskRegister for a reputable decision-making course
  • TaskStudy regularly to achieve at least 85% score

8. OKR to develop a compelling game that engages and captivates players

  • ObjectiveDevelop a compelling game that engages and captivates players
  • Key ResultDevelop a functional prototype of the game with polished graphics and intuitive controls
  • TaskImplement and refine intuitive controls based on user experience and usability testing
  • TaskIterate on the game design based on user feedback and playtesting results
  • TaskConduct user testing to identify any issues with the game controls
  • TaskCollaborate with an artist to create high-quality graphics for the game prototype
  • Key ResultConduct user research to identify target audience preferences and game themes
  • TaskDevelop a survey to gather user feedback on preferred game themes
  • TaskUse findings to inform game theme selection and prioritize target audience preferences
  • TaskConduct interviews with target audience members to understand their preferences
  • TaskAnalyze user research data to identify common themes and preferences
  • Key ResultConduct playtesting sessions to gather feedback and iterate on the game design
  • Key ResultCreate a detailed game design document outlining gameplay mechanics, levels, and objectives
  • TaskOutline basic gameplay mechanics that will define the core experience of the game
  • TaskCreate clear and specific objectives for each level, ensuring they align with gameplay mechanics
  • TaskDesign a series of diverse levels that challenge and engage players
  • TaskResearch popular gameplay mechanics, level design techniques, and objective structures

9. OKR to identify and assess new growth opportunities

  • ObjectiveIdentify and assess new growth opportunities
  • Key ResultConduct detailed feasibility studies for identified opportunities to determine viability
  • TaskEvaluate viability based on research outcomes
  • TaskIdentify opportunities for feasibility study
  • TaskPerform detailed review of business prospects
  • Key ResultResearch and pinpoint 10 potential new market areas for business expansion
  • TaskAnalyse findings to determine viability for business expansion
  • TaskIdentify sectors and industries where our business can potentially expand
  • TaskConduct detailed market research on the 10 identified areas
  • Key ResultDevelop and present 5 comprehensive business proposals for promising opportunities
  • TaskDevelop comprehensive proposals for each opportunity
  • TaskPrepare presentations for each business proposal
  • TaskIdentify 5 promising business opportunities for proposal

10. OKR to boost customer loyalty and extend business footprint

  • ObjectiveBoost customer loyalty and extend business footprint
  • Key ResultLaunch 2 brand-new offerings for current customers
  • TaskConduct market research to test and validate the ideas
  • TaskDevelop creative and unique ideas for new product offerings
  • TaskInitiate marketing campaigns to promote new offerings
  • Key ResultIncrease customer retention rate by 15%
  • TaskImplement a customer loyalty rewards program
  • TaskImprove after-sale follow-up and customer service interactions
  • TaskCreate personalized re-engagement strategies for inactive customers
  • Key ResultAchieve a 20% growth in cross-selling opportunities with existing clients
  • TaskDevelop targeted cross-selling strategies and tactics
  • TaskAnalyze existing customers' purchase patterns and needs
  • TaskTrain team on effective cross-selling techniques

11. OKR to file patent for medical device and enhance prototype functionality

  • ObjectiveFile patent for medical device and enhance prototype functionality
  • Key ResultThoroughly research patents in the related field to ensure uniqueness by end of Week 4
  • TaskIdentify relevant fields for patent search
  • TaskAnalyze findings for potential uniqueness conflicts
  • TaskConduct comprehensive patent search through online databases
  • Key ResultImplement three major improvements in the prototype based on testing feedback by Week 12
  • Key ResultComplete drafting a unique and detailed patent application by Week 8
  • TaskFinalize application, including all diagrams and claims
  • TaskWrite a comprehensive description of the invention
  • TaskResearch and analyze existing patents relevant to the invention

12. OKR to successfully penetrate and gain market share in a new market

  • ObjectiveSuccessfully penetrate and gain market share in a new market
  • Key ResultAcquire 100 new customers through effective lead generation strategies in the new market
  • TaskDevelop compelling lead magnets tailored to the needs and preferences of potential customers
  • TaskImplement targeted online advertising campaigns to capture the attention of the new market
  • TaskBuild strategic partnerships and collaborations to expand reach and attract new customers
  • TaskConduct market research to identify target audience and demographics in the new market
  • Key ResultGenerate $500,000 in revenue from sales of the new product in the new market
  • TaskEstablish partnerships or distribution channels to reach a wider audience in the new market
  • TaskDevelop a comprehensive marketing strategy to effectively promote the new product
  • TaskConduct market research to identify potential customers and understand their needs
  • TaskMonitor sales data and adjust pricing or strategies accordingly to maximize revenue
  • Key ResultIncrease brand awareness by achieving 50,000 impressions through targeted advertising campaigns
  • Key ResultAchieve a customer satisfaction rating of 90% or higher through post-purchase surveys

13. OKR to develop a functional and user-friendly MVP

  • ObjectiveDevelop a functional and user-friendly MVP
  • Key ResultRelease MVP to a test group and achieve more than 85% satisfaction rate
  • TaskIdentify and organize a comprehensive, relevant test group
  • TaskDevelop a fully functional MVP for the specified product
  • TaskImplement feedback collection and satisfaction measurement tools
  • Key ResultIdentify and prioritize the top 3 key features by interviewing 20 potential users
  • TaskConduct interviews with 20 potential users
  • TaskPrepare interview questions targeting potential key features
  • TaskAnalyze responses to determine top 3 features
  • Key ResultSecure commitment from a technical developer or agency for MVP development
  • TaskFinalize and sign official commitment agreement
  • TaskPresent project details and expectations to potential developer
  • TaskIdentify potential technical developers or agencies

Best practices for managing your Research And Development OKRs

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to the weekly check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

Best way to track your Research And Development OKRs

Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:

  • It brings the goals back to the top of the mind
  • It will highlight poorly set OKRs
  • It will surface execution risks
  • It improves transparency and accountability

We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using a proper OKR-tracking tool for it.

A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Research And Development OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.

Create more examples in our app

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