10 OKR examples for Outreach Team
What are Outreach Team OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.
We have curated a selection of OKR examples specifically for Outreach Team to assist you. Feel free to explore the templates below for inspiration in setting your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Outreach Team OKRs with AI
Using Tability AI to draft complete strategies in seconds
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here.
You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.
See it in action in the video below 👇
Using the AI generator, you can:
- Chat with an AI to draft your goals
- Ask questions or provide feedback to refine the OKRs
- Import the suggestion in an editor designed for goal setting
- Switch back to a goal-tracking view in 1-click
Using the free OKR generator to get a quick template
If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.
Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.
Our Outreach Team OKRs examples
You will find in the next section many different Outreach Team Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
1. OKRs to develop effective patient re-engagement strategy for the clinic
ObjectiveDevelop effective patient re-engagement strategy for the clinic
KRIncrease patient return rate by 15% through personalized follow-up activities
Implement a patient satisfaction feedback system- Develop a personalized post-appointment communication system
- Create customized patient health education materials
- KRMeasure patient satisfaction and achieve an improvement of 10% in feedback scores
- Implement a structured patient satisfaction survey system
- Enforce customer service training for staff
- Evaluate and adjust survey feedback regularly
- KRDesign a communication program targeting 20% of lost patients by end of quarter
- Launch program, monitor responses, and adjust strategy accordingly
- Develop engaging outreach material with follow-up plans
- Identify specific lost patients for targeted communication
2. OKRs to investigate antibiotic resistance in human health
- ObjectiveInvestigate antibiotic resistance in human health
- KRConduct a literature review on 30 recent studies about antibiotic resistance
- Thoroughly review and synthesize each study
- Identify 30 recent studies on antibiotic resistance
- Write a conclusive report on the findings
- KRIdentify and document three main causes of drug resistance in humans
- Write a clear, concise document outlining these causes
- Research literature on primary causes of human drug resistance
- Analyze study findings and identify three main causes
- KRDevelop an action plan to spread awareness in two communities about antibiotic misuse
- Organize community education sessions/workshops
- Create informative material on antibiotic misuse
- Identify key influencers in both communities for partnerships
3. OKRs to raise funds for Water4
- ObjectiveRaise funds for Water4
- KRSecure grants from 3 major foundations for Water4 projects
- Research foundations interested in funding water initiatives
- Establish follow-up communications for proposal responses
- Prepare and submit tailored proposals to selected foundations
- KRLaunch an online crowdfunding campaign that raises $1.5 million for Water4
- Develop engaging promotional content for social media
- Craft compelling story about Water4 for the campaign page
- Identify and reach out to potential high-value donors
- KRHost 2 successful fundraising events with at least 300 attendees
- Identify and secure a venue that can accommodate 300 people
- Create and implement a detailed promotional plan
- Recruit volunteers for event organization and execution
4. OKRs to enhance collaboration and engagement with global organizations
- ObjectiveEnhance collaboration and engagement with global organizations
- KRIncrease number of joint projects with international organizations by 20%
- Establish regular communication with partner organizations
- Identify potential international organizations for collaboration
- Create and send project proposals to targeted organizations
- KREstablish connections with at least 5 potential international project partners
- Identify potential international project partners
- Initiate contact and introduce your project
- Schedule virtual meetings for thorough discussions
- KRImplement 2 major cooperation frameworks agreed with global partners
- Organize training sessions for involved staff members
- Identify core responsibilities for each cooperation framework
- Launch the implemented frameworks and monitor progress
5. OKRs to develop top-tier footballers for Leeds United and beyond
- ObjectiveDevelop top-tier footballers for Leeds United and beyond
- KRIncrease enrollment into our football development program by 20%
- Develop and implement a targeted marketing strategy
- Offer promotional discounts or referral incentives
- Organize community outreach and engagement events
- KRAchieve 80% of attendees to reach skill improvement milestones in the quarter
- Develop effective, targeted training programs for specific skill development
- Monitor and track each attendee's progress regularly
- Implement constructive feedback and mentoring sessions
- KRPlace at least 3 players into Leeds United first team trials
- Contact players' current teams for trial permission
- Identify potential players for Leeds United trials
- Arrange trial dates with Leeds United
6. OKRs to broaden supporter base, targeting businesses, churches and schools
- ObjectiveBroaden supporter base, targeting businesses, churches and schools
- KREstablish 10 new partnerships with local businesses by quarter end
- Identify potential local business partnership opportunities
- Arrange meetings to propose collaborations
- Finalize and sign partnership agreements
- KREngage 5 churches in sponsorships or fundraisers for quarterly objectives
- Identify and create a list of potential church partners
- Develop compelling sponsorship and fundraising proposals
- Arrange meetings to present proposals to church leaders
- KRImplement 3 new teaching programs in schools, reaching 500+ students
- Identify reputable teaching programs suitable for school implementation
- Monitor and evaluate the programs' effectiveness and reach after implementation
- Coordinate with schools for program integration and student engagement
7. OKRs to drive climate change legislation adoption in Colorado
- ObjectiveDrive climate change legislation adoption in Colorado
- KRSecure 10 meetings with legislative members to discuss proposed Climate Change Bill
- Research contact information for targeted legislative members
- Schedule and confirm meeting times with lawmakers
- Draft persuasive emails advocating for meeting appointments
- KRCollaborate with 5 local environmental organizations for a shared advocacy campaign
- Set dates for collaboration meetings to discuss strategies
- Identify and reach out to five local environmental organizations
- Propose a shared advocacy campaign to each organization
- KRIncrease public support by 20% through targeted social media awareness campaigns
- Develop relevant and engaging content for social media posts
- Implement targeted social media advertising campaigns
- Monitor and adjust campaigns based on public response
8. OKRs to enhance volunteer recruitment and retention for grant research and social media
- ObjectiveEnhance volunteer recruitment and retention for grant research and social media
- KRIncrease 15% volunteers' engagement through regular interactive activities
- Implement weekly interactive events tailored for volunteer interests
- Develop a reward system for active volunteer participation
- Strengthen communication channels for easier volunteer interaction
- KRImplement volunteer tracking system to reduce dropout rate by 30%
- Develop volunteer engagement strategies
- Research and select specific volunteer tracking software
- Train staff on using tracking system
- KRAttain a 25% increase in volunteer signups for grant research and social media
- Improve outreach in local community networking events
- Develop incentive programs to encourage sign-ups
- Launch an engaging recruitment campaign targeting potential volunteers
9. OKRs to improve responsiveness to residents' emails
- ObjectiveImprove responsiveness to residents' emails
- KRCreate an organized system to track received and replied emails effectively
- Regularly update and maintain your email tracking system
- Implement a priority tagging system for urgent mails
- Setup categorization labels within your email client
- KRDecrease average email response time to under 24 hours for 90% of emails
- Schedule dedicated hours for responding to emails
- Set up notifications to alert on received emails
- Implement an email management system
- KRReceive positive feedback on communication from 80% of the residents
- Draft and distribute clear and concise communication to residents
- Provide response to feedback and adjust communication methods accordingly
- Regularly solicit feedback on communication methods
10. OKRs to acquire new clients providing a security deposit
- ObjectiveAcquire new clients providing a security deposit
- KRImprove sales conversion rate by 15% through targeted follow-ups and demonstrations
- Monitor and analyze sales conversion rates regularly
- Identify potential customers for targeted follow-ups
- Plan and execute effective product demonstrations
- KRSecure 30% of new clients providing a security deposit by optimizing our proposal strategy
- Train team on optimized proposal strategy
- Revise proposals highlighting security deposit benefits
- Implement personalized follow-up for each proposal
- KRExpand marketing outreach to gain 20% more inquiries about our services
- Develop and launch a targeted social media advertising campaign
- Implement a referral reward program for existing clients
- Collaborate with influencers related to our niche for promotional campaigns
Outreach Team OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to track your Outreach Team OKRs
The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
Tability's Strategy Map makes it easy to see all your org's OKRsIf you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Outreach Team OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to enhance provision of advisory services
- OKRs to increase overall audience engagement across all platforms
- OKRs to improve and optimize team's SEO projects' execution and output
- OKRs to enhance log analysis for reduced risk and improved security compliance
- OKRs to enhance life quality and mental health
- OKRs to improve cost efficiency through optimal resource allocation