15 customisable OKR examples for Research Team
What are Research Team OKRs?
The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.
Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.
We've tailored a list of OKRs examples for Research Team to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Research Team OKRs with AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.
Feel free to explore our tools:
- Use our free OKR generator
- Use Tability, a complete platform to set and track OKRs and initiatives, including a GPT-4 powered goal generator
Our customisable Research Team OKRs examples
You'll find below a list of Objectives and Key Results templates for Research Team. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
1. OKRs to enhance capability as an institutional research analyst in higher education
Enhance capability as an institutional research analyst in higher education
Attend 3 professional development webinars on higher education research analysis techniques
Participate and take notes during each webinar
Sign up for the chosen webinars
Identify 3 webinars focused on higher education research analysis techniques
Mentor and guide 2 junior research analysts to improve their capability development
Provide direct training on necessary software/tools
Develop a personalized growth plan for each analyst
Establish regular weekly meetings for guidance and feedback
Develop, present, and implement 1 strategic initiative to improve research methodologies
Identify weakness in current research methodologies
Create strategic initiative for process improvement
Present and implement strategy to team
2. OKRs to launch machine learning product on website
Launch machine learning product on website
Generate at least 100 sign-ups for the machine learning product through website registration
Collaborate with influencers or industry experts to promote the machine learning product
Implement targeted online advertising campaigns to drive traffic to the website
Optimize website registration page to increase conversion rate
Run referral programs and offer incentives to encourage users to refer others
Generate a revenue of $50,000 from sales of the machine learning product
Implement effective online advertising and social media campaigns to reach potential customers
Identify target market and create a comprehensive marketing strategy for machine learning product
Train sales team and provide them with necessary resources to effectively promote machine learning product
Conduct market research to determine competitive pricing and set optimal price point
Increase website traffic by 20% through targeted marketing campaigns
Optimize website content with relevant keywords to improve organic search rankings
Conduct extensive keyword research to identify high-performing search terms
Develop and implement targeted advertising campaigns on social media platforms
Collaborate with industry influencers to gain exposure and drive traffic to the website
Achieve a customer satisfaction rating of 4 out of 5 through user feedback surveys
Analyze feedback survey data to identify areas for improvement and prioritize actions
Continuously monitor customer satisfaction ratings and adjust strategies as needed for improvement
Implement changes and improvements based on user feedback to enhance customer satisfaction
Develop and distribute user feedback surveys to gather customer satisfaction ratings
3. OKRs to attain an affordable, emissions-free vehicle
Attain an affordable, emissions-free vehicle
Test drive and analyze key features of at least three selected cars
Schedule test drives for each selected car
Analyze and compare the key features post-drive
Select three cars based on preferences and research
Research and identify ten potential C02-free cars within $30,000 range
Generate a list of CO2-free car manufacturers within your budget
Obtain pricing details for each potential car model
Evaluate and list ten viable options based on research
Finalize purchase of a suitable C02-free car under $30,000
Contact dealerships for negotiations and details
Conclude purchase and documentation forms
Research and shortlist C02-free cars within the budget
4. OKRs to develop a comprehensive new customer database
Develop a comprehensive new customer database
Achieve 100% data entry accuracy for new customer database
Train team on high-standard data entry protocols
Implement stringent data verification processes
Use software to identify and correct errors
Identify 500 potential customers for inclusion in new customer database
Gather contact details for decision-makers at these companies
Research industries relevant to our product/service
Compile a list of companies within these industries
Collect accurate contact and preference information from 100% of identified customers
Implement a system to regularly update customer data
Train staff on preference elicitation techniques
Develop a standardized customer information collection form
5. OKRs to enhance service delivery through innovation and benchmarking
Enhance service delivery through innovation and benchmarking
Create and implement 2 innovative solutions to transform existing services
Develop prototypes of the 2 selected solutions
Implement and test these innovative solutions in live services
Brainstorm new, innovative ways to enhance current services
Benchmark against 5 industry leaders to identify and implement best practices
Analyze their best practices and methodologies
Identify top 5 industry leaders for benchmark comparison
Incorporate identified best practices into our operations
Increase service delivery efficiency by 30% using new technological advancements
Investigate latest technology advancements in service delivery
Monitor and evaluate tech system effectiveness regularly
Implement new tech systems to streamline service processes
6. OKRs to improve knowledge of ozonation process
Improve knowledge of ozonation process
Review and understand five new research articles on ozonation every week
Conduct two small-scale ozonation experiments for better comprehension
Plan and prepare the experimental procedures
Gather necessary equipment and materials for ozonation experiments
Execute the two small-scale ozonation experiments
Increase discussion and learning opportunities with experts by arranging four seminars/meetings
Plan the logistics for the four seminars/meetings
Invite the experts and promote the events
Identify potential experts in the desired field
7. OKRs to successfully execute "Test Objective"
Successfully execute "Test Objective"
Deliver final report documenting the results and lessons learned
Document lessons learned and improvement strategies
Finalize and proofread the final report
Highlight primary results and key findings
Complete initial research and preparation by Week 2
Dedicate Day 8 to thorough examination of available resources
Finalize and document findings and preparations by Day 14
Define research objectives and desired outcomes by Day 6
Achieve 25% progress towards "Test Objective" every week
Assess weekly targets and track progress consistently
Actively utilize learning resources to understand concepts better
Allocate dedicated time daily for focused test preparation
8. OKRs to successfully implement a coherent MYEO Theory of Change Framework
Successfully implement a coherent MYEO Theory of Change Framework
Conduct a detailed research on MYEO's needs for a Theory of Change Framework by month end
Review existing internal documents about MYEO's goals
Compile findings into a comprehensive report
Identify key stakeholders within MYEO for research interviews
Achieve 90% user acceptance of the new framework within the first two weeks of roll-out
Regularly monitor and address user issues
Implement a communication strategy for feedback
Conduct thorough user training programs for the new framework
Design a tailor-made Theory of Change Framework for MYEO in 6 weeks
Construct and refine the theory framework
Develop a strategic plan with action steps
Identify specific, measurable goals for MYEO
9. OKRs to identify and assess AI tools available in the market
Identify and assess AI tools available in the market
Evaluate 10 potential AI tools against predefined criteria by the end of Q2
Research and select 10 AI tools for review
Assign scores to each tool based on criteria
Define specific criteria for evaluation
Compile a detailed report illustrating the pros and cons of each examined tool
Identify and examine each tool's features
Compile detailed comparison report
Analyze pros and cons of each tool
Conduct 20 market interviews to determine popular AI tools amongst industry experts
Draft comprehensive, insightful interview questions
Conduct, record and analyze the interviews
Identify and target 20 industry experts in AI
10. OKRs to evaluate ozonation's effect on biofiltration process
Evaluate ozonation's effect on biofiltration process
Establish a link between ozonation levels and biofiltration effectiveness in 75% of tests
Develop a standardized testing method
Conduct and analyze tests on biofiltration effectiveness
Study previous research on ozonation and biofiltration
Conduct 10 experiments to identify specific ozonation impacts on biofilter microbiomes
Define parameters for specific ozonation impacts
Analyze and record the results after ozonation
Set up 10 different biofilter microbiome experiments
Publish a comprehensive report analyzing and proposing enhancements to the ozonation-biofiltration setup
Conduct research on existing ozonation-biofiltration technologies
Analyze and draft improvements for current setup
Compile and publish comprehensive final report
11. OKRs to enhance product research systems and procedures
Enhance product research systems and procedures
Reduce product research errors by 15% through revamped procedures
Establish a strict quality control protocol
Develop a detailed research checklist
Implement more rigorous product research training
Increase process efficiency by 25% using improved research systems
Evaluate and restructure inefficient parts of workflow
Train team on strategies to fully utilize advanced systems
Implement new, innovative research systems in existing processes
Implement feedback mechanism to optimize product research process by the end of the quarter
Integrate the feedback system into the current research workflow
Design a feedback survey tailored to the product research process
Analyze and apply the collected feedback to improve the process
12. OKRs to boost sales figures utilizing CAIS distribution team
Boost sales figures utilizing CAIS distribution team
Increase average sales per team member by at least 15%
Set up performance incentives for higher sales
Implement regular sales training programs for team members
Monitor and share individual sales performance regularly
Secure 10 new high-value clients through strategic distribution efforts
Launch a personalized, strategic outreach and follow-up process
Develop targeted marketing materials for these potential clients
Identify potential high-value clients based on our market research
Achieve a 10% reduction in sales cycle time for major accounts
Implement training on efficient sales strategies for major accounts
Enhance communication with key clients to expedite decisions
Analyze previous deals to identify common delays or inefficiencies
13. OKRs to launch a high-performing ecommerce dashboard for the UK market
Launch a high-performing ecommerce dashboard for the UK market
Assemble an agile team with relevant expertise by week 2
Interview potential team members assessing their agility
Identify required skills and expertise for the team
Select and onboard team members by week 2
Complete comprehensive market research and data analysis within the first month
Draft and refine comprehensive research report
Identify target market and key competitors
Gather, analyze and interpret relevant data
Execute a successful beta test with 90% positive user experience by the end of week 6
Establish clear, measurable success criteria for user experience
Monitor feedback, iterations and improvements closely
Beta-release software to a diverse group of testers
14. OKRs to identify and assess new growth opportunities
Identify and assess new growth opportunities
Conduct detailed feasibility studies for identified opportunities to determine viability
Evaluate viability based on research outcomes
Identify opportunities for feasibility study
Perform detailed review of business prospects
Research and pinpoint 10 potential new market areas for business expansion
Analyse findings to determine viability for business expansion
Identify sectors and industries where our business can potentially expand
Conduct detailed market research on the 10 identified areas
Develop and present 5 comprehensive business proposals for promising opportunities
Develop comprehensive proposals for each opportunity
Prepare presentations for each business proposal
Identify 5 promising business opportunities for proposal
15. OKRs to implement strategies to enhance sustainable revenue growth
Implement strategies to enhance sustainable revenue growth
Secure at least 10 new B2B partnerships for an expected sales increase of 20%
Negotiate partnership terms and finalize agreements
Identify and list potential B2B partnership targets
Initiate contact and set meetings with the targets
Increase customer retention rate by 15% through customer satisfaction strategies
Boost market penetration in untapped regions by 25% to grow brand presence
Perform market research to identify potential untapped regions
Develop tailored marketing strategies for these regions
Implement intensive promotional campaigns in targeted regions
Research Team OKR best practices to boost success
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
![Tability Insights Dashboard](https://tability-templates-v2.vercel.app/_next/static/media/tability-insights-board.e70f9466.png)
Tip #2: Commit to weekly OKR check-ins
Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.
Being able to see trends for your key results will also keep yourself honest.
![Tability Insights Dashboard](https://tability-templates-v2.vercel.app/_next/static/media/checkins-graph.b2aec458.png)
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to turn your Research Team OKRs in a strategy map
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
![A strategy map in Tability](https://tability-templates-v2.vercel.app/_next/static/media/tability_strategy_map.2ad25843.png)
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Research Team OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to achieve significant cost reduction in metal fabrication
OKRs to enhance cybersecurity maturity in the organization
OKRs to improve incident management
OKRs to enhance productivity across all regional offices
OKRs to implement comprehensive security training for all staff
OKRs to successfully transition to platform x with an upgraded redemption flow
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: What is the meaning of OKRs
- Blog posts: ODT Blog
- Success metrics: KPIs examples
Create more examples in our app
You can use Tability to create OKRs with AI – and keep yourself accountable 👀
Tability is a unique goal-tracking platform built to save hours at work and help teams stay on top of their goals.
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