Ux OKRs

Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.

We've tailored a list of OKRs examples for Ux to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read more about the meaning of OKRs online.

Examples of OKRs for Ux

The examples have Ux Objectives and Key Results, but they may also include the tasks that can help you get there.

You'll find 5 OKRs examples for Ux below, and some extra tips to write better quarterly plans at the end.

OKRs to build an amazing user experience

  • ObjectiveBuild an amazing user experience
  • Key ResultIncrease the number of weekly active users from 8k to 10k
  • Key ResultImplement the equivalent of 100 votes in features
  • TaskIdentify top voted feature requests
  • Key ResultImprove our NPS from 50 to 75
  • TaskReach out to 10 low NPS scores to understand their frustrations

OKRs to boost website performance

  • ObjectiveBoost landing page performance through UX/UI
  • Key ResultWatch 5 user sessions/week and record findings
  • TaskInstall Hotjar on our site to get user recordings
  • Key ResultDouble conversions on pricing page by 12%
  • Key ResultDecrease bounce rate by 15%
  • Key ResultIncrease homepage CTA conversion by 16%
  • TaskRedesign hero to bring more info above the fold

OKRs to reduce the number of UX issues found in production

  • ObjectiveReduce the number of UX issues found in production
  • Key ResultEnroll 100 users to our early-access program
  • Key ResultUX issues represent fewer than 10% of new bug reports
  • Key ResultAt least 20 design tests are run every month

OKRs to launch and redesign our website

  • ObjectiveTesting and knowledge sourcing
  • Key ResultUser-test page prototypes on 12 people
  • Key ResultConduct interviews with 10 people from sales and marketing
  • TaskIdentify target personas
  • TaskIdentify key objectives from a marketing perspective
  • TaskIdentify key stakeholders
  • ObjectiveDesign and implement new rebrand
  • Key ResultUpdated rebrand designs for all 42 current pages
  • TaskUpdated components library
  • TaskAlign with brand team on new rebrand assets

OKRs to develop a voice-of-the-customer program

  • ObjectivePut customer feedback at the center of our projects
  • Key ResultRecruit 100 users for our UX lab
  • Key ResultConduct 5 UX tests per week
  • Key ResultAchieve 70%+ open rate on our customer feedback newsletter

Not seeing what you need?

You can use a goal-setting AI to generate great OKRs for you based on a description of your objectives.

How to track your OKRs?

It's important to establish a cadence of check-ins for your Ux OKRs.

Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework.

Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.

Check out the 5 best OKR tracking templates to find the best way to monitor progress during the quarter.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.