15 customisable OKR examples for Product Team
What are Product Team OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.
We've tailored a list of OKRs examples for Product Team to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Product Team OKRs with AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.
Feel free to explore our tools:
- Use our free OKR generator
- Use Tability, a complete platform to set and track OKRs and initiatives, including a GPT-4 powered goal generator
Our customisable Product Team OKRs examples
You will find in the next section many different Product Team Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
1. OKRs to foster continuous improvement culture in production team
Foster continuous improvement culture in production team
Increase production team engagement in suggesting improvement ideas by 30%
Provide training on successful idea generation techniques
Implement a rewards system for valuable improvement suggestions
Conduct weekly brainstorming sessions for innovative ideas
Achieve a 20% reduction in production errors utilizing improvement techniques
Train staff regularly on error prevention strategies
Update and fine-tune production machinery for precision
Implement strict quality control processes on production lines
Implement weekly training sessions covering different improvement methodologies by end of quarter
Identify relevant improvement methodologies for training
Schedule and communicate the training sessions
Design engaging weekly training curriculums
2. OKRs to develop a high-performing, cohesive team
Develop a high-performing, cohesive team
Boost team satisfaction score to above 80% through regular feedback and improvement
Implement weekly feedback sessions for open team communication
Provide training resources to improve skills
Establish a recognition system for excellent work
Increase team productivity by 20% through effective collaboration tools and training
Monitor and review team productivity post-implementation
Arrange training sessions on utilizing these tools effectively
Implement collaboration tools that streamline communication and teamwork
Achieve less than 5% turnover rate with better onboarding processes and work culture
Organize regular team-building activities
Initiate quarterly feedback and improvement sessions
Implement a comprehensive onboarding process for all new hires
3. OKRs to enhance team productivity with collaborative efforts
Enhance team productivity with collaborative efforts
Decrease project completion times by 15%
Implement more efficient project management tools
Incorporate additional resources or personnel
Streamline communication processes within the team
Increase team work-norm compliance by 30%
Develop clear, easily understood guidelines for work-norms
Monitor and give feedback on work-norm compliance regularly
Implement regular team-building activities to foster collaboration
Implement 2 team-building activities with 90% participation
Schedule activity sessions and inform the team
Ensure participation and collect feedback post-activities
Identify 2 team-building activities suitable for all staff
4. OKRs to obtain position as Director of Product
Obtain position as Director of Product
Obtain certification in product management
Enroll in chosen certification program
Successfully complete coursework and examination
Research suitable product management certification programs
Lead cross-functional team in successful product launch
Assemble cross-functional team from various departments
Develop comprehensive product launch strategy
Oversee and guide execution of launch plan
Receive positive feedback from peers and superiors on product leadership skills
Earn respect through optimistic and decisive decision-making
Develop and showcase strong product knowledge regularly
Actively gather feedback after leading product meetings or presentations
5. OKRs to finalize and launch our product
Finalize and launch our product
Secure two client pre-orders for the new product before launch
Initiate contact and secure pre-orders
Develop an enticing pre-order sales pitch for the new product
Identify two potential high-value clients for outreach
Assemble dedicated project team for streamlined product finishing tasks
Delegate specific tasks within the project to each team member
Formulate a communication and collaboration system for the team
Identify individuals with necessary skills for product finishing
Achieve at least 96% completion of the product's testing by next quarter
Create a detailed testing schedule and assign responsible team members
Implement any necessary corrective actions promptly
Conduct regular check-ins to monitor testing progress
6. OKRs to enhance Product Service Management Efficiency
Enhance Product Service Management Efficiency
Increase product service team training sessions by 50%
Schedule additional training sessions accordingly
Identify current number of weekly training sessions
Calculate necessary increase to achieve 50% rise
Implement new software to decrease customer response time by 20%
Purchase, install, and configure the identified software
Identify software capable of enhancing customer service response speed
Train customer service representatives on new software usage
Improve customer satisfaction rate on product services by 30%
Update and upgrade product based on customer feedback
Establish a fast and effective complaint resolution procedure
Implement regular training programs for customer service staff
7. OKRs to enhance the customer advocacy program
Enhance the customer advocacy program
Increase overall customer satisfaction rate by 15%
Implement a comprehensive customer feedback system
Provide robust training for customer service staff
Enhance product/service quality based on feedback
Reduce customer complaints by 20%
Implement a proactive customer satisfaction survey
Revise and enhance company's product or service
Improve staff training on customer service skills
Improve Net Promoter Score (NPS) by 10 points
Increase personalization in our customer interactions
Regularly gather and analyze customer feedback to improve service
Implement high-quality training programs to enhance customer service skills
8. OKRs to successfully mentor a novice product manager
Successfully mentor a novice product manager
Facilitate the prototyping of at least three product ideas under the mentee's lead
Set review session for prototype evaluation and feedback
Schedule meeting to discuss and select three product ideas
Guide mentee in developing detailed product prototypes
Develop comprehensive training plan focusing on key product management aspects within two weeks
Identify key aspects of product management for training
Finalize and approve training plan within two weeks
Outline a comprehensive training plan
By quarter-end, achieve a 90% satisfaction rate, assessed by mentee's feedback
Provide additional resources to meet mentee needs
Implement suggested improvements from mentee feedback
Regularly schedule feedback sessions with all mentees
9. OKRs to boost enterprise customer attraction to our platform
Boost enterprise customer attraction to our platform
Expand platform features based on 75% of enterprise-client feedback
Analyze feedback from 75% of enterprise clients
Identify commonly requested platform features
Initiate development of new features
Increase demo requests by 30% over the next quarter
Implement a user-friendly online demo request form
Enhance demo product features to attract more customer interest
Develop targeted marketing campaigns to boost demo visibility
Enhance customer support satisfaction rate by 45%
Implement a customer feedback system to gauge satisfaction
Implement comprehensive training programs for customer support staff
Improve product/service quality based on customer insights
10. OKRs to improve our team's productivity and efficiency
Improve our team's productivity and efficiency
Decrease wastage of resources by 20%
Train staff on resource conservation strategies
Conduct regular equipment checks for optimal functionality
Implement efficiency measures in production processes
Increase weekly team output by 15%
Monitor, evaluate, and adjust work processes regularly
Enhance staff skills through focused training
Implement efficient work strategies and new productivity tools
Reduce project turnaround time by 25%
Delegate responsibilities effectively among team members
Implement time management techniques
Streamline workflows and eliminate unnecessary steps
11. OKRs to launch a high growth and profitable tech startup
Launch a high growth and profitable tech startup
Develop a minimum viable product, tested and approved by a focus group of 25 participants
Create and test the product with focus group
Implement changes based on feedback
Identify key features for the minimum viable product
Secure funding worth at least $1M from reliable investors
Schedule and conduct persuasive pitch meetings with investors
Develop a compelling business proposal showcasing ROI
Research and create a list of potential reliable investors
Assemble a cohesive team of 5 skilled professionals for key operations
Identify required skills for key operations team roles
Source potential candidates through networking or recruiting
Conduct interviews and select final team members
12. OKRs to qR code integration
Successfully integrate QR code technology into our product offering
Test and ensure 99% accurate scanning of integrated QR codes
Develop rigorous testing protocols for QR code accuracy
Review and analyse test results to identify improvements
Conduct repeated accuracy tests on integrated QR codes
Train 100% of our team on QR code product feature updates and functionalities
Identify required updates and functionalities for QR code product training
Develop comprehensive training materials for team members
Schedule and conduct training sessions for all team members
Implement QR code functionality on at least 90% of our products
Design QR codes for each eligible product
Research and select a suitable QR code generation system
Integrate QR codes with product packaging design
13. OKRs to formulate and Implement a robust Business and Product Strategy
Formulate and Implement a robust Business and Product Strategy
Implement and test product strategy with a minimum viable product in 6 weeks
Develop a prototype of the minimum viable product
Implement a detailed product strategy
Conduct rigorous testing and gather feedback
Develop a comprehensive business strategy with measurable goals within 3 weeks
Draft a comprehensive, strategic business plan
Define measurable, time-bound business goals
Research market trends and study competitors for business strategy formulation
Identify and analyse 5 key competitor business strategies within next quarter
Identify 5 main competitors in the market
Analyze each strategy's effectiveness and performance
Research and note down their business strategies
14. OKRs to improve product designs to enhance user-experience and boost engagements
Improve product designs to enhance user-experience and boost engagements
Increase average user session time on product by 15%
Improve site speed and functionality to enhance user experience
Implement personalized user recommendations and notifications
Create engaging, original content to retain users
Achieve a satisfaction score of 85% in UX surveys
Organize UX workshops for staff to enhance user understanding
Conduct regular UX surveys to measure current satisfaction levels
Implement user feedback for continual UX improvement
Design and test 3 new user interface concepts for approval
Develop three distinct user interface concepts
Implement prototypes for usability tests
Conduct testing and gather feedback for approval
15. OKRs to enhance maturity and capabilities of Product Owners
Enhance maturity and capabilities of Product Owners
Implement peer-based feedback system to improve Product Owners' performance
Design a structured and anonymous peer-review feedback form
Integrate peer-review feedback system into performance evaluations
Train Product Owners on giving and receiving feedback
Increase Product Owners' certification rate by 30%
Schedule regular certification exam preparation sessions
Develop a comprehensive in-house owners' certification training program
Implement incentives for achieving certification
Conduct 2 advanced level training sessions for all Product Owners
Prepare comprehensive materials for two sessions
Schedule and conduct two advanced training sessions
Identify topics relevant to advanced Product Owner training
Product Team OKR best practices to boost success
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
![Tability Insights Dashboard](https://tability-templates-v2.vercel.app/_next/static/media/tability-insights-board.e70f9466.png)
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
![Tability Insights Dashboard](https://tability-templates-v2.vercel.app/_next/static/media/checkins-graph.b2aec458.png)
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to turn your Product Team OKRs in a strategy map
The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
![A strategy map in Tability](https://tability-templates-v2.vercel.app/_next/static/media/tability_strategy_map.2ad25843.png)
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Product Team OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to improve the game's community size and interaction levels
OKRs to secure optimal pricing from third-party vendors
OKRs to establish powerful brand's core messaging and voice
OKRs to develop core skills for beginner business analyst
OKRs to achieve full productivity in general accounting role
OKRs to produce an engaging digital strategic operations context (SOC)
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: What is the meaning of OKRs
- Blog posts: ODT Blog
- Success metrics: KPIs examples
Create more examples in our app
You can use Tability to create OKRs with AI – and keep yourself accountable 👀
Tability is a unique goal-tracking platform built to save hours at work and help teams stay on top of their goals.
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