15 customisable OKR examples for Strategy Manager
What are Strategy Manager OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.
We have a collection of OKRs examples for Strategy Manager to give you some inspiration. You can use any of the templates below as a starting point for your OKRs.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Strategy Manager OKRs with AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.
Feel free to explore our tools:
- Use our free OKR generator
- Use Tability, a complete platform to set and track OKRs and initiatives, including a GPT-4 powered goal generator
Our customisable Strategy Manager OKRs examples
You will find in the next section many different Strategy Manager Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
1. OKRs to drive tangible growth towards company's 2024 ambitions
Drive tangible growth towards company's 2024 ambitions
Increase company revenue by 15% compared to previous quarter
Develop new marketing campaigns to attract customers- Implement effective upselling strategies to boost sales
- Optimize pricing strategies for all products/services
- Initiate three impactful growth strategies that will reach team adoption by 90%
- Identify areas of high potential for growth in team processes
- Implement strategies and monitor team adoption rate
- Develop impactful initiatives geared towards these growth areas
- Improve employee engagement in growth pitching by 20% measured by increased participation
- Launch internal competition on the best growth pitching strategies
- Organize weekly brainstorming sessions for pitching ideas
- Provide growth pitching training to all employees
2. OKRs to secure the buy-in from the leadership of the 5 MAYD clusters on our strategy
- Secure the buy-in from the leadership of the 5 MAYD clusters on our strategy
- Conduct 5 customized persuasive presentations for each MAYD cluster's leadership
- Create compelling graphics and content for five presentations
- Identify key points for each MAYD cluster's personalized presentation
- Schedule and conduct the presentations for each cluster's leadership
- Secure formal written agreement from at least 4 of the 5 cluster heads on strategy
- Send drafted agreement to the 5 cluster heads
- Draft detailed strategy agreement for cluster head approval
- Follow up for signatures of at least 4 heads
- Outline benefits and get a 75% positive initial feedback from MAYD cluster heads
- Conduct survey to gauge initial feedback
- Identify and list benefits of MAYD cluster heads
- Prepare comprehensive presentation highlighting benefits
3. OKRs to develop a cohesive investor relations strategy for effective fundraising
- Develop a cohesive investor relations strategy for effective fundraising
- Secure commitments for fundraising from 5 potential investors following strategy implementation
- Schedule and conduct meetings with potential stakeholders
- Obtain written commitments from investors
- Craft persuasive, personalized pitches for potential investors
- Train 80% of team on strategy execution for secure investor communication
- Monitor and ensure 80% team participation in training
- Identify team members needing strategy execution training
- Schedule training sessions on secure investor communication
- Create strategy document involving all departments within 1 month
- Identify key stakeholders across all departments
- Schedule meetings to discuss strategies
- Write and revise comprehensive strategy document
4. OKRs to develop and implement an efficient cloud strategy
- Develop and implement an efficient cloud strategy
- Identify and analyze potential cloud service providers by the end of month 2
- Research potential cloud service providers
- Prepare a comparative analytical report of all providers
- Evaluate providers based on features, cost-effectiveness and reliability
- Define key requirements and desired outcomes of the cloud strategy by month 1
- Outline desired outcomes from implementing the cloud solution
- Identify critical objectives for adopting the cloud strategy
- Determine primary requirements for the cloud strategy
- Design, test, and execute cloud migration strategy achieving 90% transition by quarter end
- Develop comprehensive cloud migration plan, including cost and risk analysis
- Execute the cloud migration, closely monitoring process and resolving issues promptly
- Conduct exhaustive testing on pre-migration process and continuity plans
5. OKRs to enhance performance in the top two targeted areas for improvement
- Enhance performance in the top two targeted areas for improvement
- Build detailed strategy plans addressing identified improvements by week 4
- Develop a detailed strategy plan in week two
- Finalize and implement improvement plans by week four
- Identify areas needing improvement in the first week
- Implement created action plans and achieve 20% improvement by week 10
- Monitor progress and adjust approaches to ensure 20% improvement
- Review and understand the details of the created action plans
- Start implementing strategies from the action plans
- Identify improvement needs through comprehensive analysis by week 2
- Conduct surveys to gather employee feedback on improvement needs
- Review latest reports for performance-based improvement areas
- Analyze customer feedback to identify required enhancements
6. OKRs to optimize the company's financial ratio
- Optimize the company's financial ratio
- Improve return on investment ratio by 15% through innovative, profit-focused business strategies
- Research successful innovative profit-focused strategies in similar businesses
- Implement selected profit-focused strategies firm-wide
- Routinely monitor and adjust strategies to maximize profit
- Increase current ratio by 20% through improved asset management and liability reduction
- Optimize cash flow by collecting receivables swiftly
- Improve inventory turnover rate through efficient management
- Implement stringent budget controls to reduce unnecessary spending
- Decrease debt-to-equity ratio by 25% by consolidating and repaying outstanding loans
- Evaluate all outstanding loans and identify for consolidation
- Arrange for a convenient debt consolidation plan
- Regularly repay consolidated debt to decrease ratio
7. OKRs to develop strong investor relations strategy
- Improve Investor Relations
- Achieve higher investment inflow by 15%
- Boost investor confidence through regular communication
- Maximize investor outreach efforts
- Increase investor engagement by 20%
8. OKRs to improve financial operations for increased efficiency and effectiveness
- Improve financial operations for increased efficiency and effectiveness
- Implement a new budgeting strategy, ensuring 95% adherence to it
- Conduct training on new budget adherence
- Develop comprehensive, realistic budget strategy
- Regularly monitor and assess budget compliance
- Reduce operational costs by 10% through optimizing resource allocation
- Implement optimization strategies for resource allocation
- Evaluate success metrics post-implementation
- Analyze current resource distribution for inefficiencies
- Increase return on investment by 15% via strategic financial decisions
- Implement cost-cutting measures across all departments
- Evaluate and identify profitable long-term investment opportunities
- Restructure high-cost debt to reduce expenditure
9. OKRs to formulate and Implement a robust Business and Product Strategy
- Formulate and Implement a robust Business and Product Strategy
- Implement and test product strategy with a minimum viable product in 6 weeks
- Develop a prototype of the minimum viable product
- Implement a detailed product strategy
- Conduct rigorous testing and gather feedback
- Develop a comprehensive business strategy with measurable goals within 3 weeks
- Draft a comprehensive, strategic business plan
- Define measurable, time-bound business goals
- Research market trends and study competitors for business strategy formulation
- Identify and analyse 5 key competitor business strategies within next quarter
- Identify 5 main competitors in the market
- Analyze each strategy's effectiveness and performance
- Research and note down their business strategies
10. OKRs to enhance PPC report benchmarks for robustness
- Enhance PPC report benchmarks for robustness
- Develop and test new benchmark methodology on 5 past PPC campaigns
- Develop new benchmarking methodology based on those metrics
- Identify key metrics from previous 5 PPC campaigns for benchmarking
- Apply new benchmarking methodology and assess results
- Achieve 20% increase in PPC report accuracy by implementing the new benchmarks
- Train staff on new PPC benchmark updates
- Monitor and adjust PPC report accuracy consistently
- Implement new benchmarks in PPC reporting system
- Identify and document 10 elements influencing PPC report robustness by end of Q2
- Research factors affecting PPC report robustness
- Document and elaborate each element
- Compile a detailed list of 10 elements
11. OKRs to align team's mission and vision with company's strategic goals
- Align team's mission and vision with company's strategic goals
- Update mission and vision statements to reflect 80% overlap with company strategy
- Revise statements to reflect 80% overlap
- Review current mission and vision statements
- Identify overlap with company strategy
- Get feedback from 90% of team members affirming clearer strategic alignment within 6 weeks
- Analyze and address received feedback on strategy
- Send the survey to all team members
- Develop a straightforward survey about strategic alignment
- Facilitate three workshops to promote understanding of company's strategic objectives by month's end
- Send invitations to all company employees
- Define topics and prepare materials for three different workshops
- Schedule three workshop dates and secure venues
12. OKRs to boost average adherence and attendance to 98%
- Boost average adherence and attendance to 98%
- Instigate no less than 2 motivational interventions to maintain 98% rates
- Monitor and adjust tactics to maintain 98% rates
- Identify two potential motivational interventions to implement
- Execute the identified motivational interventions promptly
- Achieve a 98% attendance rate by improving online forum engagement
- Offer incentives for consistent forum activity
- Create weekly engaging forum discussions
- Implement a leaderboard to encourage active forum participation
- Increase weekly adherence percentage to 98% within first month
- Implement incentives for high compliance
- Conduct weekly checks to monitor adherence
- Develop a clear, easy-to-follow protocol
13. OKRs to achieve promotion to an executive position
- Achieve promotion to an executive position
- Develop and implement a new business strategy resulting in 10% revenue increase
- Execute new strategy, monitor progress, adjust tactics as necessary
- Evaluate current business strategies, identify areas for potential growth
- Develop a comprehensive plan to increase revenue by 10%
- Reduce department expenses by 15% without sacrificing quality
- Negotiate vendor contracts for better pricing deals
- Identify areas of unnecessary spending within the department
- Implement cost-efficient technology solutions
- Increase team project completion rate by 20%
- Implement regular status checks and progress reporting
- Provide training in efficient project management tools
- Improve workload distribution amongst team members
14. OKRs to establish a new vertically integrated business line
- Establish a new vertically integrated business line
- Launch a pilot project using this business line, achieving 20% ROI
- Develop a comprehensive business strategy to ensure 20% ROI
- Identify a suitable project for implementing the new business line
- Execute the pilot project using the developed strategy
- Create a business plan incorporating these competencies by the quarter's end
- Draft a business plan incorporating the identified competencies
- Identify and list the specific competencies required for the business plan
- Refine and finalize the business plan for presentation
- Identify and define 3 core competencies relevant to the new business line
- Set clear definitions for each identified core competency
- Research core competencies critical for success in the new business line
- Establish relevancy of each competency to the new business
15. OKRs to increase the number of qualified leads generated by BDRs by 30%
- Improve BDR performance to generate more qualified leads
- Implement new outreach strategy to increase lead conversion by 10%
- Increase BDR call volume by 20%
- Increase email response rate by 25%
- Improve lead qualification accuracy by 15%
Strategy Manager OKR best practices to boost success
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tability's audit dashboard will highlight opportunities to improve OKRsTip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tability's check-ins will save you hours and increase transparencyTip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to turn your Strategy Manager OKRs in a strategy map
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
Tability's Strategy Map makes it easy to see all your org's OKRsIf you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Strategy Manager OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to develop a comprehensive monolingual dictionary for both online and print use
- OKRs to foster continuous improvement on Engineering metrics
- OKRs to enhance software and component quality
- OKRs to enhance operational efficiency through optimal resource utilization
- OKRs to ensure completion of all account schedules and bank reconciliations
- OKRs to establish profitability foundations
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: What is the meaning of OKRs
- Blog posts: ODT Blog
- Success metrics: KPIs examples
Create more examples in our app
You can use Tability to create OKRs with AI – and keep yourself accountable 👀
Tability is a unique goal-tracking platform built to save hours at work and help teams stay on top of their goals.
1 Create your workspace
2 Build plans in seconds with AI
3Track your progress