15 customisable OKR examples for Innovation

What are Innovation OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.

We've tailored a list of OKRs examples for Innovation to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Innovation OKRs with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.

Feel free to explore our tools:

Our customisable Innovation OKRs examples

You'll find below a list of Objectives and Key Results templates for Innovation. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.

Hope you'll find this helpful!

1OKRs to enhance innovation manager's mastery of business requirements

  • ObjectiveEnhance innovation manager's mastery of business requirements
  • Key ResultComplete 3 advanced courses on business requirements analysis by quarter-end
  • TaskComplete all coursework by quarter-end
  • TaskEnroll in these courses immediately
  • TaskSelect 3 advanced courses on business requirements analysis
  • Key ResultShow 30% improvement in speed and precision of drafting business requirement documents
  • TaskUse standardized templates to ensure consistent quality
  • TaskAttend workshops on efficient business requirement drafting
  • TaskPractice time management skills for quicker drafting
  • Key ResultInspect and accurately identify business requirements in 5 real-case scenarios
  • TaskReview company documents to understand existing business processes
  • TaskAnalyze and document findings from five case scenarios
  • TaskConduct interviews with stakeholders to identify needs

2OKRs to enhance service efficiency and transformation via innovation and benchmarking

  • ObjectiveEnhance service efficiency and transformation via innovation and benchmarking
  • Key ResultBenchmark our services against 3 industry-leading competitors to identify improvement opportunities
  • TaskIdentify 3 industry-leading competitors relevant to our services
  • TaskAnalyze and benchmark our services against these competitors
  • TaskIdentify and document possible improvement opportunities
  • Key ResultIncrease service process efficiency by 25% through the use of lean techniques
  • TaskMonitor, review and adjust new processes regularly
  • TaskAnalyze and eliminate inefficiencies in current processes
  • TaskImplement lean techniques training for service process teams
  • Key ResultImplement 2 new innovative solutions that transform our services and add value
  • TaskResearch and identify two innovative solutions for services
  • TaskEvaluate and measure added value post-implementation
  • TaskDevelop implementation plans for chosen innovations

3OKRs to cultivate a dynamic environment promoting innovation and strategic decision-making

  • ObjectiveCultivate a dynamic environment promoting innovation and strategic decision-making
  • Key ResultImprove data-driven decision accuracy by 15% through advanced analytics applications
  • TaskImplement advanced analytics tools for data analysis
  • TaskRegularly review and adjust analytical models for precision
  • TaskTrain staff on utilizing analytics applications effectively
  • Key ResultIncrease idea submissions by employees by 30% through ideation platforms
  • TaskRecognize and reward top idea contributors
  • TaskLaunch a promotional campaign for the ideation platform
  • TaskProvide training on using ideation platforms effectively
  • Key ResultImplement at least 3 innovative ideas leading to 10% cost or time savings
  • TaskIdentify and analyze current processes for possible efficiency improvements
  • TaskEncourage and collect innovative improvement suggestions from team members
  • TaskImplement, monitor, and measure impact of selected innovative ideas

4OKRs to cultivate and leverage leaders with innovative ideas for organizational growth

  • ObjectiveCultivate and leverage leaders with innovative ideas for organizational growth
  • Key ResultIdentify 10 potential leaders through proven leadership discovery methodologies
  • TaskSelect 10 potential leaders from results
  • TaskResearch proven leadership discovery methodologies
  • TaskApply methodologies to identify potential leaders
  • Key ResultSubstantiate 5 new emergent ideas proposed by the identified leaders
  • TaskResearch the feasibility and potential impact of the new ideas
  • TaskArrange meetings with the leaders to discuss their proposed ideas
  • TaskPrepare detailed reports supporting these emergent concepts
  • Key ResultAchieve a 20% increase in innovative project implementations lead by these leaders
  • TaskImplement training programs focused on innovation
  • TaskEncourage risk-taking and idea experimentation
  • TaskOrganize regular creative brainstorming sessions with leaders

5OKRs to become a core collaborator in the local innovation ecosystem

  • ObjectiveBecome a core collaborator in the local innovation ecosystem
  • Key ResultLaunch targeted outreach marketing campaign to increase agency visibility in the ecosystem
  • TaskImplement and monitor the marketing campaign
  • TaskIdentify potential target audience for the marketing campaign
  • TaskDevelop a strategic, tailored marketing outreach plan
  • Key ResultBuild partnerships with 5 local tech-based startups for collaborative initiatives
  • Key ResultOrganize 3 interactive workshops/seminars to facilitate knowledge sharing in the ecosystem
  • TaskPromote events through email blasts, social media, and networking sites
  • TaskIdentify relevant topics and design 3 engaging workshop/seminar curriculums
  • TaskArrange logistic elements such as venue, audio/visual equipment, refreshments

6OKRs to enhance service delivery through innovation and benchmarking

  • ObjectiveEnhance service delivery through innovation and benchmarking
  • Key ResultCreate and implement 2 innovative solutions to transform existing services
  • TaskDevelop prototypes of the 2 selected solutions
  • TaskImplement and test these innovative solutions in live services
  • TaskBrainstorm new, innovative ways to enhance current services
  • Key ResultBenchmark against 5 industry leaders to identify and implement best practices
  • TaskAnalyze their best practices and methodologies
  • TaskIdentify top 5 industry leaders for benchmark comparison
  • TaskIncorporate identified best practices into our operations
  • Key ResultIncrease service delivery efficiency by 30% using new technological advancements
  • TaskInvestigate latest technology advancements in service delivery
  • TaskMonitor and evaluate tech system effectiveness regularly
  • TaskImplement new tech systems to streamline service processes

7OKRs to enhance IT operational efficiency through data-driven innovations

  • ObjectiveEnhance IT operational efficiency through data-driven innovations
  • Key ResultImplement 2 new data-driven tools to ensure 10% faster project delivery
  • TaskResearch top-rated data-driven tools for project management
  • TaskTrain team on new tool integration and usage
  • TaskMonitor project delivery speed improvements regularly
  • Key ResultIncrease the use of automated processes by 20% to reduce manual work
  • TaskIdentify tasks that can be automated efficiently
  • TaskInvest in higher-quality automation software
  • TaskTrain staff on implementing these automated processes
  • Key ResultDecrease IT incident response time by 15% through predictive analytics
  • TaskRegularly review analytics to optimize incident response
  • TaskTrain IT staff on predictive analytics tools' usage
  • TaskImplement predictive analytics software in the IT department

8OKRs to accelerate service transformation through innovation and benchmarking

  • ObjectiveAccelerate service transformation through innovation and benchmarking
  • Key ResultAchieve a 15% reduction in service processing time via technological enhancements
  • TaskTrain staff to effectively utilize technology for efficiency
  • TaskImplement automation software for routine service tasks
  • TaskUpgrade outdated processing systems with faster technology
  • Key ResultImplement three benchmarked best practices in service delivery
  • TaskAnalyze their best service delivery practices thoroughly
  • TaskIncorporate these strategies into our existing service delivery model
  • TaskIdentify top-performing companies in service delivery for benchmarking
  • Key ResultIncrease operational efficiency by 25% through process innovation
  • TaskReview and streamline current operational processes
  • TaskImplement new technologies to automate routine tasks
  • TaskInvest in staff process innovation training

9OKRs to enhance creative innovation prowess in apparel design

  • ObjectiveEnhance creative innovation prowess in apparel design
  • Key ResultSecure 3 partnerships with fashion-forward influencers for collaboration and promotion
  • TaskDraft personalized collaboration proposals for influencers
  • TaskIdentify potential influencers who align with brand aesthetic
  • TaskInitiate outreach and negotiation with selected influencers
  • Key ResultFacilitate 5 design thinking and creative workshops for the design team
  • TaskSchedule dates for all five workshops
  • TaskIdentify expert professionals to run the workshops
  • TaskPrepare content and materials needed for workshops
  • Key ResultDevelop and launch 10 unique and trendsetting clothing line collections
  • TaskConduct thorough research on current fashion trends and demands
  • TaskDesign and produce sample pieces for each collection
  • TaskPlan and execute an engaging marketing and launch event

10OKRs to elevate Design Through Balanced Innovation and Practicality

  • ObjectiveElevate Design Through Balanced Innovation and Practicality
  • Key ResultAchieve 30% increase in client satisfaction score relating to functionality and aesthetics
  • TaskHire design consultant to improve aesthetic appeal
  • TaskImplement user-feedback system to understand client functionality needs
  • TaskConduct regular usability testing to identify issues
  • Key ResultImplement 3 innovative design concepts into our existing product line
  • TaskExecute and evaluate the implementation of these innovative designs
  • TaskIdentify 3 innovative design concepts relevant to our product line
  • TaskCollaboratively brainstorm the integration approach for each design concept
  • Key ResultConduct 5 practicality-focus group discussions to incorporate user feedback into design
  • TaskAnalyze feedback and incorporate into design
  • TaskIdentify subjects for 5 practicality-focus group discussions
  • TaskOrganize and conduct the focus group discussions

11OKRs to enhance innovation and synergy within startup house ecosystem

  • ObjectiveEnhance innovation and synergy within startup house ecosystem
  • Key ResultAchieve 25% increase in constructive feedback exchanges among members
  • TaskOffer training on how to give constructive feedback
  • TaskEncourage open communication and active listening
  • TaskImplement regular, structured team feedback sessions
  • Key ResultInitiate three cross-departmental projects to enhance collaborative efforts
  • TaskOrganize a meeting with department leads to discuss plans
  • TaskAssign project teams and set clear communication channels
  • TaskIdentify potential projects requiring cross-departmental collaboration
  • Key ResultImplement two new innovative systems or processes for startups to utilize
  • TaskProvide comprehensive training and support for startup utilization
  • TaskResearch cutting-edge technologies suitable for startup business operations
  • TaskDesign and develop two innovative systems or processes

12OKRs to enhance data engineering capabilities to drive software innovation

  • ObjectiveEnhance data engineering capabilities to drive software innovation
  • Key ResultImprove data quality by implementing automated data validation and monitoring processes
  • TaskImplement chosen data validation tool
  • TaskResearch various automated data validation tools
  • TaskRegularly monitor and assess data quality
  • Key ResultEnhance software scalability by optimizing data storage and retrieval mechanisms for large datasets
  • TaskOptimize SQL queries for faster data retrieval
  • TaskAdopt a scalable distributed storage system
  • TaskImplement a more efficient database indexing system
  • Key ResultIncrease data processing efficiency by optimizing data ingestion pipelines and reducing processing time
  • TaskDevelop optimization strategies for lagging pipelines
  • TaskImplement solutions to reduce data processing time
  • TaskAnalyze current data ingestion pipelines for efficiency gaps

13OKRs to enhance customer satisfaction and drive innovation in sales operations

  • ObjectiveEnhance customer satisfaction and drive innovation in sales operations
  • Key ResultLaunch 2 innovative sales strategies that increase sales by at least 15%
  • TaskImplement and track these sales strategies
  • TaskDevelop two innovative, targeted sales strategies
  • TaskAdjust strategies as needed to ensure 15% sales increase
  • Key ResultImprove customer satisfaction scores by 20% through enhanced customer service
  • TaskDevelop a consistent, efficient customer feedback system
  • TaskImplement comprehensive training for customer service representatives
  • TaskPromote quick and effective problem resolution
  • Key ResultImplement 1 new technological solution to streamline sales operations and processes
  • TaskImplement selected technological solution effectively
  • TaskResearch and evaluate potential IT solutions for identified issues
  • TaskIdentify inefficiencies in current sales operations and processes

14OKRs to reinforce innovation within the finance department operations

  • ObjectiveReinforce innovation within the finance department operations
  • Key ResultImplement 2 process improvement technologies enhancing efficiency by 25%
  • TaskResearch the best technologies for enhancing processes
  • TaskIdentify areas that need improvement for better efficiency
  • TaskImplement selected technologies and monitor results
  • Key ResultAchieve a 15% increase in departmental productivity from continuous improvement initiatives
  • TaskLaunch team-building exercises for improved collaboration
  • TaskImplement workflow software to optimize daily operations
  • TaskConduct regular employee training sessions
  • Key ResultConduct 5 innovative idea sharing workshops leading to 10 actionable strategies
  • TaskIdentify topics and structure for 5 idea sharing workshops
  • TaskPlan and conduct each workshop targeting innovative idea generation
  • TaskSelect and finalized 10 actionable strategies from generated ideas

15OKRs to expand the innovation team's capacity and breadth of projects

  • ObjectiveExpand the innovation team's capacity and breadth of projects
  • Key ResultAdd 2 new specialized roles in technology and design to the team
  • TaskDraft job descriptions for the new roles
  • TaskIdentify specific skills needed for technology and design roles
  • TaskBegin recruitment process to fill positions
  • Key ResultIncrease the number of successfully managed projects by 50%
  • TaskEnhance team collaboration and communication strategies
  • TaskImplement effective project tracking and reporting systems
  • TaskImprove project management skills through relevant training and workshops
  • Key ResultIncrease team size by 30% through strategic hiring and staff upskilling
  • TaskDevelop a strategic hiring plan to attract crucial talent
  • TaskRegularly review team structure and adjust hiring as needed
  • TaskImplement a comprehensive employee upskilling program

Innovation OKR best practices to boost success

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to weekly OKR check-ins

Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.

Being able to see trends for your key results will also keep yourself honest.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to turn your Innovation OKRs in a strategy map

Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:

  • It brings the goals back to the top of the mind
  • It will highlight poorly set OKRs
  • It will surface execution risks
  • It improves transparency and accountability

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.

A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Innovation OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.

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