33 OKR examples for Research & Development

What are Research & Development OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.

We've tailored a list of OKRs examples for Research & Development to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read more about the OKR meaning online.

Best practices for managing your Research & Development OKRs

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to the weekly check-ins

Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.

Being able to see trends for your key results will also keep yourself honest.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples below). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

Building your own Research & Development OKRs with AI

While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.

Best way to track your Research & Development OKRs

The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:

  • It brings the goals back to the top of the mind
  • It will highlight poorly set OKRs
  • It will surface execution risks
  • It improves transparency and accountability

We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using a proper OKR-tracking tool for it.

A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

Research & Development OKRs templates

We've covered most of the things that you need to know about setting good OKRs and tracking them effectively. It's now time to give you a series of templates that you can use for inspiration!

You'll find below a list of Objectives and Key Results templates for Research & Development. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.

Hope you'll find this helpful!

OKRs to enhance knowledge and understanding through qualitative research

  • ObjectiveEnhance knowledge and understanding through qualitative research
  • Key ResultReview and analyze 10 relevant scholarly articles per week
  • TaskSystematically read and make notes on each article
  • TaskAnalyze each article's content, context, and conclusions
  • TaskSelect 10 scholarly articles related to the research topic
  • Key ResultConduct 3 interviews with industry experts
  • TaskIdentify and reach out to three industry experts for interviews
  • TaskPrepare comprehensive interview questions relevant to their expertise
  • TaskSchedule and conduct the three interviews
  • Key ResultSubmit one comprehensive research report for peer review
  • TaskConduct thorough research on chosen topic
  • TaskWrite comprehensive report incorporating research
  • TaskSubmit report for peer review

OKRs to secure local channels and gain market insights

  • ObjectiveSecure local channels and gain market insights
  • Key ResultConduct regular market research to gather local market data and information
  • TaskConduct surveys or interviews to gather insights and preferences of local customers
  • TaskIdentify key competitors and their market share in the local market
  • TaskMonitor industry trends and analyze data to identify emerging opportunities in the local market
  • Key ResultEstablish partnerships with local stakeholders to enhance channel security
  • TaskCollaborate with stakeholders to develop and implement strategies for enhancing channel security
  • TaskIdentify key local stakeholders with expertise in channel security
  • TaskInitiate meetings with stakeholders to discuss potential partnership opportunities
  • Key ResultIncrease security measures on local channels to reduce unauthorized access
  • TaskImplement two-factor authentication for all user accounts on local channels
  • TaskConduct regular security audits and penetration testing on local channels to identify and resolve vulnerabilities
  • TaskRegularly update and patch software on local channels to address security vulnerabilities
  • Key ResultImplement data analytics tools to analyze market trends and consumer behavior
  • TaskTrain and educate the team on how to effectively use the selected data analytics tools
  • TaskResearch and compare various data analytics tools available in the market
  • TaskDetermine key metrics and indicators to track market trends and consumer behavior

OKRs to enhance product-market fit by conducting customer research and implementing user feedback

  • ObjectiveImprove product-market fit by leveraging customer research and user feedback
  • Key ResultMeasure the impact of the improvements on product-market fit by tracking user metrics
  • Key ResultConduct in-depth interviews with 50 potential and existing customers
  • Key ResultImplement the top 3 product improvements within 3 weeks
  • Key ResultAnalyze user feedback and identify the top 3 product improvements

OKRs to develop a compelling game that engages and captivates players

  • ObjectiveDevelop a compelling game that engages and captivates players
  • Key ResultDevelop a functional prototype of the game with polished graphics and intuitive controls
  • TaskImplement and refine intuitive controls based on user experience and usability testing
  • TaskIterate on the game design based on user feedback and playtesting results
  • TaskConduct user testing to identify any issues with the game controls
  • TaskCollaborate with an artist to create high-quality graphics for the game prototype
  • Key ResultConduct user research to identify target audience preferences and game themes
  • TaskDevelop a survey to gather user feedback on preferred game themes
  • TaskUse findings to inform game theme selection and prioritize target audience preferences
  • TaskConduct interviews with target audience members to understand their preferences
  • TaskAnalyze user research data to identify common themes and preferences
  • Key ResultConduct playtesting sessions to gather feedback and iterate on the game design
  • Key ResultCreate a detailed game design document outlining gameplay mechanics, levels, and objectives
  • TaskOutline basic gameplay mechanics that will define the core experience of the game
  • TaskCreate clear and specific objectives for each level, ensuring they align with gameplay mechanics
  • TaskDesign a series of diverse levels that challenge and engage players
  • TaskResearch popular gameplay mechanics, level design techniques, and objective structures

OKRs to integrate UX testing insights into decision-making

  • ObjectiveImprove decision-making with UX testing insights
  • Key ResultIncrease user satisfaction rating by 10%
  • Key ResultTrain 3 non-UX team members on conducting and interpreting UX tests
  • Key ResultImplement changes based on user feedback in 100% of cases
  • Key ResultConduct 10 user tests for at least 2 features

OKRs to increase AliExpress purchases

  • ObjectiveIncrease AliExpress purchases
  • Key ResultResearch trending products weekly
  • TaskBrowse popular e-commerce sites for current top-selling items
  • TaskAnalyze Google Trends data for rising product searches
  • TaskFollow relevant industry influencers and note product recommendations
  • Key ResultPlace orders for at least 5 items per week
  • TaskReview product availability and pricing from suppliers
  • TaskSubmit at least 5 orders to suppliers each week
  • TaskCompile a list of desired products for purchase weekly
  • Key ResultTrack delivery times and customer satisfaction
  • TaskSet up a system to record and monitor delivery times
  • TaskAnalyze collected data and develop improvement strategies
  • TaskCreate customer satisfaction surveys after product delivery

OKRs to enhance capability as an institutional research analyst in higher education

  • ObjectiveEnhance capability as an institutional research analyst in higher education
  • Key ResultAttend 3 professional development webinars on higher education research analysis techniques
  • TaskParticipate and take notes during each webinar
  • TaskSign up for the chosen webinars
  • TaskIdentify 3 webinars focused on higher education research analysis techniques
  • Key ResultMentor and guide 2 junior research analysts to improve their capability development
  • TaskProvide direct training on necessary software/tools
  • TaskDevelop a personalized growth plan for each analyst
  • TaskEstablish regular weekly meetings for guidance and feedback
  • Key ResultDevelop, present, and implement 1 strategic initiative to improve research methodologies
  • TaskIdentify weakness in current research methodologies
  • TaskCreate strategic initiative for process improvement
  • TaskPresent and implement strategy to team

OKRs to successfully implement a coherent MYEO Theory of Change Framework

  • ObjectiveSuccessfully implement a coherent MYEO Theory of Change Framework
  • Key ResultConduct a detailed research on MYEO's needs for a Theory of Change Framework by month end
  • TaskReview existing internal documents about MYEO's goals
  • TaskCompile findings into a comprehensive report
  • TaskIdentify key stakeholders within MYEO for research interviews
  • Key ResultAchieve 90% user acceptance of the new framework within the first two weeks of roll-out
  • TaskRegularly monitor and address user issues
  • TaskImplement a communication strategy for feedback
  • TaskConduct thorough user training programs for the new framework
  • Key ResultDesign a tailor-made Theory of Change Framework for MYEO in 6 weeks
  • TaskConstruct and refine the theory framework
  • TaskDevelop a strategic plan with action steps
  • TaskIdentify specific, measurable goals for MYEO

OKRs to attain an affordable, emissions-free vehicle

  • ObjectiveAttain an affordable, emissions-free vehicle
  • Key ResultTest drive and analyze key features of at least three selected cars
  • TaskSchedule test drives for each selected car
  • TaskAnalyze and compare the key features post-drive
  • TaskSelect three cars based on preferences and research
  • Key ResultResearch and identify ten potential C02-free cars within $30,000 range
  • TaskGenerate a list of CO2-free car manufacturers within your budget
  • TaskObtain pricing details for each potential car model
  • TaskEvaluate and list ten viable options based on research
  • Key ResultFinalize purchase of a suitable C02-free car under $30,000
  • TaskContact dealerships for negotiations and details
  • TaskConclude purchase and documentation forms
  • TaskResearch and shortlist C02-free cars within the budget

OKRs to develop a comprehensive new customer database

  • ObjectiveDevelop a comprehensive new customer database
  • Key ResultAchieve 100% data entry accuracy for new customer database
  • TaskTrain team on high-standard data entry protocols
  • TaskImplement stringent data verification processes
  • TaskUse software to identify and correct errors
  • Key ResultIdentify 500 potential customers for inclusion in new customer database
  • TaskGather contact details for decision-makers at these companies
  • TaskResearch industries relevant to our product/service
  • TaskCompile a list of companies within these industries
  • Key ResultCollect accurate contact and preference information from 100% of identified customers
  • TaskImplement a system to regularly update customer data
  • TaskTrain staff on preference elicitation techniques
  • TaskDevelop a standardized customer information collection form

OKRs to successfully execute "Test Objective"

  • ObjectiveSuccessfully execute "Test Objective"
  • Key ResultDeliver final report documenting the results and lessons learned
  • TaskDocument lessons learned and improvement strategies
  • TaskFinalize and proofread the final report
  • TaskHighlight primary results and key findings
  • Key ResultComplete initial research and preparation by Week 2
  • TaskDedicate Day 8 to thorough examination of available resources
  • TaskFinalize and document findings and preparations by Day 14
  • TaskDefine research objectives and desired outcomes by Day 6
  • Key ResultAchieve 25% progress towards "Test Objective" every week
  • TaskAssess weekly targets and track progress consistently
  • TaskActively utilize learning resources to understand concepts better
  • TaskAllocate dedicated time daily for focused test preparation

OKRs to successfully penetrate and gain market share in a new market

  • ObjectiveSuccessfully penetrate and gain market share in a new market
  • Key ResultAcquire 100 new customers through effective lead generation strategies in the new market
  • TaskDevelop compelling lead magnets tailored to the needs and preferences of potential customers
  • TaskImplement targeted online advertising campaigns to capture the attention of the new market
  • TaskBuild strategic partnerships and collaborations to expand reach and attract new customers
  • TaskConduct market research to identify target audience and demographics in the new market
  • Key ResultGenerate $500,000 in revenue from sales of the new product in the new market
  • TaskEstablish partnerships or distribution channels to reach a wider audience in the new market
  • TaskDevelop a comprehensive marketing strategy to effectively promote the new product
  • TaskConduct market research to identify potential customers and understand their needs
  • TaskMonitor sales data and adjust pricing or strategies accordingly to maximize revenue
  • Key ResultIncrease brand awareness by achieving 50,000 impressions through targeted advertising campaigns
  • Key ResultAchieve a customer satisfaction rating of 90% or higher through post-purchase surveys

OKRs to improve website's SEO performance and user engagement

  • ObjectiveImprove website's SEO performance and user engagement
  • Key ResultIncrease monthly website traffic by 30%
  • TaskRegularly publish high-quality, unique, and relevant content
  • TaskUtilize social media platforms to promote website content
  • TaskImplement SEO strategies to improve website visibility on search engines
  • Key ResultAchieve top 3 ranking on SERPs for 10 targeted keywords
  • TaskImplement a robust link-building strategy
  • TaskConduct comprehensive keyword research for targeted keywords
  • TaskOptimize website content for search engine ranking
  • Key ResultReduce website bounce rate by 20%
  • TaskOptimize website speed and performance
  • TaskImprove website content quality and relevance
  • TaskEnhance page navigation and user interface

OKRs to file patent for medical device and enhance prototype functionality

  • ObjectiveFile patent for medical device and enhance prototype functionality
  • Key ResultThoroughly research patents in the related field to ensure uniqueness by end of Week 4
  • TaskIdentify relevant fields for patent search
  • TaskAnalyze findings for potential uniqueness conflicts
  • TaskConduct comprehensive patent search through online databases
  • Key ResultImplement three major improvements in the prototype based on testing feedback by Week 12
  • Key ResultComplete drafting a unique and detailed patent application by Week 8
  • TaskFinalize application, including all diagrams and claims
  • TaskWrite a comprehensive description of the invention
  • TaskResearch and analyze existing patents relevant to the invention

OKRs to improve understanding of OKRs

  • ObjectiveImprove understanding of OKRs
  • Key ResultRead at least two books or articles about OKRs to deepen understanding
  • TaskResearch top books on OKRs and make a list of two to read
  • TaskSet aside dedicated time every week to read and focus on OKR materials
  • TaskDiscuss key takeaways with colleagues or mentors to enhance comprehension
  • TaskTake notes while reading to summarize main concepts and ideas
  • Key ResultAttend a training session on OKRs to gain foundational knowledge
  • TaskAttend and actively participate in the OKR training session
  • TaskPrepare a notebook or document to take notes during the training session
  • TaskResearch online for a reputable training session on OKRs
  • TaskRegister for the chosen training session on OKRs
  • Key ResultCreate and successfully implement a personal OKR to apply knowledge gained
  • Key ResultDiscuss OKRs with at least three colleagues to gather different perspectives
  • TaskEngage actively in conversations with colleagues to understand their perspectives
  • TaskTake notes during discussions to capture different insights on OKRs
  • TaskSchedule a meeting with colleagues to discuss OKRs
  • TaskPrepare a list of questions to prompt discussion on OKRs

OKRs to become an expert in large language models

  • ObjectiveBecome an expert in large language models
  • Key ResultDemonstrate proficiency in implementing and fine-tuning large language models through practical projects
  • TaskContinuously update and optimize large language models based on feedback and results obtained
  • TaskComplete practical projects that showcase your proficiency in working with large language models
  • TaskCreate a large language model implementation plan and execute it efficiently
  • TaskIdentify areas of improvement in large language models and implement necessary fine-tuning
  • Key ResultComplete online courses on large language models with a score of 90% or above
  • Key ResultEngage in weekly discussions or collaborations with experts in the field of large language models
  • TaskSchedule a weekly video conference with language model experts
  • TaskDocument key insights and lessons learned from each discussion or collaboration
  • TaskShare the findings and new knowledge with the team after each engagement
  • TaskPrepare a list of discussion topics to cover during the collaborations
  • Key ResultPublish two blog posts sharing insights and lessons learned about large language models

OKRs to enhance the quality and comprehensibility of technical documentation

  • ObjectiveEnhance the quality and comprehensibility of technical documentation
  • Key ResultImprove user-satisfaction score regarding documentation clarity by 25%
  • TaskRevise and simplify technical language in existing documentation
  • TaskCollect user feedback regularly to pinpoint confusion
  • TaskInput visual aids to enhance document comprehensibility
  • Key ResultIncrease documentation completeness by 30%
  • TaskConduct comprehensive review of existing documents for gaps
  • TaskAllocate resources for completing incomplete documents
  • TaskEstablish system to maintain document updates
  • Key ResultConduct bi-weekly documentation review and update to ensure current and error-free information
  • TaskEvaluate and rectify any errors in the documentation
  • TaskUpdate outdated sections of the document
  • TaskSet a bi-weekly schedule for documentation reviews
  • Key ResultReduce customer support queries about product functionality by 20%
  • TaskConduct regular user experience testing for feedback
  • TaskLaunch an online FAQ page on product functionality
  • TaskImprove product user manual for clarity and comprehensiveness

OKRs to drive business expansion through innovative strategies

  • ObjectiveDrive business expansion through innovative strategies
  • Key ResultSecure two strategic partnerships for innovation collaboration
  • TaskReach out initiating discussions for collaboration
  • TaskNegotiate and finalize partnership agreements
  • TaskIdentify potential partners aligned with our innovation goals
  • Key ResultIncrease innovation portfolio returns by at least 20%
  • TaskExpand business partnerships for diverse insights
  • TaskInvest in research and employee training programs
  • TaskImplement new technologies to optimize processes
  • Key ResultDevelop and initiate 3 new high-impact innovative projects
  • TaskFormulate project plans detailing the execution strategy
  • TaskInitiate the projects by gathering necessary resources
  • TaskIdentify potential areas for high-impact innovative projects

OKRs to identify and assess new growth opportunities

  • ObjectiveIdentify and assess new growth opportunities
  • Key ResultConduct detailed feasibility studies for identified opportunities to determine viability
  • TaskEvaluate viability based on research outcomes
  • TaskIdentify opportunities for feasibility study
  • TaskPerform detailed review of business prospects
  • Key ResultResearch and pinpoint 10 potential new market areas for business expansion
  • TaskAnalyse findings to determine viability for business expansion
  • TaskIdentify sectors and industries where our business can potentially expand
  • TaskConduct detailed market research on the 10 identified areas
  • Key ResultDevelop and present 5 comprehensive business proposals for promising opportunities
  • TaskDevelop comprehensive proposals for each opportunity
  • TaskPrepare presentations for each business proposal
  • TaskIdentify 5 promising business opportunities for proposal

OKRs to implement strategies to enhance sustainable revenue growth

  • ObjectiveImplement strategies to enhance sustainable revenue growth
  • Key ResultSecure at least 10 new B2B partnerships for an expected sales increase of 20%
  • TaskNegotiate partnership terms and finalize agreements
  • TaskIdentify and list potential B2B partnership targets
  • TaskInitiate contact and set meetings with the targets
  • Key ResultIncrease customer retention rate by 15% through customer satisfaction strategies
  • Key ResultBoost market penetration in untapped regions by 25% to grow brand presence
  • TaskPerform market research to identify potential untapped regions
  • TaskDevelop tailored marketing strategies for these regions
  • TaskImplement intensive promotional campaigns in targeted regions

OKRs to increase outsourcing sales performance

  • ObjectiveIncrease outsourcing sales performance
  • Key ResultReduce the average sales cycle time for outsourcing deals by 20%
  • TaskConduct regular training sessions to enhance negotiation skills and close deals more efficiently
  • TaskImprove efficiency by implementing automation tools and standardized templates for contract and proposal preparation
  • TaskStreamline communication channels and establish clear guidelines to expedite decision-making processes
  • TaskAnalyze and optimize the sales pipeline by identifying bottlenecks and removing unnecessary steps
  • Key ResultAchieve a 10% increase in the number of new outsourcing clients acquired
  • TaskEnhance online presence through search engine optimization and increased social media engagement
  • TaskProvide exceptional customer service to existing clients to encourage referrals and positive reviews
  • TaskOffer discounted introductory rates or incentives to attract new outsourcing clients
  • TaskImplement targeted digital marketing campaigns to reach potential outsourcing clients
  • Key ResultImprove customer satisfaction ratings for outsourcing services to 90%
  • TaskContinuously review and refine processes to streamline operations and exceed customer expectations
  • TaskConduct customer satisfaction surveys regularly to gather feedback and identify areas for improvement
  • TaskImplement a robust training program for outsourcing service agents to enhance their skills
  • TaskEstablish clear communication channels and respond promptly to customer inquiries and concerns
  • Key ResultIncrease the average value of each outsourcing contract by 15%
  • TaskAnalyze past successful outsourcing contracts to identify factors that contribute to higher values
  • TaskTrain sales team on effectively communicating the value proposition of higher value outsourcing contracts
  • TaskDevelop targeted marketing campaigns highlighting the added value and benefits of outsourcing services
  • TaskConduct market research to identify areas where higher value outsourcing contracts are prevalent

OKRs to expand BDR prospecting efforts into new target markets or industry segments

  • ObjectiveIncrease BDR prospecting in untapped markets/segments
  • Key ResultDevelop customized messaging for each target market/segment
  • Key ResultIdentify 3 new markets/segments to target
  • Key ResultSecure at least 2 new clients from the targeted markets/segments
  • Key ResultIncrease qualified leads generated from new markets/segments by 20%

OKRs to boost customer base and broaden our market influence

  • ObjectiveBoost customer base and broaden our market influence
  • Key ResultAchieve a conversion rate of 15% from new marketing campaigns
  • TaskConstruct engaging, persuasive call-to-actions in marketing materials
  • TaskTrack, analyze, and optimize campaign performance regularly
  • TaskImplement targeted marketing techniques towards specific customer profiles
  • Key ResultPenetrate two new potential markets to extend our market footprint
  • TaskDevelop targeted marketing strategies for these markets
  • TaskImplement marketing strategies and measure results
  • TaskIdentify two potential markets compatible with our product
  • Key ResultSecure 20% more new customers than last quarter
  • TaskImprove customer service to boost positive referrals
  • TaskDevelop strategic marketing campaigns targeting potential customers
  • TaskOptimize digital platforms for better lead generation

OKRs to enhance strategic decision-making skills

  • ObjectiveEnhance strategic decision-making skills
  • Key ResultGather and analyze feedback on decision efficiency from 5 colleagues
  • TaskCollect and analyze the returned surveys
  • TaskIdentify five colleagues to provide feedback
  • TaskDevelop and distribute an efficiency feedback survey
  • Key ResultImplement learned strategies in 3 real-life scenarios successfully
  • TaskUtilize learned strategy in first identified scenario
  • TaskIdentify 3 real-life scenarios where strategies can be applied
  • TaskDocument the success of each strategy implementation
  • Key ResultComplete a decision-making course with at least 85% score
  • TaskConsistently attend classes and complete all assignments
  • TaskRegister for a reputable decision-making course
  • TaskStudy regularly to achieve at least 85% score

OKRs to develop an authoritative business legal guide

  • ObjectiveDevelop an authoritative business legal guide
  • Key ResultEnsure usage and satisfaction from 70% of the company within two weeks post-launch
  • TaskIdentify and fix bugs reported by users
  • TaskTrack usage metrics, analyze and report
  • TaskImplement post-launch satisfaction survey and compile responses
  • Key ResultCompile and structure information into a comprehensive guide post-proofreading
  • TaskAdd a table of contents and references
  • TaskOrganize information into relevant sections or chapters
  • TaskInclude summaries, tables, and images for clarity
  • Key ResultConduct research on legal considerations for businesses by interviewing 10 industry-specific lawyers
  • TaskPrepare comprehensive legal-centric interview questions
  • TaskConduct and record the lawyer interviews
  • TaskIdentify 10 industry-specific lawyers for interviews

OKRs to achieve optimal resource allocation on funding

  • ObjectiveAchieve optimal resource allocation on funding
  • Key ResultReduce operational spending by 10%
  • TaskIdentify inefficient operations and implement cost-saving measures
  • TaskNegotiate with suppliers for discounted rates
  • TaskLimit non-essential expenditures
  • Key ResultImprove ROI on invested funds by 15%
  • TaskAnalyze current portfolio performance and identify underperforming assets
  • TaskRebalance portfolio to include identified higher-yield investments
  • TaskResearch potential higher-yield investment opportunities
  • Key ResultSecure 20% increase in investment funds
  • TaskCompile financial reports showcasing potential for growth
  • TaskDevelop a persuasive investment proposal
  • TaskSchedule pitches with potential investors

OKRs to maximize self-service options for private customers

  • ObjectiveMaximize self-service options for private customers
  • Key ResultLaunch 3 new intuitive self-service features by the end of the quarter
  • TaskDevelop and test these self-service features thoroughly
  • TaskIdentify potential features through market research and user feedback
  • TaskEfficiently integrate and deploy new features into the system
  • Key ResultAchieve 25% customer usage of these new self-service features
  • TaskImplement a marketing campaign highlighting feature benefits
  • TaskDevelop engaging tutorials on utilizing new self-service features
  • TaskConduct user experience surveys to uncover usage barriers
  • Key ResultReduce customer support queries by 15% through increased self-service utilization
  • TaskImplement comprehensive FAQ section on the website
  • TaskImplement a robust chatbot for common queries
  • TaskDevelop easy-to-understand user manuals

OKRs to launch machine learning product on website

  • ObjectiveLaunch machine learning product on website
  • Key ResultGenerate at least 100 sign-ups for the machine learning product through website registration
  • TaskCollaborate with influencers or industry experts to promote the machine learning product
  • TaskImplement targeted online advertising campaigns to drive traffic to the website
  • TaskOptimize website registration page to increase conversion rate
  • TaskRun referral programs and offer incentives to encourage users to refer others
  • Key ResultGenerate a revenue of $50,000 from sales of the machine learning product
  • TaskImplement effective online advertising and social media campaigns to reach potential customers
  • TaskIdentify target market and create a comprehensive marketing strategy for machine learning product
  • TaskTrain sales team and provide them with necessary resources to effectively promote machine learning product
  • TaskConduct market research to determine competitive pricing and set optimal price point
  • Key ResultIncrease website traffic by 20% through targeted marketing campaigns
  • TaskOptimize website content with relevant keywords to improve organic search rankings
  • TaskConduct extensive keyword research to identify high-performing search terms
  • TaskDevelop and implement targeted advertising campaigns on social media platforms
  • TaskCollaborate with industry influencers to gain exposure and drive traffic to the website
  • Key ResultAchieve a customer satisfaction rating of 4 out of 5 through user feedback surveys
  • TaskAnalyze feedback survey data to identify areas for improvement and prioritize actions
  • TaskContinuously monitor customer satisfaction ratings and adjust strategies as needed for improvement
  • TaskImplement changes and improvements based on user feedback to enhance customer satisfaction
  • TaskDevelop and distribute user feedback surveys to gather customer satisfaction ratings

OKRs to increase online community subscriptions for startups

  • ObjectiveIncrease online community subscriptions for startups
  • Key ResultAchieve a 20% increase in the overall number of startups subscribed
  • TaskOffer incentives or discounts to existing customers for referring new startups to subscribe
  • TaskImprove and optimize the onboarding process to increase conversion rates for new subscriptions
  • TaskDevelop and implement targeted marketing campaigns to attract new startup subscribers
  • TaskConduct market research to identify potential target audience for startup subscriptions
  • Key ResultIncrease user engagement by 15% to encourage startups to stay subscribed
  • TaskImprove onboarding experience with a guided tutorial showcasing key features
  • TaskProvide regular surveys or feedback forms to gather insights on user needs and preferences
  • TaskSend personalized emails with helpful tips and success stories to inspire startups
  • TaskCreate an online community for startups to share experiences and network with peers
  • Key ResultGenerate 50% more leads through targeted marketing campaigns
  • TaskImplement lead nurturing campaigns using email marketing automation to engage and convert leads
  • TaskOptimize landing pages with clear call-to-actions and forms to capture leads effectively
  • TaskIdentify target audience demographics and develop personalized marketing messages for each segment
  • TaskAnalyze campaign performance data regularly to identify areas of improvement and adjust strategies
  • Key ResultImprove website conversion rate by 10% to attract more startups
  • TaskUtilize remarketing strategies to re-engage with potential startup customers and drive conversions
  • TaskImplement A/B testing for different call-to-action buttons and optimize based on performance
  • TaskOptimize landing page design and content to increase user engagement and conversion
  • TaskEnhance website loading speed to reduce bounce rate and improve user experience

OKRs to elevate understanding in Monitoring and Evaluation (M&E)

  • ObjectiveElevate understanding in Monitoring and Evaluation (M&E)
  • Key ResultComplete an advanced M&E online certification course with a final score of 85+%
  • TaskDedicate time daily for course content and study
  • TaskEnroll in an advanced M&E online certification course
  • TaskScore 85%+ on all assessments and the final exam
  • Key ResultOrganize and lead a knowledge-sharing session in M&E for colleagues
  • TaskIdentify relevant M&E topics to cover in the session
  • TaskSchedule a meeting date, time, and location
  • TaskPrepare and distribute informative materials for the session
  • Key ResultConduct two insightful case studies related to M&E methods by end of quarter
  • TaskConduct research and data collection for both case studies
  • TaskAnalyze data and write up both case studies
  • TaskIdentify relevant research topics for M&E methods case studies

OKRs to develop a functional and user-friendly MVP

  • ObjectiveDevelop a functional and user-friendly MVP
  • Key ResultRelease MVP to a test group and achieve more than 85% satisfaction rate
  • TaskIdentify and organize a comprehensive, relevant test group
  • TaskDevelop a fully functional MVP for the specified product
  • TaskImplement feedback collection and satisfaction measurement tools
  • Key ResultIdentify and prioritize the top 3 key features by interviewing 20 potential users
  • TaskConduct interviews with 20 potential users
  • TaskPrepare interview questions targeting potential key features
  • TaskAnalyze responses to determine top 3 features
  • Key ResultSecure commitment from a technical developer or agency for MVP development
  • TaskFinalize and sign official commitment agreement
  • TaskPresent project details and expectations to potential developer
  • TaskIdentify potential technical developers or agencies

OKRs to drive 110% growth in MRR for our new product

  • ObjectiveDrive 110% growth in MRR for our new product
  • Key ResultEnhance customer retention rate for the new product by 15%
  • Key ResultAchieve a 10% increase in average revenue per customer for the new product
  • TaskAnalyze pricing strategy and competitive landscape to optimize product pricing for maximum revenue
  • TaskConduct market research to identify key customer segments and their willingness to pay
  • TaskDevelop targeted marketing campaigns to increase product adoption and upsell opportunities
  • TaskProvide additional training and resources to sales team to effectively communicate product value
  • Key ResultGenerate a 30% growth in upsell and cross-sell revenue from the new product
  • TaskDevelop targeted marketing campaigns to promote the upsell and cross-sell options of the new product
  • TaskImplement customer feedback mechanisms to continuously improve upsell and cross-sell strategies for the new product
  • TaskTrain sales teams on effectively presenting and selling the upsell and cross-sell options for the new product
  • TaskConduct thorough market research to identify potential upsell and cross-sell opportunities for the new product
  • Key ResultIncrease the number of paying customers for the new product by 20%
  • TaskImplement targeted online advertising to reach a wider audience
  • TaskOffer enticing promotional discounts to encourage immediate purchase
  • TaskLeverage social media platforms for customer engagement and word-of-mouth marketing
  • TaskEnhance product features and benefits to increase perceived value

OKRs to increase Atlassian partnership conditions by region

  • ObjectiveIncrease Atlassian partnership conditions by region
  • Key ResultAchieve a customer satisfaction rating of 4.5 or higher for Atlassian partnerships in each region
  • TaskImplement action plans to address client feedback and improve customer satisfaction scores
  • TaskConduct customer satisfaction surveys with Atlassian partnership clients in each region
  • TaskAnalyze survey results to identify areas for improvement and develop action plans
  • TaskMonitor and track customer satisfaction ratings regularly to ensure continuous improvement
  • Key ResultImprove partner enablement resources utilization rate by 20%
  • Key ResultIncrease revenue generated through Atlassian partnerships in each region by 10%
  • TaskConduct market research to identify potential untapped regions for Atlassian partnerships
  • TaskDevelop a targeted marketing strategy to attract new partners and expand reach
  • TaskStrengthen relationship with existing partners through regular communication and collaboration
  • TaskOffer incentives and discounts to encourage partners to increase sales and revenue
  • Key ResultIncrease the number of Atlassian partners in each region by 15%
  • TaskProvide incentives and benefits for current partners to refer new partners
  • TaskCollaborate with local business associations to identify and onboard potential Atlassian partners
  • TaskEnhance the partner onboarding process to facilitate easy and quick registration
  • TaskImprove marketing campaigns to attract new potential Atlassian partners in each region

More Research & Development OKR templates

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OKRs resources

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