4 customisable OKR examples for Game Design

What are Game Design OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

How you write your OKRs can make a huge difference on the impact that your team will have at the end of the quarter. But, it's not always easy to write a quarterly plan that focuses on outcomes instead of projects.

That's why we have created a list of OKRs examples for Game Design to help. You can use any of the templates below as a starting point to write your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Game Design OKRs with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.

Feel free to explore our tools:

Our customisable Game Design OKRs examples

You will find in the next section many different Game Design Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

1OKRs to create a widely loved tamagotchi-style video game

  • ObjectiveCreate a widely loved tamagotchi-style video game
  • Key ResultDesign and develop an engaging gameplay loop by the end of the period
  • TaskDraft initial gameplay loop concepts and mechanics
  • TaskPrototype chosen gameplay loop design
  • TaskTest and refine gameplay loop for engagement
  • Key ResultAttract 100,000 active players by promoting the game on social networks
  • TaskDevelop engaging promotional content for social media platforms
  • TaskEncourage current players to share game experiences online
  • TaskImplement a targeted advertising campaign on Facebook and Instagram
  • Key ResultObtain a 4.5/5 user satisfaction rating through continuous game improvement and updates
  • TaskCollect player feedback regularly through in-game surveys
  • TaskImplement new updates based on players' suggestions
  • TaskConstantly monitor and improve game performance

2OKRs to develop a compelling game that engages and captivates players

  • ObjectiveDevelop a compelling game that engages and captivates players
  • Key ResultDevelop a functional prototype of the game with polished graphics and intuitive controls
  • TaskImplement and refine intuitive controls based on user experience and usability testing
  • TaskIterate on the game design based on user feedback and playtesting results
  • TaskConduct user testing to identify any issues with the game controls
  • TaskCollaborate with an artist to create high-quality graphics for the game prototype
  • Key ResultConduct user research to identify target audience preferences and game themes
  • TaskDevelop a survey to gather user feedback on preferred game themes
  • TaskUse findings to inform game theme selection and prioritize target audience preferences
  • TaskConduct interviews with target audience members to understand their preferences
  • TaskAnalyze user research data to identify common themes and preferences
  • Key ResultConduct playtesting sessions to gather feedback and iterate on the game design
  • Key ResultCreate a detailed game design document outlining gameplay mechanics, levels, and objectives
  • TaskOutline basic gameplay mechanics that will define the core experience of the game
  • TaskCreate clear and specific objectives for each level, ensuring they align with gameplay mechanics
  • TaskDesign a series of diverse levels that challenge and engage players
  • TaskResearch popular gameplay mechanics, level design techniques, and objective structures

3OKRs to develop creator for third person game creation

  • ObjectiveDevelop creator for third person game creation
  • Key ResultComplete designing intuitive UI for creator tool by 70%
  • TaskDevelop a detailed UI design plan for the creator tool
  • TaskImplement 70% of planned UI design elements
  • TaskReview and test completed UI for intuitive interaction
  • Key ResultAccomplish beta testing with 40 user feedbacks for improvement
  • TaskCollate and analyze tester feedback for improvements
  • TaskIdentify and recruit 40 beta testers
  • TaskDevelop and prepare the beta version for testing
  • Key ResultImplement 50% of pre-set game templates for third person games
  • TaskImplement selected game templates
  • TaskSelect 50% of listed templates for implementation
  • TaskIdentify and list all pre-set game templates for third-person games

4OKRs to improve the game's community size and interaction levels

  • ObjectiveImprove the game's community size and interaction levels
  • Key ResultIncrease the retention rate of users over a three-month period by 30%
  • TaskIntroduce loyalty programs and rewards system
  • TaskImplement personalized email marketing strategies
  • TaskImprove user interface for enhanced usability and engagement
  • Key ResultIncrease the weekly interaction per user by 15%
  • TaskCreate engaging content that encourages user comments, likes, shares
  • TaskOffer weekly challenges or rewards for user participation
  • TaskImplement a weekly email newsletter highlighting site updates and features
  • Key ResultIncrease the number of active users by 25%
  • TaskInitiate referral programs for existing users
  • TaskImprove user experience on the platform
  • TaskImplement targeted advertising to reach potential users

Game Design OKR best practices to boost success

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

Having too many OKRs is the #1 mistake that teams make when adopting the framework. The problem with tracking too many competing goals is that it will be hard for your team to know what really matters.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to weekly OKR check-ins

Setting good goals can be challenging, but without regular check-ins, your team will struggle to make progress. We recommend that you track your OKRs weekly to get the full benefits from the framework.

Being able to see trends for your key results will also keep yourself honest.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to turn your Game Design OKRs in a strategy map

Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:

  • It brings the goals back to the top of the mind
  • It will highlight poorly set OKRs
  • It will surface execution risks
  • It improves transparency and accountability

Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.

A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Game Design OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.

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