OKRs are quickly gaining popularity as a goal-setting framework. But, it's not always easy to know how to write your goals, especially if it's your first time using OKRs.
We've tailored a list of OKRs examples for Activation to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read more about the meaning of OKRs online.
Examples of OKRs for Activation
We've added Activation Objectives and Key Results, but also the initiatives that relate to the OKRs.
You'll find 2 OKRs examples for Activation below, and some extra tips to write better quarterly plans at the end.
OKRs to reduce activation churn
- Reduce activation churn via high-touch onboarding
- Increase concierge onboarding sessions from 12% to 25% of leads
- Increase engagement with onboarding drip fro 10% to 20%
- Improve survey scores from 3.2 to 4.1 for personalized onboarding calls
OKRs to improve user onboarding
- Streamline onboarding and improve our user journey
- Increase the number of user invites sent during onboarding by 8%
- Reduce trial abandonment from 20% to 12%
- 90% of new sign-ups get through the entire onboarding flow
- Improve trial to paid conversion by 12%
Not seeing what you need?
You can use a goal-setting AI to generate great OKRs for you based on a description of your objectives.
How to track your OKRs?
It's important to establish a cadence of check-ins for your Activation OKRs.
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework.
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKRs-tracking platform to make things easier.
Check out the 5 best OKR tracking templates to find the best way to monitor progress during the quarter.
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: Complete 2022 OKRs guide for Startups
- To implement: Flowing OKRs: 14 rules to simplify OKRs
- Blog posts: ODT Blog
- Success metrics: Success metrics examples