OKR template to improve website's SEO performance and user engagement

public-lib · Published about 1 month ago

The OKR aims at improving the website's SEO performance and increasing user engagement. The primary objectives include a 30% increase in monthly website traffic, achieving a top 3 ranking on Search Engine Result Pages (SERPs) for 10 targeted keywords, and reducing the website bounce rate by 20%.

To achieve these objectives, there are several initiatives outlined. To boost monthly website traffic, it's planned to publish high-quality, unique, and relevant content and exploit social media platforms for promotions; besides, SEO techniques will be implemented to increase website visibility.

To reach the top 3 SERP ranking for 10 targeted keywords, initiatives include a comprehensive keyword research, a robust link-building strategy, and website content optimization to increase its ranking.

Finally, to reduce the bounce rate by 20%, the focus will be on enhancing the website's performance and speed, increasing content quality and relevance, and improving page navigation and user interface.
  • ObjectiveImprove website's SEO performance and user engagement
  • Key ResultIncrease monthly website traffic by 30%
  • TaskRegularly publish high-quality, unique, and relevant content
  • TaskUtilize social media platforms to promote website content
  • TaskImplement SEO strategies to improve website visibility on search engines
  • Key ResultAchieve top 3 ranking on SERPs for 10 targeted keywords
  • TaskImplement a robust link-building strategy
  • TaskConduct comprehensive keyword research for targeted keywords
  • TaskOptimize website content for search engine ranking
  • Key ResultReduce website bounce rate by 20%
  • TaskOptimize website speed and performance
  • TaskImprove website content quality and relevance
  • TaskEnhance page navigation and user interface
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