OKR template to boost the volume of organic website traffic

public-lib · Published 9 months ago

The primary objective of this OKR is to increase the volume of organic traffic to the website. One outcome is to heighten the SEO ranking of the website for five targeted keywords. This will be accomplished by optimizing backlinks, utilizing targeted keywords on the website and publishing new, SEO-focused content regularly.

Another outcome involves increasing the amount of organic visitors per month by 20%. The strategies for achieving this goal include website content optimization for relevant SEO keywords, consistent social media posts, and the launching of a blog to improve visibility on search engine platforms.

The final outcome is to lower the website's bounce rate by 15%. To achieve this, it is suggested to implement an effective call-to-action to engage users. Further, improving the website's speed and load times as well as optimizing the content for relevancy and readability will assist in achieving this objective.

To sum up, this OKR aims to leverage SEO strategies to increase the volume of organic website traffic and user engagement. The plan encompasses enhancing SEO ranking, increasing organic visitors, and decreasing bounce rates through various calculated initiatives.
  • ObjectiveBoost the volume of organic website traffic
  • Key ResultImprove SEO ranking to top 10 for 5 targeted keywords
  • TaskEnhance backlink profile with high-quality, relevant links
  • TaskImplement target keywords in website content and meta descriptions
  • TaskRegularly publish fresh, original, keyword-focused content
  • Key ResultAchieve 20% increase in organic visitors per month
  • TaskOptimize website content for relevant SEO keywords
  • TaskDevelop consistent social media posting schedule
  • TaskStart a blog for higher search engine visibility
  • Key ResultDecrease bounce rate by 15%
  • TaskImplement a compelling call-to-action
  • TaskImprove website speed and load times
  • TaskOptimize content for relevancy and readability
Try in Tability
Turn OKRs into a Strategy Map

Related OKRs examples