OKR template to establish consistent branding across all company platforms

This OKR aims to establish consistent branding across all company platforms. Initially, it deals with implementing branding guidelines for all marketing materials by 40% within Q1. Initiatives to achieve this narrower aim include the application of such guidelines to 40% of marketing materials and training the marketing team on new branding principles.

The second objective under the main OKR is to ensure the training of all designers on standardized branding guidelines by Q1. Achieving this will necessitate scheduling all designers for training sessions, monitoring and tracking the completion of these training sessions as well as identifying available branding guideline training programs.

The final sub-objective under this OKR is to ensure that 85% of existing digital content aligns with new branding standards by the end of Q1. This will involve updating unaligned content to meet the new guidelines, reviewing existing digital content for branding alignment, and verifying that the alignment level reaches 85%.

A comprehensive branding guidelines playbook would be developed as part of the initiatives to largely facilitate achievement of all these objectives. This playbook will be instrumental in training personnel and aligning content.