2 OKR examples for Social Media Presence

Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.

We have curated a selection of OKR examples specifically for Social Media Presence to assist you. Feel free to explore the templates below for inspiration in setting your own goals.

If you want to learn more about the framework, you can read more about the OKR meaning online.

Best practices for OKR

Your objectives should be ambitious, but achievable. Your key results should be measurable and time-bound. It can also be helfpul to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Building your own OKRs with AI

While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.

- Use our free OKRs generator
- Use Tability, a complete platform to set and track OKRs and initiatives – including a GPT-4 powered goal generator

How to track OKRs

Quarterly OKRs should have weekly updates to get all the benefits from the framework.

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKRs-tracking platform to make things easier.

We recommend Tability for an easy way to set and track OKRs with your team.

Check out the 5 best OKR tracking templates to find the best way to monitor progress during the quarter.

Social Media Presence OKRs templates

The examples have Social Media Presence Objectives and Key Results, but they may also include the tasks that can help you get there.

OKRs to enhance brand presence on various social platforms

  • ObjectiveEnhance brand presence on various social platforms
  • Key ResultAchieve a 20% growth in Instagram followers
  • TaskCollaborate with influencers for shoutouts or promotions
  • TaskDevelop engaging content relevant to target audience
  • TaskConsistently engage with followers through comments and DMs
  • Key ResultIncrease newsletter subscribers by 30%
  • TaskPromote the newsletter through social media and email campaigns
  • TaskOffer exclusive content for newsletter subscribers
  • TaskImplement a user-friendly and attractive subscription form on the website
  • Key ResultBoost Podcast listenership by 25%
  • TaskImprove podcast content based on listener feedback
  • TaskPromote the podcast on relevant social media platforms
  • TaskInvite popular guests to increase audience interest
  • Key ResultDrive Website traffic up by 15%
  • TaskImplement search engine optimization strategies to improve page ranking
  • TaskIncrease frequency of engaging, relevant content posts
  • TaskLaunch a targeted social media marketing campaign
Turn OKRs into a Strategy Map

OKRs to establish a substantial presence on YouTube

  • ObjectiveEstablish a substantial presence on YouTube
  • Key ResultCreate and upload a minimum of 15 high-quality, engaging videos
  • TaskUpload videos through designated platform
  • TaskPlan out content topics and storyboard for 15 videos
  • TaskProduce, edit and finalize each video
  • Key ResultAttract and gain 1000 new subscribers to my YouTube channel
  • TaskPromote channel widely through social media outlets
  • TaskImplement SEO techniques to improve channel visibility
  • TaskCreate intriguing, high-quality content relevant to target audience
  • Key ResultGarner an average of 2000 views per video
  • TaskImplement strategic SEO techniques for video discoverability
  • TaskConsistently promote videos on different social media platforms
  • TaskCreate engaging, high-quality content appealing to target audience

More OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.