Advocacy OKRs

How you write your OKRs can make a huge difference on the impact that your team will have at the end of the quarter. But, it's not always easy to write a quarterly plan that focuses on outcomes instead of projects.

That's why we have created a list of OKRs examples for Advocacy to help. You can use any of the templates below as a starting point to write your own goals.

Examples of OKRs for Advocacy

The examples have Advocacy Objectives and Key Results, but they may also include the tasks that can help you get there.

You'll find 2 OKRs examples for Advocacy below, and some extra tips to write better quarterly plans at the end.

OKRs to turn customers into advocates

  • ObjectiveOur customers are championing our product and services
  • Key ResultGet 100 reviews on G2 or Capterra
  • TaskIdentify happy users through NPS feedback
  • Key ResultWe have published 10 customer success stories
  • Key ResultWe get 20 leads every week coming from our referral program
  • TaskBuild a partner community
  • TaskCreate supporting material for our partners

OKRs to leverage positive feedback to increase advocacy

  • ObjectiveLeverage positive customer feedback to increase advocacy sentiment
  • Key ResultPublish 10 customer case studies
  • Key ResultGain 40 public reviews with 4+ stars across all platforms
  • Key ResultIncrease leads coming from advocacy resources from 50 to 85/week

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How to track your OKRs?

It's important to establish a cadence of check-ins for your Advocacy OKRs.

Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework.

We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using a proper OKRs-tracking tool for it.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.

Try Tability for your OKRs