5 customisable OKR examples for Product Functionality
What are Product Functionality OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.
We've tailored a list of OKRs examples for Product Functionality to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Product Functionality OKRs with AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.
Feel free to explore our tools:
- Use our free OKR generator
- Use Tability, a complete platform to set and track OKRs and initiatives, including a GPT-4 powered goal generator
Our customisable Product Functionality OKRs examples
You will find in the next section many different Product Functionality Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
1. OKRs to enhance product functionality by adding three new features based on user feedback
Improve product functionality through user feedback
Achieve a 90% satisfaction rate in user testing for new features
Reduce customer support interactions related to functionality by 25%
Implement three new features based on user feedback
Increase daily active user rate by 15% after feature implementation
2. OKRs to implement new functionality in our product offering
Implement new functionality in our product offering
Obtain 80% positive feedback from beta testers on new functionality
Develop clear, user-friendly instructions for new functionality
Regularly monitor and analyze beta tester feedback
Implement suggestions for improvements promptly
Finalize development of 2 new features by meeting acceptance criteria
Implement necessary revisions post feedback
Conduct rigorous testing for each new feature
Obtain stakeholder approval for the completed features
Achieve 95% bug-free releases for the new functions
Train team members in systematic debugging techniques
Schedule frequent code review sessions amongst developers
Implement robust testing protocols for newly developed functions
3. OKRs to implement engagement visibility for corporate customers on Mina Sidor
Implement engagement visibility for corporate customers on Mina Sidor
Increase the number of corporate users by 20% through improved platform functionality
Conduct targeted marketing for corporate users
Upgrade platform features based on popular user feedback
Offer limited-time promotions for corporate sign-ups
Reduce customer inquiries regarding engagement status by 30% after feature implementation
Implement a self-help guide for new feature
Apply customer feedback for feature improvement
Conduct webinars demonstrating feature usage
Achieve 90% positive feedback on newly implemented engagement visibility feature
Gather initial user feedback on engagement visibility feature
Continuously monitor and adjust feature for user satisfaction
Improve feature based on user feedback and comments
4. OKRs to file patent for medical device and enhance prototype functionality
File patent for medical device and enhance prototype functionality
Thoroughly research patents in the related field to ensure uniqueness by end of Week 4
Identify relevant fields for patent search
Analyze findings for potential uniqueness conflicts
Conduct comprehensive patent search through online databases
Implement three major improvements in the prototype based on testing feedback by Week 12
Complete drafting a unique and detailed patent application by Week 8
Finalize application, including all diagrams and claims
Write a comprehensive description of the invention
Research and analyze existing patents relevant to the invention
5. OKRs to expand expertise and productivity as a Shopify theme developer
Expand expertise and productivity as a Shopify theme developer
Increase client satisfaction rates by 20% through improved theme functionality and design
Solicit client feedback for actionable insights on theme enhancements
Revamp website themes for enhanced visual appeal and functionality
Conduct usability tests to identify potential design improvements
Develop and successfully deploy three new Shopify themes
Research and design three unique layouts for the new Shopify themes
Successfully deploy each new theme on Shopify's platform
Implement and thoroughly test coding for each theme
Obtain advanced certification in Shopify theme development within the quarter
Take and pass the certification exam
Register and complete chosen certification course
Identify relevant Shopify theme development certification courses
Product Functionality OKR best practices to boost success
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
![Tability Insights Dashboard](https://tability-templates-v2.vercel.app/_next/static/media/tability-insights-board.e70f9466.png)
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
![Tability Insights Dashboard](https://tability-templates-v2.vercel.app/_next/static/media/checkins-graph.b2aec458.png)
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to turn your Product Functionality OKRs in a strategy map
Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.
![A strategy map in Tability](https://tability-templates-v2.vercel.app/_next/static/media/tability_strategy_map.2ad25843.png)
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Product Functionality OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to enhance client success and retention in North America
OKRs to streamline and improve existing patch management system
OKRs to implement up-to-date IT systems
OKRs to implement service management for new work stream
OKRs to elevate productivity in academic research
OKRs to implement disaster recovery plan with RTO under one hour
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: What is the meaning of OKRs
- Blog posts: ODT Blog
- Success metrics: KPIs examples
Create more examples in our app
You can use Tability to create OKRs with AI – and keep yourself accountable 👀
Tability is a unique goal-tracking platform built to save hours at work and help teams stay on top of their goals.
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