OKR template to elevate donor engagement levels
The OKR aims to enhance donor engagement levels, with three main outlined objectives. The first objective is improving the retention of recurring donors by 15%. Strategies to achieve this include regular updates on the impacts of donations, increased social media interaction, and implementing personalized thank-you notes for donors.
The second objective is to boost the monthly regular donor communication frequency by 30%. This will be accomplished by setting up weekly donor update calls, initiating regular social media interactions with donors, and creating a more engaging donor email newsletter.
The third objective focuses on increasing the quantity of successful fundraising events by 20%. The initiatives to fulfil this goal include devising an outreach plan for potential sponsors, implementing promotion strategies on various platforms, and identifying and analysing top previous successful fundraising events.
Overall, the OKR focuses on redefining the organization’s approach towards donors. It recognizes the importance of regular communication, appreciation, and the value of fundraising events in maintaining and increasing donor engagement levels.
The second objective is to boost the monthly regular donor communication frequency by 30%. This will be accomplished by setting up weekly donor update calls, initiating regular social media interactions with donors, and creating a more engaging donor email newsletter.
The third objective focuses on increasing the quantity of successful fundraising events by 20%. The initiatives to fulfil this goal include devising an outreach plan for potential sponsors, implementing promotion strategies on various platforms, and identifying and analysing top previous successful fundraising events.
Overall, the OKR focuses on redefining the organization’s approach towards donors. It recognizes the importance of regular communication, appreciation, and the value of fundraising events in maintaining and increasing donor engagement levels.
- Elevate donor engagement levels
- Improve retention of recurring donors by 15%
- Regularly update donors on the impacts of their donations
- Increase interaction with donors via social media
- Implement a personalized thank-you note system for donors
- Increase monthly regular donor communication frequency by 30%
- Implement weekly donor update calls
- Initiate regular social media interactions with donors
- Create a more engaging donor email newsletter
- Grow number of successful fundraising events by 20%
- Develop an outreach plan for potential sponsors
- Implement promotion strategies on various platforms
- Identify and analyze top previous successful fundraising events