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7 OKR examples for Product Researcher

What are Product Researcher OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.

We've tailored a list of OKRs examples for Product Researcher to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Product Researcher OKRs with AI

Using Tability AI to draft complete strategies in seconds

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here.

You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.

See it in action in the video below 👇

Using the AI generator, you can:

  • Chat with an AI to draft your goals
  • Ask questions or provide feedback to refine the OKRs
  • Import the suggestion in an editor designed for goal setting
  • Switch back to a goal-tracking view in 1-click

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Using the free OKR generator to get a quick template

If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.

Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.

Our Product Researcher OKRs examples

You will find in the next section many different Product Researcher Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

1OKRs to integrate UX testing insights into decision-making

  • ObjectiveImprove decision-making with UX testing insights
  • KRIncrease user satisfaction rating by 10%
  • KRTrain 3 non-UX team members on conducting and interpreting UX tests
  • KRImplement changes based on user feedback in 100% of cases
  • KRConduct 10 user tests for at least 2 features
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2OKRs to file patent for medical device and enhance prototype functionality

  • ObjectiveFile patent for medical device and enhance prototype functionality
  • KRThoroughly research patents in the related field to ensure uniqueness by end of Week 4
  • TaskIdentify relevant fields for patent search
  • TaskAnalyze findings for potential uniqueness conflicts
  • TaskConduct comprehensive patent search through online databases
  • KRImplement three major improvements in the prototype based on testing feedback by Week 12
  • KRComplete drafting a unique and detailed patent application by Week 8
  • TaskFinalize application, including all diagrams and claims
  • TaskWrite a comprehensive description of the invention
  • TaskResearch and analyze existing patents relevant to the invention

3OKRs to elevate productivity in academic research

  • ObjectiveElevate productivity in academic research
  • KRImplement and maintain a research schedule, ensuring minimum 5 hours of effective work daily
  • TaskDraft a dedicated 5-hour daily research schedule
  • TaskRegularly evaluate and adjust schedule for effectiveness
  • TaskImplement routine to follow the established research schedule
  • KRSubmit two high-quality research pieces for publication review
  • TaskConduct comprehensive research on chosen topics
  • TaskSubmit papers for publication review
  • TaskWrite and edit two research papers
  • KRAttend at least 3 professional development workshops related to research methods or practices
  • TaskEnsure participation in each workshop attended
  • TaskRegister for the chosen professional development workshops
  • TaskIdentify suitable workshops focused on research methods

4OKRs to increase AliExpress purchases

  • ObjectiveIncrease AliExpress purchases
  • KRResearch trending products weekly
  • TaskBrowse popular e-commerce sites for current top-selling items
  • TaskAnalyze Google Trends data for rising product searches
  • TaskFollow relevant industry influencers and note product recommendations
  • KRPlace orders for at least 5 items per week
  • TaskReview product availability and pricing from suppliers
  • TaskSubmit at least 5 orders to suppliers each week
  • TaskCompile a list of desired products for purchase weekly
  • KRTrack delivery times and customer satisfaction
  • TaskSet up a system to record and monitor delivery times
  • TaskAnalyze collected data and develop improvement strategies
  • TaskCreate customer satisfaction surveys after product delivery

5OKRs to develop innovative pharmaceutical products

  • ObjectiveDevelop innovative pharmaceutical products
  • KRDevelop and test 2 prototypes with satisfactory patient outcomes
  • TaskConduct patient outcome tests on prototypes
  • TaskIdentify key components for prototype based on patient needs
  • TaskBuild and refine two prototype designs
  • KRConduct research to identify 3 potential active pharmaceutical ingredients
  • TaskIdentify key drugs suitable for pharmaceutical component research
  • TaskConduct thorough research on potential active ingredients
  • TaskDocument findings for each potential ingredient
  • KRSecure regulatory approval for 1 new pharmaceutical product
  • TaskRespond promptly to regulatory feedback and additional information requests
  • TaskConduct rigorous clinical trials for safety and efficacy
  • TaskDevelop and submit detailed dossier to regulatory authority

6OKRs to increase online community subscriptions for startups

  • ObjectiveIncrease online community subscriptions for startups
  • KRAchieve a 20% increase in the overall number of startups subscribed
  • TaskOffer incentives or discounts to existing customers for referring new startups to subscribe
  • TaskImprove and optimize the onboarding process to increase conversion rates for new subscriptions
  • TaskDevelop and implement targeted marketing campaigns to attract new startup subscribers
  • TaskConduct market research to identify potential target audience for startup subscriptions
  • KRIncrease user engagement by 15% to encourage startups to stay subscribed
  • TaskImprove onboarding experience with a guided tutorial showcasing key features
  • TaskProvide regular surveys or feedback forms to gather insights on user needs and preferences
  • TaskSend personalized emails with helpful tips and success stories to inspire startups
  • TaskCreate an online community for startups to share experiences and network with peers
  • KRGenerate 50% more leads through targeted marketing campaigns
  • TaskImplement lead nurturing campaigns using email marketing automation to engage and convert leads
  • TaskOptimize landing pages with clear call-to-actions and forms to capture leads effectively
  • TaskIdentify target audience demographics and develop personalized marketing messages for each segment
  • TaskAnalyze campaign performance data regularly to identify areas of improvement and adjust strategies
  • KRImprove website conversion rate by 10% to attract more startups
  • TaskUtilize remarketing strategies to re-engage with potential startup customers and drive conversions
  • TaskImplement A/B testing for different call-to-action buttons and optimize based on performance
  • TaskOptimize landing page design and content to increase user engagement and conversion
  • TaskEnhance website loading speed to reduce bounce rate and improve user experience

7OKRs to enhance product-market fit by conducting customer research and implementing user feedback

  • ObjectiveImprove product-market fit by leveraging customer research and user feedback
  • KRMeasure the impact of the improvements on product-market fit by tracking user metrics
  • KRConduct in-depth interviews with 50 potential and existing customers
  • KRImplement the top 3 product improvements within 3 weeks
  • KRAnalyze user feedback and identify the top 3 product improvements

Product Researcher OKR best practices

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to track your Product Researcher OKRs

The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:

  • It brings the goals back to the top of the mind
  • It will highlight poorly set OKRs
  • It will surface execution risks
  • It improves transparency and accountability

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.

A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Product Researcher OKR templates

We have more templates to help you draft your team goals and OKRs.