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OKR template to boost customer acquisition for our Marketplace Reporting App

public-lib · Published 4 months ago

Your OKR template

The overall objective stated is to boost customer acquisition for their Marketplace Reporting App. This clearly indicates a desire for business growth, via the acquisition of new users to their app. The goal outlined, presumably within a set time frame, is to effectuate enhanced business outcomes and increase app usage.

The first sub-objective highlighted is to increase the online advertising conversion rate by 30%. This will be accomplished through increased ad relevance via keywords and SEO, implementing A/B testing to optimize ad presentations, and analyzing audience data to purposefully target demographics with a proven high conversion rate.

The second sub-objective is to boost website visits by 40% by refining SEO practices. This includes the implementation of keywords to improve website's on-page SEO, enhancing the website's loading speed and mobile optimization and building backlinks through guest posting on related blogs. The aim here is to increase organic traffic to the website, enhancing product visibility.

Lastly, the third sub-objective aims at optimizing the app onboarding process to improve conversion rate by 25%. Thus, it's planned to streamline the sign-up process, making it easier and quicker, implement clear and interactive tutorials for first-time app users and regularly test and update onboarding UX/UI to ensure user-friendliness, leading to better user retention and conversion rate.
  • ObjectiveObjectiveBoost customer acquisition for our Marketplace Reporting App
  • Key ResultKRIncrease online advertising conversion rate by 30%
  • TaskIncrease ad relevance through keywords and SEO
  • TaskImplement A/B testing to optimize ad presentations
  • TaskAnalyze audience data to target high-conversion demographics
  • Key ResultKRBoost website visits by 40% through enhanced SEO practices
  • TaskImplement relevant keywords to improve website’s on-page SEO
  • TaskEnhance website loading speed and mobile optimization
  • TaskBuild backlinks through guest posting on related blogs
  • Key ResultKROptimize app onboarding process to improve conversion rate by 25%
  • TaskStreamline sign-up process and reduce unnecessary steps
  • TaskImplement clear, interactive tutorials for first-time app users
  • TaskRegularly test and update onboarding UX/UI for user-friendliness
Use in Tability

How to edit and track OKRs with Tability

You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.

Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.

With Tability you can:

  • Use AI to draft a complete set of OKRs in seconds
  • Connect your OKRs and team goals to your project
  • Automate reporting with integrations and built-in dashboard

Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.

The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.

Step 1. Sign up for a free Tability account

Go tohttps://tability.app/signup and create your account (it's free!)

Step 2. Create a plan

Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.

Tability Import Options

Step 3. Use the magic importer

Click on Use magic import to open up the Magic Import modal.

Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.

Copy from the template

Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!

Importing from text

Now, just click on Import from text and let the magic happen.

Tability editor with imported content

Once your example is in the plan editor, you will be able to:

  • Edit the objectives, key results, and tasks
  • Click on the target 0 → 100% to set better target
  • Use the tips and the AI to refine your goals

Step 4. Publish your plan

Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.

Publish import

From there you will have access to all the features that will help you and your team save hours with OKR reporting.

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