1 customisable OKR examples for Userbase

What are Userbase OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.

We have curated a selection of OKR examples specifically for Userbase to assist you. Feel free to explore the templates below for inspiration in setting your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Userbase OKRs with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.

Our customisable Userbase OKRs examples

We've added many examples of Userbase Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.

Hope you'll find this helpful!

1. OKRs to increase new offering adoption to 50% of our userbase

Increase new offering adoption to 50% of our userbase
Improve onboarding experience to increase user engagement with the new offering
Collect and analyze user feedback to continuously improve and refine the onboarding experience
Offer personalized support and assistance to address any user concerns or queries
Simplify the onboarding process for a smooth and user-friendly experience
Provide interactive tutorials and guides to educate users about the new offering
Increase user awareness of the new offering through targeted marketing campaigns
Utilize various advertising channels, such as social media and email marketing, to reach targeted audience effectively
Develop a compelling marketing message highlighting the unique benefits of the new offering
Identify and target specific customer segments most likely to be interested in the new offering
Measure the success of marketing campaigns through relevant metrics to optimize future efforts
Increase conversion rate by driving more users to complete the registration process
Optimize the registration form to improve user experience and minimize drop-offs
Implement a user-friendly reminder system to encourage users to complete the registration
Increase visibility and promotion of registration process through targeted marketing strategies
Offer rewards or incentives to motivate users to complete the registration process
Achieve a customer satisfaction score of at least 4.5 out of 5 through feedback surveys
Implement a post-purchase feedback system to gather customer satisfaction data
Implement customer satisfaction incentives to encourage participation in feedback surveys
Train customer service team to ensure excellent communication and problem-solving skills
Analyze feedback data regularly to identify areas for improvement and address customer concerns

Implement this OKR

Userbase OKR best practices to boost success

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to weekly OKR check-ins

Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.

Being able to see trends for your key results will also keep yourself honest.

Tability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to turn your Userbase OKRs in a strategy map

Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:

It brings the goals back to the top of the mind
It will highlight poorly set OKRs
It will surface execution risks
It improves transparency and accountability

Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.

Tability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Userbase OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.

To learn: What is the meaning of OKRs
Blog posts: ODT Blog
Success metrics: KPIs examples

What's next? Try Tability's goal-setting AI

You can create an iterate on your OKRs using Tability's unique goal-setting AI.

Watch the demo below, then hop on the platform for a free trial.

Start a free trial →Learn more about Tability