3 OKR examples for Search Engine Ranking

Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.

We understand that setting OKRs can be challenging, so we have prepared a set of examples tailored for Search Engine Ranking. Take a peek at the templates below to find inspiration and kickstart your goal-setting process.

If you want to learn more about the framework, you can read more about the OKR meaning online.

Best practices for OKR

Your objectives should be ambitious, but achievable. Your key results should be measurable and time-bound. It can also be helfpul to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Building your own OKRs with AI

While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.

- Use our free OKRs generator
- Use Tability, a complete platform to set and track OKRs and initiatives – including a GPT-4 powered goal generator

How to track OKRs

The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly.

Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.

We recommend Tability for an easy way to set and track OKRs with your team.

Check out the 5 best OKR tracking templates to find the best way to monitor progress during the quarter.

Search Engine Ranking OKRs templates

You'll find below a list of Objectives and Key Results for Search Engine Ranking.

OKRs to increase search ranking

  • ObjectiveIncrease search ranking
  • Key ResultAchieve a top 5 ranking for at least 5 target keywords
  • TaskConduct keyword research to identify the most relevant and valuable target keywords
  • TaskOptimize website content and meta tags based on chosen target keywords
  • TaskImplement a strategic link building campaign to increase website's authority
  • TaskContinuously monitor and analyze keyword rankings and make adjustments accordingly
  • Key ResultIncrease organic website traffic by 20%
  • TaskPromote website through social media platforms and engage with the audience
  • TaskCollaborate with influencers or industry experts for guest blogging or partnerships
  • TaskRegularly publish high-quality, SEO-friendly blog posts and articles
  • TaskOptimize website content with relevant keywords and meta tags
  • Key ResultIncrease the number of indexed pages by 15%
  • TaskGenerate high-quality and relevant content to expand website's indexable pages
  • TaskImplement XML sitemap and submit to search engines for better indexing
  • TaskOptimize website structure and navigation for improved crawlability
  • TaskIncrease internal linking to help search engines discover and index more pages
  • Key ResultImprove domain authority score by 10 points
  • TaskOptimize on-page content by adding relevant keywords and improving internal linking structure
  • TaskCreate high-quality and shareable content to attract natural backlinks from other websites
  • TaskIncrease backlinks by reaching out to authoritative websites in the same niche
  • TaskRegularly monitor and disavow any spammy or low-quality backlinks to maintain a clean link profile
Turn OKRs into a Strategy Map

OKRs to improve search engine rankings for targeted keywords

  • ObjectiveIncrease organic search traffic for target keywords
  • Key ResultIncrease number of backlinks from reputable websites
  • Key ResultImprove website content relevancy to target keywords
  • Key ResultUtilize on-page optimization techniques to improve search rankings
  • Key ResultEnhance page loading speed for better user experience

OKRs to increase organic website traffic by 25%

  • ObjectiveBoost organic website traffic
  • Key ResultCollaborate with influencers to expand reach and drive traffic
  • Key ResultIncrease social media engagement and referral traffic
  • Key ResultPublish quality content regularly to attract and retain visitors
  • Key ResultImprove website SEO to increase organic search ranking

More OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.