2 OKR examples for Event Marketer

Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.

We have a collection of OKRs examples for Event Marketer to give you some inspiration. You can use any of the templates below as a starting point for your OKRs.

If you want to learn more about the framework, you can read more about the OKR meaning online.

Best practices for OKR

Your objectives should be ambitious, but achievable. Your key results should be measurable and time-bound. It can also be helfpul to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Building your own OKRs with AI

While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.

- Use our free OKRs generator
- Use Tability, a complete platform to set and track OKRs and initiatives – including a GPT-4 powered goal generator

How to track OKRs

Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework.

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKRs-tracking platform to make things easier.

We recommend Tability for an easy way to set and track OKRs with your team.

Check out the 5 best OKR tracking templates to find the best way to monitor progress during the quarter.

Event Marketer OKRs templates

You'll find below a list of Objectives and Key Results for Event Marketer.

OKRs to achieve 10% organic growth via event marketing

  • ObjectiveAchieve 10% organic growth via event marketing
  • Key ResultSecure 3 new partnership deals for collaborative events to broaden audience reach
  • TaskPitch partnership idea to identified potential partners
  • TaskNegotiate deal and finalize partnership agreement
  • TaskIdentify potential partners for collaboration
  • Key ResultImprove event-lead conversion rate by 20% to enhance sales
  • TaskDevelop engaging follow-up messaging targeting event attendees
  • TaskImplement event-specific promotional sales or discounts
  • TaskTrain staff on successful sales conversion strategies
  • Key ResultIncrease event participation by 15% to increase brand exposure
  • TaskLeverage social media platforms for event advertising
  • TaskEstablish partnerships with influencers or celebrities to boost event visibility
  • TaskDevelop engaging promotional materials to attract potential participants
Turn OKRs into a Strategy Map

OKRs to successfully orchestrate an engaging food street event

  • ObjectiveSuccessfully orchestrate an engaging food street event
  • Key ResultAttract at least 500 attendees
  • TaskUtilize social media channels for widespread promotion of the event
  • TaskDevelop a compelling event agenda to attract potential attendees
  • TaskSend out personalized invitation emails to targeted audience groups
  • Key ResultAchieve 90% positive participant feedback
  • TaskDevelop a responsive and effective communication system
  • TaskImplement comprehensive, regular training programs for staff members
  • TaskEvaluate and enhance participant experience based on surveys
  • Key ResultSecure a minimum of 20 food vendors
  • TaskInitiate contact and discuss vending opportunities
  • TaskFinalize agreements with at least 20 vendors
  • TaskIdentify potential food vendors in the local area

More OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.