OKR template to grow revenue from existing accounts through upselling and cross-selling initiatives

Tability Templates · Published 11 months ago

As our company looks to sustain growth and profitability, it's important that we continue to capitalize on existing relationships with our customers. Our objective is to grow revenue from existing accounts through upselling and cross-selling initiatives. By effectively identifying the needs and wants of our customers, we can provide additional value to their business and increase our own revenue in the process. This OKR aligns with our company's overall strategy and goals, and will require collaboration across teams and departments to achieve success.
  • ObjectiveIncrease revenue from existing accounts through upselling and cross-selling
  • Key ResultAchieve a 15% increase in revenue from cross-selling
  • Key ResultConduct at least 3 effective cross-selling presentations per month
  • Key ResultAchieve a 10% increase in revenue from upselling
  • Key ResultSecure repeat business from 80% of existing clients
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