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5 OKR examples for Series A

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What are Series A OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.

We understand that setting OKRs can be challenging, so we have prepared a set of examples tailored for Series A. Take a peek at the templates below to find inspiration and kickstart your goal-setting process.

If you want to learn more about the framework, you can read our OKR guide online.

The best tools for writing perfect Series A OKRs

Here are 2 tools that can help you draft your OKRs in no time.

Tability AI: to generate OKRs based on a prompt

Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.

Watch the video below to see it in action 👇

Tability Feedback: to improve existing OKRs

You can use Tability's AI feedback to improve your OKRs if you already have existing goals.

AI feedback for OKRs in Tability

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.

Series A OKRs examples

We've added many examples of Series A Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.

Hope you'll find this helpful!

OKRs to secure series A financing

  • ObjectiveSecure series A financing
  • KRDevelop a compelling business plan and pitch deck
  • TaskConduct market research and identify target audience for business plan
  • TaskIncorporate financial projections and ROI analysis to support the business plan and pitch deck
  • TaskClearly outline the problem, solution, and value proposition in the business plan
  • TaskCreate a visually appealing pitch deck with concise and engaging content
  • KRAchieve a 10% increase in investor meetings
  • TaskEstablish and maintain relationships with key industry influencers and networks to expand investor connections
  • TaskIncrease outreach efforts to potential investors through targeted email campaigns
  • TaskDevelop and deliver compelling presentations to attract investor interest and secure meetings
  • TaskUtilize social media platforms to promote our company and engage with potential investors
  • KRIncrease investor outreach by 50%
  • TaskCreate personalized email campaigns for targeted investor segments
  • TaskDevelop a comprehensive database of potential investors
  • TaskLeverage social media platforms to engage with potential investors and share updates
  • TaskSchedule regular investor meetings and webinar sessions to disseminate information
  • KRReceive positive feedback from at least 75% of the potential investors
  • TaskConduct thorough research on potential investors to understand their interests and preferences
  • TaskFollow up with investors promptly, addressing any questions or concerns they may have
  • TaskDeliver a compelling and concise presentation that clearly communicates the value proposition
  • TaskTailor pitch deck to highlight benefits and potential returns for investors

OKRs to prepare for a Series A funding

  • ObjectivePrepare for Series A funding
  • KR5x monthly recurring revenue (MRR) by through expanding product offerings and acquiring new customers
  • KRIncrease customer retention rate by 15% through implementing a customer success program
  • KRIncrease the monthly active users by 10x
  • KRIdentify and target at least 15 potential investors
  • TaskSecure 50 intro calls
  • TaskMake a list of 100 VCs to reach out to

OKRs to ensure readiness for Series A investment

  • ObjectiveEnsure readiness for Series A investment
  • KRAttract and negotiate term sheets with at least three potential Series A investors
  • TaskPrepare and provide investment presentations and term sheets
  • TaskOrganize and conduct negotiations with potential investors
  • TaskResearch and build relationships with prospective Series A investors
  • KRDevelop and finalize investment pitch deck highlighting business model and growth strategy
  • TaskReview, refine, and finalize investment pitch deck
  • TaskOutline business model and growth strategy in detail
  • TaskDraft original content for pitch deck
  • KRSecure financial audit report showcasing positive EBITDA and revenue growth
  • TaskPrepare clear report highlighting EBITDA and revenue growth
  • TaskArrange for an external, unbiased financial audit
  • TaskCompile all relevant financial documents and data

OKRs to secure Series A funding

  • ObjectiveBe on track for Series A funding
  • KRShow a 3x year-on-year revenue growth
  • KRReach $1.5M ARR

OKRs to deliver a well-informed assessment for a potential Series A follow-on investment at XY GmbH

  • ObjectiveDeliver a well-informed assessment for a potential Series A follow-on investment at XY GmbH
  • KRComplete a comprehensive risk-benefit analysis of the follow-on investment
  • TaskIdentify and evaluate potential risks and benefits
  • TaskCompile and summarize analysis data in a final report
  • TaskGather all relevant data pertaining to the follow-on investment
  • KRAnalyze XY GmbH's financial performance of the past two years
  • TaskCompare financial KPIs year-on-year to determine performance
  • TaskIdentify notable trends or outliers in financial data
  • TaskGather XY GmbH's financial statements from the past two years
  • KREvaluate competitiveness in XY GmbH's market sector
  • TaskReview customer satisfaction surveys and online reviews about XY GmbH's services
  • TaskAnalyze XY GmbH's product positioning and pricing against competitors
  • TaskConduct a SWOT analysis specific to XY GmbH's market sector

Series A OKR best practices

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

Save hours with automated Series A OKR dashboards

AI feedback for OKRs in Tability

OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:

We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using Tability to save time with automated OKR dashboards, data connectors, and actionable insights.

How to get Tability dashboards:

That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.

More Series A OKR templates

We have more templates to help you draft your team goals and OKRs.

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