OKR template to increase the conversion rate of BDR-generated leads into sales opportunities by 25%

Tability Templates · Published 10 months ago

Our objective is to increase the conversion rate of BDR-generated leads into sales opportunities by 25%. This is crucial for our business as it directly impacts our revenue growth. By focusing on improving our lead nurturing and sales processes, we aim to not only achieve this objective but also build a stronger foundation for our sales pipeline.
  • ObjectiveBoost BDR-generated lead conversion rate by 25%
  • Key ResultImplement personalized and timely follow-up for all leads
  • Key ResultIncrease the number of demos by BDRs for better lead nurturing
  • Key ResultOptimize landing pages to ensure an easy and quick conversion process
  • Key ResultImprove sales pitch training to increase lead engagement and closing rate
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