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OKR template to successfully raise $150,000 via Kickstarter campaign

public-lib · Published 4 months ago

The title of the OKR indicates a primary goal of raising $150,000 through a Kickstarter campaign. This dictates that major fundraising activities will be in place to meet such an ambitious target. It implies a bold aim to utilize crowdfunding platforms effectively leveraging on their massive fundraising potential.

The first objective is to achieve 100% funding in the final campaign week. This is to be accomplished by engaging donors through compelling stories, implementing a matching funds activity, and by enhancing both online and offline marketing strategies. These initiatives align to reach the fundraising target within a specified timeframe.

A second objective to attract 30,000 potential backers is defined. In achieving this, a comprehensive marketing strategy is to be developed which incorporates a multi-channel advertising campaign and the creation of appealing marketing content. Specific understanding of the target audience will also be established to further shape these initiatives.

The final objective involves securing pledges from 50% of potential backers. It necessitates the development of personalized pitch materials per category, a fulfillment of meetings with prospective backers, and appropriate categorization of backers. This stresses the importance of secure commitments from backers to reach or surpass the ultimate fundraising goal.
  • ObjectiveObjectiveSuccessfully raise $150,000 via Kickstarter campaign
  • Key ResultKRAchieve 100% of funding goal in the final campaign week
  • TaskEngage potential donors through resonating stories
  • TaskImplement a matching funds activity
  • TaskIntensify online and offline marketing strategies
  • Key ResultKRDevelop and launch a comprehensive marketing strategy attracting 30,000 potential backers
  • TaskImplement multi-channel advertising campaign
  • TaskCreate appealing multimedia marketing content
  • TaskDefine target audience and study their interests and motivations
  • Key ResultKRSecure pledges from at least 50% of potential backers
  • TaskDevelop personalized pitch materials for each category
  • TaskSchedule and fulfill meetings with potential backers
  • TaskIdentify and categorize potential backers
Use in Tability

How to edit and track OKRs with Tability

You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.

Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.

With Tability you can:

  • Use AI to draft a complete set of OKRs in seconds
  • Connect your OKRs and team goals to your project
  • Automate reporting with integrations and built-in dashboard

Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.

The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.

Step 1. Sign up for a free Tability account

Go tohttps://tability.app/signup and create your account (it's free!)

Step 2. Create a plan

Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.

Tability Import Options

Step 3. Use the magic importer

Click on Use magic import to open up the Magic Import modal.

Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.

Copy from the template

Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!

Importing from text

Now, just click on Import from text and let the magic happen.

Tability editor with imported content

Once your example is in the plan editor, you will be able to:

  • Edit the objectives, key results, and tasks
  • Click on the target 0 → 100% to set better target
  • Use the tips and the AI to refine your goals

Step 4. Publish your plan

Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.

Publish import

From there you will have access to all the features that will help you and your team save hours with OKR reporting.

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