Hit the ARR goal with healthy unit economics.
Grow ARR from $8M to $10M
Keep net revenue retention above 110%, up from 102%
Hold CAC payback under 14 months, down from 18
You need a company-level OKR the whole leadership team owns. Every team OKR should ladder up to one of these key results.
Keep these measures in view as you review progress.
Set your baseline. Check where you are today, then choose targets that stretch your team.
Agree on ownership. Give each key result a clear owner and a source of data.
Check in every week. Review the numbers, share confidence, and decide what needs attention.
A machine-readable version of this example for a script or AI assistant.
Company & leadership OKR example
Suggested timeframe: Set with your team
1 objective · 3 key results
Example targets. Adapt to your baseline before you start.title: Reach the next revenue milestone
objectives:
- title: Hit our ARR goal with healthy unit economics
outcomes:
- title: Grow ARR from $8M to $10M
initiatives: []
- title: Keep net revenue retention above 110%, up from 102%
initiatives: []
- title: Hold CAC payback under 14 months, down from 18
initiatives: []
Hit the milestones investors will ask about.
Hit the milestones investors will ask about
Align all teams to three company priorities.
Align all teams to three company priorities
Reach break-even while keeping growth on plan.
Reach break-even while keeping growth on plan