OKR template to develop a new in-product referrals program
Tability Templates · Published almost 2 years ago
Develop a new in-product referrals program
Improve onboarding of referred users to keep conversion above 40%- Get 3 referrals per customers on average across all accounts
Identify opportunities for network effects- Get 60% of new customer accounts to refer at least one other customer
- Add referral step in the onboarding drip feed
- Create incentive to reward customers for referring users
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