Generate significant growth through Content Marketing

Tability Templates

---
title: Generate significant growth through Content Marketing
objectives:
- title: Increase brand awareness through engagement with industry thought leaders
  outcomes:
  - title: Secure five published interviews on industry websites
    from: 0.0
    to: 5.0
    score_format: _number_ interviews
    initiatives: []
  - title: Co-publish a thought leadership white paper with leading analyst
    from: 0.0
    to: 1.0
    score_format: _number_ white paper
    initiatives: []
- title: Improve blog readership
  outcomes:
  - title: Increase the number of shared blogs across platforms by 25%
    from: 30.0
    to: 37.0
    score_format: _number_ posts shared/week
    initiatives:
    - title: Identify CTA sharing placements on all websites
  - title: Boost blog subscribers by 30%
    from: 7400.0
    to: 9600.0
    score_format: _number_ subscribers
    initiatives: []


OKRs to generate significant growth through Content Marketing

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