Help customers expand usage faster

A machine-readable version of this example for a script or AI assistant.

---
title: Help customers expand usage faster
objectives:
- title: Help customers expand faster
  outcomes:
  - title: 25% of new customers expand to 5+ users in their first week.
    from: 5.0
    to: 25.0
    score_format: _number_%
    initiatives:
    - title: Include step to invite team in the onboarding process
    - title: Add domain sharing marketing email to the drip feed
  - title: 60% of customers have turned on the team domain sharing
    from: 10.0
    to: 60.0
    score_format: _number_% enabled
    initiatives:
    - title: Publish post explaining the benefits of using the platform with a team
    - title: Run special marketing campaign to increase activation