What are Customer Satisfaction Survey OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.
We have curated a selection of OKR examples specifically for Customer Satisfaction Survey to assist you. Feel free to explore the templates below for inspiration in setting your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
How to write your own Customer Satisfaction Survey OKRs
1. Get tailored OKRs with an AI
You'll find some examples below, but it's likely that you have very specific needs that won't be covered.
You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.
- 1. Go to Tability's plan editor
- 2. Click on the "Generate goals using AI" button
- 3. Use natural language to describe your goals
Tability will then use your prompt to generate a fully editable OKR template.
Watch the video below to see it in action 👇
Option 2. Optimise existing OKRs with Tability Feedback tool
If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.
- 1. Go to Tability's plan editor
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on "Generate analysis"
Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
You can then decide to accept the suggestions or dismiss them if you don't agree.
Option 3. Use the free OKR generator
If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.
Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.
Customer Satisfaction Survey OKRs examples
You will find in the next section many different Customer Satisfaction Survey Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
OKRs to improve Advisory NPS through baseline measurement and analysis
- ObjectiveImprove Advisory NPS through baseline measurement and analysis
- KRDevelop and implement targeted improvement strategies based on Advisory NPS insights
- Implement the planned improvement strategies systematically
- Analyze Advisory NPS feedback to identify areas for improvement
- Develop strategies to address identified weaknesses
- KRConduct customer satisfaction survey to gather Advisory NPS data
- Develop a comprehensive customer satisfaction survey
- Send survey to existing advisory customers
- Analyze survey results for NPS data
- KRAnalyze and compare Advisory NPS scores across different customer segments
- Analyze Advisory NPS scores for each segment
- Categorize customers into different segments
- Compare NPS scores across all segments
OKRs to amplify the voice of our current customer base
- ObjectiveAmplify the voice of our current customer base
- KRImprove response rate on customer satisfaction reviews by 20%
- Introduce incentives for completed customer satisfaction reviews
- Optimize review request timing for increased engagement
- Send reminders for pending review completion
- KREngage 25% more customers in user experience surveys
- Boost survey advertisement across all media platforms
- Develop a compelling invitation for participation in surveys
- Offer incentives or rewards for survey participation
- KRIncrease customer feedback submission by 30%
- Implement a user-friendly feedback form on our website
- Offer incentives for customers who provide feedback
- Regularly promote the importance of customer feedback
OKRs to enhance customer experience by understanding our clients' valuation
- ObjectiveEnhance customer experience by understanding our clients' valuation
- KRAchieve 15% increase in customer satisfaction scores post-improvement implementation
- Adjust services based on feedback analysis
- Conduct analysis of received customer feedback
- Implement feedback collection system after improvements
- KRImprove client-identified areas by 30% based on survey results
- Review survey results identifying areas of improvement
- Implement the plan ensuring a 30% improvement
- Develop a strategic plan to address each area
- KRSurvey 80% clients on what they value in our service within 4 weeks
OKRs to enhance the quality of client communication
- ObjectiveEnhance the quality of client communication
- KRRespond to all client queries within a 24-hour period
- Check emails and voicemails frequently throughout the day
- Set reminders to respond to all unanswered queries
- Prioritize responding to client inquiries immediately
- KRIncrease client satisfaction rate to over 90% through regular surveys
- Monitor survey results and make necessary adjustments
- Create and implement regular client satisfaction surveys
- Develop a feedback implementation strategy
- KRValidate client problems are resolved 95% of the time by feedback after issue resolution
- Implement a system to track resolution success rate
- Create a post-resolution follow-up procedure
- Instruct team to collect feedback from clients
Customer Satisfaction Survey OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to track your Customer Satisfaction Survey OKRs
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Customer Satisfaction Survey OKR templates
We have more templates to help you draft your team goals and OKRs.
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