Launch a successful mobile application

Tability Templates

---
title: Launch a successful mobile application
objectives:
- title: Launch an amazing mobile app MVP
  outcomes:
  - title: Achieve a 60% week-4 retention of beta users
    from: 0.0
    to: 60.0
    score_format: _number_% week-4 retention
    initiatives: []
  - title: Achieve great Mobile NPS by reaching a score above 30
    from: 0.0
    to: 30.0
    score_format: _number_ NPS
    initiatives: []
  - title: Get 100 daily active users on mobile
    from: 0.0
    to: 100.0
    score_format: _number_ DAUs
    initiatives:
    - title: Promote MVP beta in our newsletter
    - title: Send typeform to recruit TestFlight users


OKR template to launch a successful mobile application

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